wordpres + facebook how to connect with friends

19
Wordpress + Facebook Connecting with friends gives results

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Post on 17-Jan-2015

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Presentation to WordCamp Auckland 2014. Wordpress and Facebook Connecting with Friends Gives Results. Case study detailing all the plugins we used to grow Facebook fans from 300 - 2000 for Rowperfect sports brand.

TRANSCRIPT

Page 1: WordPres + Facebook how to connect with friends

Wordpress + FacebookConnecting with friends gives results

Page 2: WordPres + Facebook how to connect with friends

@CartoonsByJim

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Which is more important

FacebookOr

Your Wordpress Website?

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Rules for Building Web Traffic

1. Find your readers2. Draw them to the site

3. Refer to 1

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A niche sports brand

WebsiteHome Page

Facebook Page

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We Made 3 Changes

1. Increase posting frequency2. Make website the destination3. Re-purpose content

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The Results

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The Results

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The Results

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How we did it

1. Automatic Posting2. Simpler Like Us Button3. Facebook Popup4. Horizontal Sharing Toolbar5. 1Click Social Picture Sharing 6. Floating Sharebar7. Mobile Plugin

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Automatic Posting – NextScripts SNAP

Features• Randomised posting times• Limit speed and frequency to

each network• Include/exclude categories • Choose start dates • Choose page types

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Facebook - front end

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Next Scripts – front end

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NextScripts – back end

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Facebook Social Plugin Widgets

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Facebook Page Promoter Lightbox

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Floating Social Bar & Digg Digg

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Final Results

Likes rose 400 – 550 in 2 weeks1 year later FB Likes <2,000

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Free Case Study writeup

Wordpress social media automation:

Building audiences across platforms

A copy for everyone http://

creativeagencysecrets.com/WordCamp/