why people don't "get" design

34
Why People Dont GetDesign

Upload: john-ferrigan

Post on 02-Dec-2014

2.767 views

Category:

Design


1 download

DESCRIPTION

The general perception is that artists, designers, and architects simply make things pretty and hand off the “real work” to the people who took science classes in college.

TRANSCRIPT

Page 1: Why People Don't "Get" Design

Why People Don’t “Get” Design

Page 2: Why People Don't "Get" Design

This is often framed in the

Designer/engineer dichotomy

Page 3: Why People Don't "Get" Design

What does it Mean to Design?

Page 4: Why People Don't "Get" Design

de·sign verb \di-ˈzīn\ : to plan and make decisions about (something that is being built or created) : to create the plans, drawings, etc., that show how (something) will be made !: to plan and make (something) for a specific use or purpose !: to think of (something, such as a plan) : to plan (something) in your mind

Page 5: Why People Don't "Get" Design

de·sign verb \di-ˈzīn\ : to plan and make decisions about (something that is being built or created) : to create the plans, drawings, etc., that show how (something) will be made !: to plan and make (something) for a specific use or purpose !: to think of (something, such as a plan) : to plan (something) in your mind

Page 6: Why People Don't "Get" Design

de·sign verb \di-ˈzīn\ : to plan and make decisions about (something that is being built or created) : to create the plans, drawings, etc., that show how (something) will be made !: to plan and make (something) for a specific use or purpose !: to think of (something, such as a plan) : to plan (something) in your mind

Page 7: Why People Don't "Get" Design

de·sign verb \di-ˈzīn\ : to plan and make decisions about (something that is being built or created) : to create the plans, drawings, etc., that show how (something) will be made !: to plan and make (something) for a specific use or purpose !: to think of (something, such as a plan) : to plan (something) in your mind

Page 8: Why People Don't "Get" Design

de·sign verb \di-ˈzīn\ : to plan and make decisions about (something that is being built or created) : to create the plans, drawings, etc., that show how (something) will be made !: to plan and make (something) for a specific use or purpose !: to think of (something, such as a plan) : to plan (something) in your mind

Page 9: Why People Don't "Get" Design

Time to Put it in Context

Page 10: Why People Don't "Get" Design

What does it Mean to Engineer?

Page 11: Why People Don't "Get" Design

en·gi·neer verb \en-jə-ˈnir\ : to plan, build, or manage (something) by using scientific methods !: to produce or plan (something) especially in a clever and skillful way !: to change the genetic structure of (a plant or animal)

Page 12: Why People Don't "Get" Design

en·gi·neer verb \en-jə-ˈnir\ : to plan, build, or manage (something) by using scientific methods !: to produce or plan (something) especially in a clever and skillful way !: to change the genetic structure of (a plant or animal)

Page 13: Why People Don't "Get" Design

en·gi·neer verb \en-jə-ˈnir\ : to plan, build, or manage (something) by using scientific methods !: to produce or plan (something) especially in a clever and skillful way !: to change the genetic structure of (a plant or animal)

Page 14: Why People Don't "Get" Design

en·gi·neer verb \en-jə-ˈnir\ : to plan, build, or manage (something) by using scientific methods !: to produce or plan (something) especially in a clever and skillful way !: to change the genetic structure of (a plant or animal)

Page 15: Why People Don't "Get" Design

The Definitions Support The Misconceptions

of Design

Page 16: Why People Don't "Get" Design

artists · designers · architects make things pretty !hand off the “real work” to the people who took science classes in college

general perception

Page 17: Why People Don't "Get" Design
Page 18: Why People Don't "Get" Design
Page 19: Why People Don't "Get" Design

How do we Change these Perceptions?

Page 20: Why People Don't "Get" Design

design · objectivity everyone has their preferences, right? !if there’s no objectivity related to beauty, why have design schools?

let’s get real about design

Page 21: Why People Don't "Get" Design

design · objectivity everyone has their preferences, right? !if there’s no objectivity related to beauty, why have design schools?

let’s get real about design

Page 22: Why People Don't "Get" Design

design · objectivity everyone has their preferences, right? !if there’s no objectivity related to beauty, why have design schools?

the way we think

if things can’t be objectively beautiful, then it doesn’t need to move 2 pixels to the left

Page 23: Why People Don't "Get" Design

three objective principles

: integrity : proportion : clarity

what is beauty

Page 24: Why People Don't "Get" Design

:integrity

the mind delights in fulness of being

Page 25: Why People Don't "Get" Design

:proportionthe intellect is not pleased with disorder

Page 26: Why People Don't "Get" Design

:claritythe object of the intellect is the intelligible

Page 27: Why People Don't "Get" Design

Let’s Look at An Example

Page 28: Why People Don't "Get" Design

· integrity · proportion · clarity

is this ugly?

Page 29: Why People Don't "Get" Design

What About uX?

Page 30: Why People Don't "Get" Design

:integrity = responsive design

Page 31: Why People Don't "Get" Design

:proportion = visual hierarchy

Page 32: Why People Don't "Get" Design

:clarity = design consistency

Page 33: Why People Don't "Get" Design

These 3 Principles : integrity : proportion : clarity

provide a great foundation for framing the design conversation !for more info check out Jacques Maritain’s “Art & Scholasticism”

Page 34: Why People Don't "Get" Design

Fin.