wordpres + facebook how to connect with friends
DESCRIPTION
Presentation to WordCamp Auckland 2014. Wordpress and Facebook Connecting with Friends Gives Results. Case study detailing all the plugins we used to grow Facebook fans from 300 - 2000 for Rowperfect sports brand.TRANSCRIPT
Wordpress + FacebookConnecting with friends gives results
@CartoonsByJim
Which is more important
FacebookOr
Your Wordpress Website?
Rules for Building Web Traffic
1. Find your readers2. Draw them to the site
3. Refer to 1
A niche sports brand
WebsiteHome Page
Facebook Page
We Made 3 Changes
1. Increase posting frequency2. Make website the destination3. Re-purpose content
The Results
The Results
The Results
How we did it
1. Automatic Posting2. Simpler Like Us Button3. Facebook Popup4. Horizontal Sharing Toolbar5. 1Click Social Picture Sharing 6. Floating Sharebar7. Mobile Plugin
Automatic Posting – NextScripts SNAP
Features• Randomised posting times• Limit speed and frequency to
each network• Include/exclude categories • Choose start dates • Choose page types
Facebook - front end
Next Scripts – front end
NextScripts – back end
Facebook Social Plugin Widgets
Facebook Page Promoter Lightbox
Floating Social Bar & Digg Digg
Final Results
Likes rose 400 – 550 in 2 weeks1 year later FB Likes <2,000
Free Case Study writeup
Wordpress social media automation:
Building audiences across platforms
A copy for everyone http://
creativeagencysecrets.com/WordCamp/