Why VCs/Investors Need Clear Positioning – Thoughts For A More Competitive Landscape

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  • Why VCs/Investors Need

    Clear Positioning Thoughts For

    A More Competitive Landscape

    Florian Heinemann

    European Venture Market, Berlin, June 15th 2016

  • AVERAGE VC RETURNS TEND TO BE LOW IN EUROPE

    BUT ALSO IN THE US

    1

  • HOWEVER, EXITS TEND TO BE HIGHLY SKEWED

    TOWARDS A SMALL NUMBER OF FIRMS

    2

  • 3

    AND THE STRONG PERFORMANCE OF ALL TOP FUNDS IS

    BASED ON A FEW OUTLIERS

  • So the key task for VCs is:

    Somehow try to systematically get

    into outlier deals across Europe (-;3

    4

  • At the same time3

    There is a lot more choice of German and

    European VCs

    More VCs from the US (and beyond) are seriously

    looking at deals in Germany/Europe

    A more active and potent angel scene

    German/European entrepreneurs have become a

    lot more informed/conscious with regard to investor

    quality/reputation5

  • SOME VIABLE POSITIONINGS IN A MORE COMPETITIVE

    SPACE IT IS BECOMING AN ENTREPRENEURS MARKET3

    Reputational/

    Sparkle VC

    Focused/

    niche VC

    Operational

    VC

    Deep Pocket

    VC

    ?

  • Kontaktdaten

    Dr. Florian Heinemann

    Founding Partner & Managing Director

    Project A Ventures GmbH & Co. KG

    Julie-Wolfthorn-Strae 1

    10115 Berlin / Germany

    eMail: florian.heinemann@project-a.com

    Twitter: @fheinemann