why it is imperative to support pro-business candidates ... bottom line july 2015.pdf · el paso...
TRANSCRIPT
President and Chair Columns .......2Business of the Month ..................3 Small Business of the Month ........4Nonprofit of the Month ................5Ribbon Cuttings ............................6Military ..........................................7Conquistadore Corner ..................7LCYP of the Month ........................8Junior Leadership .......................10Medical Membership .................12Government Scorecard .............13New and Renewing Members ...14 Telly Awards Winner ...................15Calendar .....................................16
T A B L E O F C O N T E N T S
G R E A T E R L A S C R U C E S C H A M B E R O F C O M M E R C E • J U L Y 2 0 1 5 • W W W . L A S C R U C E S . O R G
Education Update Luncheon
Thursday, Aug. 27Las Cruces Convention Center
Businesses are the backbone of the community. They are vital to the health of any community for several reasons. Today, let’s focus on one primary issue of importance in relation to businesses: the creation of jobs. When businesses thrive, the number of jobs and the wages paid to employees increase. We saw this re-cently in our own state with the rise in oil prices. Job opportunities and wages, across many sectors, increased in those areas im-pacted.
We see this in communities that are expand-ing economically across the country as well. Previous articles have mentioned Sioux Falls, South Dakota, and their successes as an example.
The New Mexico Department of Workforce Solutions recently released its Quarterly Census of Employment and Wages (see table) for the fourth quarter of 2014. Doña Ana County was ranked 20th out of the 35 counties in our state in terms of average weekly earnings. Minimum-wage jobs, even at the new wage rate, did nothing to change that outcome. It is imperative that in our community we have elected leaders that focus on the opportunities to grow jobs. They must champion policies and practices that encourage
the growth and expansion of existing businesses and the attraction of new ones. They must encourage those in our community who could be entre-preneurs by creating an environment for their success. It can no longer be a philosophical discussion. We need a detailed plan with actionable items and measurable outcomes.
To accomplish this, we must all work together. This type of change eliminates the need to raise the GRT. There will be no need for additional minimum wage increases and the unemployed and the underemployed will benefit greatly.
To that end, the Greater Las Cruces Chamber an-nounced at the beginning of the year that its three-year strategic plan includes the re-cruitment, training and endorsement of pro-business candidates. To fa-cilitate that activity, the Chamber is ex-cited to announce
the formation of a Political Action Committee, or PAC. We have researched and found this to be a very effective tool for Chambers across the nation to positively impact their communities. The newly formed PAC called Create Jobs Doña Ana will be used to support pro-business policies and candidates with the end goal of creating more and better jobs in Doña Ana County.
This PAC, in addition to the candi-dates’ training we will continue to offer and our ongoing advocacy work on behalf of the business community, will ensure a focus on the issues that impact both jobs and the quality of life they support.
Why it is imperative to support pro-business candidates, policies
The Greater Las Cruces Chamber of
Commerce provides more than 50 events
and programs each year to promote
the growth of area businesses and the
economic success of the region.
For more than 60 years, the Chamber has
served as the largest and most active
business advocacy organization in the
Mesilla Valley. In 2010, the Chamber
received a four-star accreditation from
the U.S. Chamber of Commerce for
best practices amongst chambers of
commerce.
If you are interested in becoming a
member of our growing organization,
contact Vice President of Development
Troy Tudor at 524-1968 or
G R E A T E R L A S C R U C E S C H A M B E R O F C O M M E R C E
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L A S C R U C E S , N M 8 8 0 0 15 7 5 - 5 2 4 - 1 9 6 8
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PRIVATE SECTOR WAGE RANKINGFOURTH QUARTER
RANK COUNTY
AVERAGE WEEKLY WAGES
PAC will work to create more, better jobs in Doña Ana County
2 • July 2015 • THE BOTTOM LINE
Board Members
Bill AllenPresident/CEO
Troy Tudor Vice President of Development
Rosa BañuelosCommunication Coordinator
Monte C. Rout Event Manager
Cyndi ArmijoBilling & DatabaseAssistant
Lensi ShakraMembership Coordinator
Brandi MisquezAdministrative Assistant
Chamber Staff
Chair Russell Allen Allen Theaters
Past Chair Mike Beckett COAS Books
Treasurer/Secretary Brandy Darden Century Bank
At-Large Member Rico Gonzales El Paso Electric Co.
At-Large Member Phillip Rivera Memorial Medial Center
Chamber Ben Woods Sustainability Aggie Development Corp.
New Mexico State University
Governmental Jake Redfearn, Chair Relations NAI 1st Valley
Industry Savonne Griffin, Chair Development FirstLight Federal Credit Union
Community Dr. Renay Scott, Chair Development Doña Ana Community College
Marketing & Public Rick Nezzer Relations Sisbarro Buick/GMC Truck
Board Members Sabrina Martin Rehabilitation Hospital of Southern
New Mexico
Rick Jackson American Document Services
Denten Park MountainView Regional Medical
Center
Richard Coltharp Las Cruces Bulletin
Council of Mary Iadicicco Conquistadores AllState Insurance
Legal Counsel John Darden Darden Law Firm
Advisers Benjamin Rawson Doña Ana County Commission
Davin Lopez Mesilla Valley Economic
Development Alliance
Miguel Silva Las Cruces City Council
Erin Dorrance White Sands Missile Range
Stan Rounds Las Cruces Public Schools
The right pathFROM THE CHAIR
Bill, Troy and I recently embarked on a whirlwind trip to attend the Western Association of Chamber Executives (WACE) political action boot camp. As the chamber
begins to deliver on the action items found in our strategic plan, we already knew from the majority of our members that the Chamber needed to expand its role in political involvement, which we have done and will continue to do on behalf of the business community.
I was encouraged to learn that we are not the only ones! In a 2014 WACE survey of chamber membership across the West that included more than 16,000 responses, 68 percent of those polled indicated that it was im-portant that their chamber be involved in political action. This has become a critical and growing focus. About 35 percent of Chambers now endorse candidates, 26 percent of Chambers have a candidate PAC and 21 percent of Chambers now have candidate training or devel-opment programs. All of these figures have increased signifi-cantly from a previous survey conducted in 2001.
Another great thing to note is that 25 percent of Chambers that have begun to endorse candidates have seen an increase in membership and 47 percent of Chambers that have begun endorsing or created a PAC have improved their relations with city or government officials. Of the 25 largest Chambers in the West, 80 percent both endorse candidates and have a PAC.
In this issue, you will find information about “Create Jobs Doña Ana.” Its purpose is to support pro-business policies and candidates with the goal of creating more jobs in Doña Ana County. It is really good to know we are on the right path for our community.
Russell Allen Chair of the Board
Greater Las Cruces Chamber of Commerce
RUSSELL ALLEN
FROM THE PRESIDENT
BILL ALLEN
The need to balance the short term (delight your cus-tomers, keep expenses down and make sure your em-ployees are satisfied) with the long term (making sure
that the business environment we are in is conducive to growth) is a daunting task.
The Chamber aims to assist businesses on both fronts. From the short-term perspective, our events that help connect businesses to one another number almost 100 each year. In addition, our training component, much of which are free to members, is growing all the time. Most recently, our social media class taught by a Doña Ana Community College instructor, had more than 40 attendees.
Our seven annual update luncheons — which cover the topics of education, healthcare, spaceport, military, the city and county, along with the governor’s yearly update — average almost 175 attendees. We plan to add a federal component this fall, with Congressman Steve Pearce ad-dressing our members on what is happening in Washington D.C., and how it will impact us here in New Mexico.
That is the easy work. We have been doing it for years.The long-term view is where we really earn your investment.
Whether or not you attend a single event this year, we are work-ing nonstop for you and your business. All of our local govern-ment entities are working on major projects right now. Here’s a partial list:
City of Las Cruces• “Realizing El Paseo:” a total revamp of that road• A new landscape ordinance: how much of your property must be set aside for landscaping• An arroyo management plan: what you must do if you want
Balancing the short, long term
SEE PRESIDENT, PAGE 15
bottom linethe
PUBLISHER Richard Coltharp
EDITORTracy Roy
DESIGN Paige MarmolejoJessica StephensMelanie Smith
DISTRIBUTIONTeresa Tolonen
ADVERTISINGRichard Coltharp, managerClaire FrohsAnna LuerasPam RossiElaine Sasnow
The Bottom Line, the official publication of the Greater Las Cruces Chamber of Commerce, is a copyrighted publication that is designed, produced and distributed monthly by the Las Cruces Bulletin, 840 N. Telshor Blvd., Suite E, Las Cruces, NM 88011. Content of The Bottom Line is submitted and authorized by the Greater Las Cruces Chamber of Commerce located at 505 S. Main St., Suite 134. Articles and columns in The Bottom Line may not reflect the opinions of the Las Cruces Bulletin. Inquiries regarding editorial content or advertising may be directed to the publisher at 575-524-8061.
GREATER LAS CRUCES CHAMBER OF COMMERCE
505 S. Main St., Suite 134 • Las Cruces, NM 88001 • 575-524-1968 • www.lascruces.org
T H E L A S C R U C E S
Bulletin2005 Las Cruces
“Business of the Year”
THE BOTTOM LINE • July 2015 • 3
Gerald A. Martin Ltd.BUSINESS OF THE MONTH - JULY 2015
Gerald A. Martin Ltd. was established in 1974, but its construction history dates back to the 1940s. Founder Gerald “Jerry” Martin has cultivated the expertise and resources needed to successfully deliver numerous project types, including educa-tional, industrial, hospitality and healthcare.
Gerald A. Martin Ltd. is one of New Mexico’s most diverse builders. They continue to offer a full range of delivery methods tailored to meet their clients’ needs, including Design-Build and Construction Manager at-Risk (CMAR).
The Gerald Martin team maintains a vast network of capable trade professionals, and their innovative management systems streamline the construc-tion process while eliminating inefficien-cy and generating value for their cli-ents.
Gerald Martin has ex-perience in a wide variety of building types including office
buildings, corporate campus fa-cilities, housing and hospitality, healthcare, retail, industrial, cor-
rectional facilities and public works, and education-al. They
offer a full range of preconstruc-tion and construction services, including construction manager
at risk, general contracting, construction management and design/build. The result is such ambitious projects as:
• Sun Center Office complex• Expansion of the world’s
largest computer chip manufac-turer
• Hyatt Regency Tamaya Resort & Spa
• Spaceport America• Centennial High School
• Anderson-Abruzzo Albuquerque International Balloon Museum
Gerald Martin’s roots stretch back more than 39 years, and the company has emphasized a hands-on approach to proj-ect delivery since its founding (Owner Gerald “Jerry” Martin visits most job sites weekly). Their employees share a com-mon passion for construction
and service, and many of their employees are second- and third-generation builders. Their firm commitment to serving clients and communities in New Mexico has forged Gerald Martin’s reputation as a pre-miere builder in the state.
The company is devoted to the professional development of its people, and provides oppor-tunities for education and skill training through the industry’s many professional-education opportunities. Gerald Martin has been involved in appren-ticeship training for more than 20 years. The firm is also an active member of Associated General Contractors (AGC) and Associated Builders and Contractors, Inc. (ABC), both of which provide extensive training programs within the construc-tion industry. Training is integral to staying at the forefront of new technologies and practices, and they encourage the pursuit of as much new knowledge as possible so that we may use every available tool to deliver su-perior services to their clients.
Gerald Martin meets client goals, and then goes the extra mile to exceed expectations. They look forward to sharing their passion for building with you.
Source: http:www.geraldmar-tin.com
Builder offers full range of services for tailored constructionBusiness backs its people with professional development
4901 McLEOD NE, ALBUQUERQUE NM, 87109, • 505-828-9491• WWW.GERALDMARTIN.COM
530 N Telshor Suite DLas Cruces, NM 88011 • 575-647-0009
Q: My dependent child is no longer qualifi ed for Medicaid. Can I put her on my coverage at work? What is the time frame I have to decide to add her?
A: Yes, loss of other coverage is a qualifying event, allowing you to add your eligible dependent to your health plan. You have 60 days to notify your employer and add her to your plan. Normally you only have 30 days to make changes due to a qualifying event, however when the event is due to loss of coverage on Medicaid or CHIP plan, it is 60 days. For more information please contact one of our health insurance specialists at 575-524-8686.
www.hubnm.comGilda DorbandtSenior VP Employee Benefits
4 • July 2015 • THE BOTTOM LINE
Joanne Ray and her son, Nick, actively started looking to own a restaurant togeth-er in 2009. They shopped for a quick-ser-vice franchise first and then looked at privately owned quick-service restaurants after that — without much success. The opportunity of taking on the bistro was dropped into their lap unexpectedly by a mutual business acquaintance, and after a brief review of the location and its up and coming growth, they decided to wrap it up and call it their own.
Main Street Bistro & Ale House’s mis-sion statements states: “Provide downtown Las Cruces and surrounding areas with freshly made gourmet food and fresh local craft beers in a cozy cosmopolitan atmo-sphere.”
The business purpose is to represent a fresh perspective to current mainstream dining experiences in Las Cruces by offer-ing unparalleled food quality and innovative menu offerings.
The location of the restaurant has been a major contributing factor for the existence of Main Street Bistro & Ale House.
“Without going into both my moth-er’s and my own lengthy business history, the restaurant itself represents our mutual pride and love of our local area,” Nick Ray said. “From the use of local ingredients and representation of local beers and wines, we feel that being in downtown Las Cruces on
Main Street is the best way for us to show support and love for the region, and hope-fully our guests get a feel for the area and get inspired also to share our excitement when they visit.”
The restaurant offers the duo’s take on cosmopolitan comfort food and atmo-sphere, and is unlike anything offered in Las Cruces. The Rays strive to offer the best locally sourced beers and wines, and include locally sourced ingredients in their menu
items. It is the only restaurant in downtown that offers dinner and patio dining for pa-trons of the theaters in downtown.
“We are actively supporting and par-ticipating in events on Main Street, and our staff is active in downtown community groups such as the DLCP (Downtown Las Cruces Partnership), the farmers and crafts market, and Project Mainstreet. We support our local community and offer the best that the community has to offer!”
In five years, the Rays would like to see the Bistro as the center of a thriving restau-rant/pub scene on historic downtown Main Street.
“In practical thought, I see the restau-rant successfully providing quality food and service to the growing workforce and com-munity in downtown, while continuing to offer the latest and greatest beer and wine offerings from across the state,” Nick Ray said.
To stay in front of the competition, the restaurants offers menu items that no other restaurant does. The Rays are constantly improving their ability to provide items for which their guests are looking. Both Joann and Nick are at the restaurant every day interacting with guests, asking about their experience and polling them for insight into current tastes and desires. They do their best to pursue and provide whatever might be the latest trend. They strive to remain flex-ible and lively in menu offerings and have seen great results so far.
Main Street Bistro & Ale House is proud to offer its services and menu items on Main Street in the heart of historic Downtown Las Cruces.
“We look forward to continued com-munity involvement and further growth of downtown,” said Nick.
To remain successful, the Rays would like to stay ahead of market trends in order to offer fresh menu items and continue to offer comfortable guest experiences. They plan to continue to pursue local ingredients and delicious beers and wines, and continue to expand their offerings as they become available.
Restaurant thrives in Downtown Las Cruces
Main Street Bistro & Ale HouseSMALL BUSINESS OF THE MONTH - JULY 2015
139 N. MAIN ST., LAS CRUCES, N.M. 88001 • 575-524-5977 • WWW.LCMAINSTREETBISTRO.COM
Mother/son team strives to provide fresh offerings
Call Today for Your Appointment
575-521-5370On Don Roser at Terrace
(NW corner of the MMC campus)
Healthcare for the Whole FamilyServices include: Adult care Pediatric/adolescent & young
adult care Obstetrical care
Mon-Fri: 8 am - 5 pm Tue & Thu: Walk-in hours
Teen Clinic (ages 12-25)Mon/Tue/Thu/Fri: 4 - 5 pm Walk-ins welcome
Diagnosis and treatment
THE BOTTOM LINE • July 2015 • 5
Mission:New Mexico Farm & Livestock Bureau is a free, inde-
pendent, nongovernmental and voluntary organization of farm and ranch families united for the purpose of analyzing agricultural problems and formulating action to achieve ed-ucational awareness and social advancement, and thereby, to promote the national well-being. Farm Bureau is nonpartisan and is local, statewide, national and international in its scope and influence.
Purpose: The many programs and services provided
by New Mexico Farm & Livestock Bureau are designed to strengthen agriculture and rural New Mexico. The true strength of Farm Bureau however, comes from its members. Generations of our state’s farmers and ranch-ers have discovered that, at its heart, Farm Bureau is people — productive, politically active people who are working at the grassroots level from their county commis-sion all the way to Washington, D.C. to make a difference.
Key goals: New Mexico Farm & Livestock Bureau represents all
commodity interests and is involved in all issues that are of concern to the state’s farmers and ranchers including taxation, regulation, landowner rights, food safety and access to water.
History: The New Mexico Farm & Livestock Bureau was founded
in Doña Ana County in 1917 by farmers and ranchers seeking an organization to present a unified voice. In those days, im-proved education and increased production were major goals of the organization. Today, it represents more than 18,000 farm, ranch and rural New Mexicans. Because of Farm Bureau’s solid policy development process, the organization has members in every community across the state.
Key people to know: Chad Smith, CEO
Events and activities: Summer conferences, annual meetings,
and AgFest in Santa Fe during the legislative session.
Future plans: • Remain politically strong representing New Mexico’s
farmers and ranchers on local, state and national levels. • Offer educational resources for promoting agricultural
literacy and telling agriculture’s story.• Provide leadership training opportunities for all members
as well as development programs for new and beginning food producers.
New Mexico Farm & Livestock BureauNONPROFIT OF THE MONTH - JULY 2015
2220 N. TELSHOR, LAS CRUCES, N.M. 88011 • 575-532-4700 • WWW.NMFLB.ORG
Jackie Mitchell Edwards, CIMA®, CRPC®
Independent Branch Leader
©2015 Charles Schwab & Co., Inc. All rights reserved. Member SIPC. (0215-0882)
2015 - 2016COMMUNITY GUIDE
COMING NEXT MONTH2015 Life is Good
in Las CrucesCommunity Guide
6 • July 2015 • THE BOTTOM LINE
RIBBON CUTTINGS
LAS CRUCES HOME BUILDERS ASSOCIATION 2015 ANNIVERSARY HOUSE — June 10, 2015, 3058 Cheyenne Drive — Breaking Ground: LCHBA Chief Executive Officer Steven A. Chavira; Veloz Homes Project Manager Steve Safranek; District 2 County Commissioner Benjamin L. Rawson; District 6 City Councilor Ceil Levatino; LCHBA Immediate Past-President Kimball Hakes; LCHBA Treasurer Tim Hargrove; LCHBA Vice President Cindy Torres; LCHBA President-Elect Mike Fraembs; Las Cruces Sun News Publisher Frank Leto; Binns Construction’s David Binns; Veloz Homes’ Jason Lorenz.
Desert Roots Artists’ Market & Gallery — June 12, 2015, 1001 S. Solano Drive — Media Expert Desire Liska, holds the proclamation while Owner Cynthia Michaels cuts the ribbon.
N2 Publishing, Liz Hamm — June 24, 2015, 909 W. Amador Ave. — Jabus Hamm and Alesia Garcia Dutton of Encompass Home Health hold the proclamations while Area Director and Publisher Liz Hamm cuts the ribbon. Also pictured: Sonoma Ranch Life Magazine sponsors.
Michael Carpenter, Exit Realty — June 4, 2015, 3529 Foothills Road —
Dustie Carpenter holds the proclamation while Realtor
Michael Carpenter cuts the ribbon.
CA Skin & Body Clinic – May 29, 2015, 1401 S. Don Roser Blvd. Suite A1 — Owner/Medical Director and Board-certified Nurse Practitioner Anna Hooley and Esthetician and Office Manager Abigail Condito hold the proclamation while Receptionist Perla Quintana and Pain Management and NTMJ Therapist Susan Nelson cut the ribbon. Also pictured: Mind, Body, Spirit Integration Facilitator Kitty Lundeen.
Desert Peaks Assisted Living & Memory Care — June 5, 2015, 5525 Cottonbloom Court — Administrator Tami McFarland holds the proclamation while Resident Ambassador Jeannie Verlander cuts the ribbon.
Memorial Medical Center PACU — May 21, 2015, 2450 S. Telshor Blvd — Chief of Anesthesia Dr. David Leachman and COO Steve Ruwoldt hold the proclamations while Executive Director of Perioperative Services Ron Ontiveros and Clinical Nurse Manager of Pre Op & Post Op Marianne Ward cut the ribbons. Also pictured, Chief of Staff Dr. Dolores Gomez.
2013©
FINANCING AVAILABLE • MEDICARE • MEDICAID • ALL INSURANCE ACCEPTEDRay Bamberg, BC-HIS
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THE BOTTOM LINE • July 2015 • 7
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As a Conquistadore, there are those special moments that I will never forget. We had a ribbon cut-ting and an open house at Desert Peak Assisted Living. Our very own Conquistadore Dan Duggan, also a veteran himself, was present-ing awards to those who serviced our country in WWII and other wars. As the plaques were given out, the smiles of those men and wom-en grew wider — some sitting in wheelchairs holding an American flag. I looked around and found people cheering and some with tears of joy.
I decided to stay and there was music from my friend Frankie’s Oldies but Goodies Band, and when the staff (as well as family members) brought the seniors to the dance floor, it was as if noth-ing else mattered. Some could not walk, but they still danced to their favorite song. I noticed one woman was getting tired, yet she want-ed to continue dancing. She was picked up and held by one young man. I saw her say “thank you” to that young man. I would have not experienced that unless I was a Conquistadore.
I saw young men and women with no arms or no legs. I saw veterans and their family members wearing shirts with a picture of
a relative who died serving our country marching at the Bataan Death March, all the while proudly holding the American flag. Had I not been a Conquistadore and volunteered to hand out water, I would not has been witness to that moment.
I attend ribbon cuttings and ground breakings as local business owners ready to cut the red ribbon. A Conquistadore is holding each side of the ribbon and a procla-mation is being held by one of the owners or partners. They hold the scissors open, ready to cut the rib-bon. That moment when the count-down to cut the ribbon begins, the expression on everyone’s face is priceless. This cannot be witnessed
unless you are a Conquistadore.Being a Conquistadore is not
only about going to ribbon cuttings, ground breakings and the occa-sional party. It also about bringing you closer to the community and to its people. It’s about that special moment when you feel and witness so many emotions. In moments like that, time just gets away from you.
If you want to represent your business and tell the community that you care about helping our community, please call me at 575-522-4350 or call the Chamber of Commerce at 575-524-1968.
Mary IadiciccoChair of Conquistadores 2015Greater Las Cruces Chamber
of Commerce
CONQUISTADORE CORNER
That special moment
WSMR employee training for world competitionElizabeth Teague, 41, is a White Sands
Missile Range Test Engineer at the Center for Countermeasures and she is preparing to compete at a track and field world competi-tion in August. She took some time to speak with us about her experiences thus far.
Q: What are you training for?A: I’m training for the World Master
Championship in August. I’m competing on the U.S. team and it’s being held in Lyon, France.
Q: What events are you competing in?A: I’m competing in the hammer, discus,
weight and throws pentathlon. Q: How do you qualify to compete?A: I’ve competed all over the U.S. and in
Mexico. I’ve won all the meets I’ve competed
in and have set new records in a few events in my age bracket. You have to compete on your own dime, so you really have to be dedicated to go over and compete in France.
Q: How long have you been competing?A: I started when I was younger in middle
school when I lived in Mexico. I eventually came over to the University of Texas in El Paso. I held the Mexico national record in discus for 15 years. After UTEP, I stopped competing in sports for a while, got married and had two kids. I eventually started train-ing my daughter in track and field throwing events and it led to training more kids. Last year I started competing again and realized I missed it, so here I am competing again.
Q: How do you prepare for the compe-tition?
A: Well I finally got a coach and it’s good to have someone watch and correct my mis-
takes. I train a lot and compete here in El Paso. It is good to get a feel for the competi-tion again and improve my techniques.
Q: Are you preparing for the upcoming Olympics?
A: I’m not sure if I’m at that level right now, but anything is possible. I was going to compete in the Olympics for Mexico years ago, but it wasn’t meant to be. I am honored now to be able to compete on behalf of the U.S. team. This country has given me and my family so much.
Q: What kind of example do you think you have set for your kids?
A: I want to believe that it is never too late to dream. I want my kids to not only be-lieve that, but also see how I have come back to competing. My kids are there watching me compete and cheering me on. I want for them to be anything they want to be in their
lives. The biggest lesson I can teach them is to never give up and pursue their dreams. My daughters also competes in track and field events.
Q: What are you hoping to complete at the competition in France?
A: The goal is to throw as far as I can and win medals. Right now I’m in the top five in the world for my age bracket. The hope is to make my country proud and show my daugh-ters that if you train and prepare, you can win. After that, if I can continue to afford to com-pete, then I will keep going.
Q: How much longer do you see yourself doing this?
A: I competed in nationals last year and there were 85- and 90-year-olds competing. The largest brackets were 65- to 85-year-olds. So I will continue to compete as long as I can. Hopefully for the rest of my life.
By Luciano VeraMissile Ranger Staff Writer
MARY IADICICCO
8 • July 2015 • THE BOTTOM LINE
Aaron Perez, associate broker at Keller Williams Realty in Las Cruces is a 13-year real estate industry veteran and has represented large users of resi-dential and office space in a wide array of real-estate transactions. Perez has built a solid foundation of clients through his professional services.
Perez has a long record of success-fully guiding local and national clients with their real estate acquisitions, asset repositions and dispositions. He special-izes in applying his expertise and market knowledge to consistently exceed the investment goals of his clients and en-suring their success through honesty and hard work.
Perez is the consummate salesman. In fact, he’s been selling for most of his
life. At age 15, he started working at his family’s restaurants and, at age 19, began his real-estate career. Perez is exception-ally well-respected in the Las Cruces real estate community. In 2013, Perez was awarded the Las Cruces Sun-News Readers Choice Realtor of the Year award.
Perez is passionate about the needs and goals of his clients and he brings peace of mind to homebuyers and sellers who have previously struggled with buy-ing or selling their homes on their own or with another agent. He has made a high-level commitment to his real-estate education, having been mentored and coached by several of the most highly acclaimed real estate coaches in the in-dustry.
In his spare time, Perez enjoys a good happy hour with friends, the sounds of a great music playlist, spending time with his closest friends, traveling, and seeking new adventures indoors and outdoors.
Aaron Perez, Keller Williams Realty
Las Cruces Young Professional of the Month
THE BOTTOM LINE • July 2015 • 9
For some time now, the County Planning & Zoning Commission has been work-ing on a long-range plan for Doña Ana County. It is a very large and daunting task, to say the least. There are a significant number of issues to be dealt with that surround a community of our size, and no real certainty of what lies ahead. Along with that, you have the many opinions and philosophies about the direction we should take as a community. I will not delve deeper here, but I will say they have their hands full.
The last version of the draft plan is 145 pages and there have been several drafts. It has been a challenge to read, study, research and respond in these final stages, and I am sure that the ma-jority of our citizens have no idea whatsoever as to the content that will inevitably impact their lives at some point in the future. The coun-ty did make efforts to involve the public by posting the drafts online for comments, with a few small focus groups as well as some additional outreach they outline in the draft. Based on the numbers, I find the total number of participants in the process still falls way below 1 percent of the population from 2013 of 213,460 residents. There are some very good goals in this plan. There are also some things which are not at all the publically expressed will of the majority of our com-munity.
Many residents showed up in recent public-com-ment opportunities and addressed some of those issues, myself included. I found the commission to be engaged with the concerns of those who attended and for this, I applaud them. Additionally, I was pleased to see many changes and additions that were reflected in the next version of the
draft plan from those talks. I am excited to say that they included many ideas from the Chamber on economic development as well as a project the Chamber has been working on for about a year which is to create a tax-neutral zone along the border of Texas with the goal of allowing businesses to be more competitive and
reduce economic leakage in our southern region. We, as an organization, will work collectively with our county government on any such ini-tiative to grow our economic base and create more jobs.
This plan is meant to be a guiding document for zoning, policies and ordinances in the future. We certainly must be present on the implemen-
tation of this plan to ensure positive outcomes in the com-munity.
You can still weigh in on both the draft of the compre-hensive plan and the proposed Unified Development Code that will also be coming up for a vote in the near future by going to www.vivadonaana.org and expressing any con-cerns you may have.
Business Barometer July 2015A gauge of Las Cruces’ economic indicators published by the Greater Las Cruces Chamber of Commerce.
Gross Receipts Tax
August 2014 2013 % Change
Total YTD 73,460,637 74,693,967 -1.7%
Building Permits
Total YTD
May 2015 May 2014 % Change
# of Permits
712 863 -21.2%
Valuation $46,527,088 $43,960,697 5.5%
Labor Market Statistics
May 2015 2014 % Change
Civilian Labor Force 93,459 92,246 .23%
Total Employment 86,950 86,476 .55%
Total Unemployment
6,509 6,770 -4%
Unemployment Rate 7% 7.3% -4.3%
Market Statistics – Home Sales All Residential
MayAverage
Sales Price
Average Days on Market
Total Listed
Total Sold
2015 $17,685 108 252 173
2014 $175,422 113 256 149
Source: City of Las Cruces
Source: City of Las Cruces
Source: New Mexico Work Force Connection
Source: Las Cruces Association of Realtors
10,364 People interacted with the Chamber’s website
37 People inquired about relocation
Plan 2040 coming up for vote soonBy Troy Tudor
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10 • July 2015 • THE BOTTOM LINE
On June 19, the Greater Las Cruces Chamber of Commerce Leadership Las Cruces class gathered for Community Topics day, allowing the participants to explore the areas of law enforcement, charitable organizations, and art and culture within Las Cruces that provide valuable services to the area.
The class started its day at Allen Theatres Cineport, taking advantage of the large screen and comfortable seating while learning about project manage-ment in its ongoing leadership training presented by Marina Atma from Doña Ana Community College.
Next, it was privileged to hear Dr. Jon Hunner, a professor in the Department of History at New Mexico State University, discuss the history of the development of Las Cruces and Mesilla. In his presentation, Hunner explored the topic of “Leaders and What They Leave Behind,” and he discussed former com-munity leaders, including Fabian Garcia, Hiram Hadley and W.J. Stahmann.
West End Art Depot was the Leadership class’ next stop, as the group learned about local artists and the Depot’s contribution to the re-de-velopment of the industrial area west of the Alameda District. Chris Bardey discussed how the art cooperative and gallery provides a space for artists of all media to work and teach in a communal setting, and to benefit from shared re-sources and inspiration. The group was able to speak with member artists and view their creations.
The group had a delicious lunch with a selection of local brews at High Desert Brewing Company, while listening to guest speaker Donna Richmond from La Piñon Sexual Assault Recovery Services discuss the services that the organization
provides to the community. Richmond, whose father was a victim when she was very young, devoted her life to victim advocacy.
“I was touched by violence at a very young age, and I made a decision that it was not going to affect me in a negative way,” she said.
She noted that counseling and family support are critical to moving a person from being a victim to being a survi-vor, and discussed the role La Piñon’s services play in Las Cruces and the sur-rounding areas.
The first stop after lunch was the United States Courthouse in Downtown Las Cruces. United States District Judge Robert Brack provided a tour of the courthouse, discussing its con-struction as well as the caseload that is handled by the federal court in Las Cruces. The group was able to view the significant art collection housed in the courthouse, which exhibits the work of
local, national and international artists. Judge Brack ended the tour with a ques-tion-and-answer session, while the group enjoyed light refreshments.
Next, the Leadership class embarked on an “Exploring Downtown” tour, in which the leaders were given a first-hand look at some of the entities that have an impact on the Downtown renovation and daily economy. Mike Beckett from Coas Bookstore informed the group that the store receives approximately 2,000 to 3,000 books per day, many of which are sold online to overseas customers. Adding some excitement to the after-noon, local mariachi group Mariachi Aguilas escorted the cohort from Coas to the Museum of Nature & Science. At the museum, Kimberly Hanson demonstrated the types of educational programming offered by the museum, thrilling the group with science exper-iments — the last of which resulted in liquid nitrogen ice cream.
To close the day, the Leadership group visited Rio Grande Theatre, where Mike Evans, events and marketing con-sultant for the Doña Ana Arts Council provided a tour and talked about its history and renovation. Several students of Gail Bleiweiss at Studio A-440 ended the tour with lovely impromptu perfor-mances on the Rio Grande stage.
Leadership Las Cruces classmates involved in planning this event in-cluded Sheila Bardwell of Memorial Medical Center, Heather Gandy of Allen Theatres, Kathryn Brack Morrow of Kemp Smith LLP and Darlene Stalder of Pioneer Bank. The Leadership Committee Facilitator assisting the group was Travis Tarry of U.S. Bank. The Leadership cohort’s upcoming tours focus on the region’s agricultural, educational, governmental and military sectors.
Learn more at www.lascruces.org/leadership_las_cruces.php.
Leadership Las Cruces explores the community
Leadership Las Cruces alumni: If you have not connected with your classmates, do it now; there is still room for a couple of teams. There are several classes that have al-ready organized. Contact us at [email protected] or 575-523-5542 to find out if your class has a team or needs teammates. The challenge is on! Which Leadership Las Cruces class will create the finest most creative structure and help Casa de Peregrinos?
This is a great opportunity to reconnect with your Leadership Las Cruces class and
help Casa de Peregrinos with their mission of fighting hunger in our community. And it’s going to be a fun creative event!
For more information about the competition, contact Canstruction Las Cruces at 575-523-5524 or [email protected]. If you need assistance in finding Leadership Las Cruces classmates, call either Monte Rout or Rosa Banuelos at the Chamber office at 524-1968.
Have fun Canstructing! Learn more at http://lascruces.canstruction.org.
Canstruction teams come together
THE BOTTOM LINE • July 2015 • 11
BUSINESS AFTER HOURS
Picacho Hills Country Club General Manager Garry Cramer welcomes guests.
Dan Duggan, from D.E. Duggan, was one of the lucky door prize winners for the night.
Guests enjoy the beautiful weather and view.
ABOVE: Rick Jackson from American Document Services.
RIGHT: Congratulations to Bill Connor from
the El Paso Electric Company for winning the putting contest.
Youdeservea view.
80 hours at work. 160 hours of stress. 3,426 emails.
6861 Via Campestre, Las Cruces, NM575.523.8641 • www.picachohillscc.com
*Certain restrictions apply. Please call for details.
New seasonal and corporate memberships available, starting at $230 per month.*
12 • July 2015 • THE BOTTOM LINE
This year, the 2015 Medical Membership Update Luncheon was held at the Las Cruces Convention Center on June 18. The guest speakers included Memorial Medical Center CEO John Harris, MountainView Regional Medical Center CEO Denten Park and Executive Director for Health Policy and International Medicine Dr. Cristina Beato from the UNM Health Sciences Center.
Harris began the event by giving an overview of the recent changes at Memorial Medical Center. Changes in-cluded switching over to Somnia Anesthesia, a national an-esthesia management company, and bringing in the high-est-ranked cardiology groups to the hospital, such as New Mexico Heart Institute and New Mexico Cardiovascular Associates, for the highest quality of care for its patients.
Memorial Medical Center has more than 1,200 employ-ees serving its patients. The hospital is the only anterior hip replacement in southern New Mexico and the only ACL-sparing knee replacement in southern New Mexico and west Texas.
Next to the stage was Park, who began with thanking the Las Cruces Fire Department and AMR services for their great partnership. Park recognized that Memorial Medical Center and MountainView Regional Medical are very similar and when one does something well, the other will strive to do it better. Park referred to the healthcare in Las Cruces as community-based and reassured the audi-ence that they are in good hands.
“When you work in a hospital, do it passionately,” said Park when describing his desire for his work.
Park also mentioned how proud MountainView is of its baby-friendly hospital certification and Core Measures, which are based on national standards to compare the quality of care. MountainView is ranked at the highest lev-el of 100 percent.
Beato summarized the healthcare industry globally and locally. Beato said communities are too focused at home and fail to see their opportunities and strengths. One ex-ample is validating statistics that are provided by local re-
searchers which are not compared to national statistics for accuracy to better the healthcare in the communities.
Beato encouraged the attendees to be more involved with the community and their family’s eating habits.
“Be a critical thinker; question everything. It’s where real change happens. We are losing accuracy,” Beato said.
In the Southwest, obesity is not the only factor that contributes to the development of diabetes, but also family history, ethnicity and genetic makeup play a role. Beato emphasized the importance of understanding the different genetic makeup of patients and treating each patient indi-vidually as opposed to a standardized procedure.
“African American men react different to certain med-ications then Caucasian or Hispanic men,” Beato said, explaining the role ethnicity can contribute to medication intake.
Beato went on to explain changes made to the Medicaid coverage expansion, which moved all coverage of care to a managed-care model. Beato also mentioned that the new payment reform was not sustainable and hoped changes would be made soon to better assist providers and patients.
2015 Medical Membership Update LuncheonBetter healthcare for the community
Memorial Medical CEO John HarrisMountainView Regional Medical Center CEO Denten Park
Executive Director for Health Policy and International Medicine at UNM Health Sciences Center Dr. Cristina Beato
with Chamber Members!
BusinessDo
14 • July 2015 • THE BOTTOM LINE
RenewingACTion Programs for Animals Michel Meunier 575-644-0505
Alvarez, Brenda Brenda Alvarez 575-532-9190
Ambercare Home Health Care Vickie Schulz 575-556-8409 At Your Service, Inc. Pest Solutions Cleve Voiers 575-524-1243
Beasley, Mitchell Co., LLP Beth Fant 575-528-6700
Big Brothers Big Sisters Mountain Region Dawn Starostka 575-523-9530 Blue Cross Blue Shield of New Mexico Jennie Duran 575-532-5752 Border Pest Control Jim Dye 575-523-7222
Casa de Esperanza, Inc. CeCe Hunter 575-640-8725
Century 21 Haggerty Co. - Beulah Gatlin Beulah Gatlin 575-647-2100
CenturyLink Shelley Bailey 505-767-8514 Chisholm’s LLC Juanita Stern 575-526-2281
Coas Books, Inc. Michael Beckett 575-524-8471
Community Options Jose Solis 575-532-9275
Connor, Dolores Dolores Connor
Dave Hooker Dave Hooker 575-556-8504
Dekker/Perich/Sabatini Timothy Grattan 575-521-9700
Denton Holmes Denton V. Holmes 575-522-2732
Dollar$mart LLC Eboni Cash 575-556-9640
Doña Ana Community College Customized Training Program Marina Atma 575-527-7776
Doña Ana Title Company Steve Parsley 575-521-5800
Donald G. Buck Donald Buck 575-523-0174 Ed Helsel Ed Helsel 575-523-2505
Facilities Connection Patty Holland-Branch 915-834-7101
Fluorescent Signs, Inc. Larry Tafoya 575-524-3601
French Brothers Jim French 575-437-7134
Haciendas at Grace Village Michele Evrage 575-524-1020
Honor Flight Of Southern NM David Melcher 575-202-8102
Ikard’s, Inc. Chris Ikard 575-526-6691
Independent Electrical Contractors, Inc. Phyllis Franzoy 575-524-2533 Jaynes Corporation Shad James 505-345-8591
KRWG -TV/FM, Public Media Glen Cerny 575-646-2222
Las Cruces Chamber Ballet Kevin Self 575-527-1893
Las Cruces Dental Solutions Mathew Petersen 575-527-4746 Las Cruces Gospel Rescue Mission Bob Jeska 575-523-7727
Las Cruces Homes and Land Beth Johnson 575-805-4383
Las Cruces Sun News Frank Leto 575-541-5400
Launch Pad Cafe Russell Allen 575-524-7933
LE Electric, Inc. Michael Eichelberger 575-526-8483
McGonigle Insurance Inc Bob McGonigle 575-523-1100
Morgan Stanley Wealth Management, T Michael Henderson Financial Advisor T. Michael Henderson 575-521-2361
New Mexico State University - Associated Students Lydia Quintana 575-646-4415
OnPoint Computer Solutions Matt Phelps 575-993-5748
Pat Campbell Insurance, LLC Kerry Hixon 575-524-8642
Republican Party of Doña Ana County Eli Estrada 575-523-8683
Sleep Inn Kelsey Swanson 575-522-1700
Southwestern Abstract & Title Kevin Davis 575-523-8561
Spectrum Technologies Mitch Plasant 575-522-6776
SpringHill Suites by Marriott Amy Miller 575-541-8887
State Farm Insurance - Mike Apodaca Mike Apodaca 575-526-2409 StayBridge Suites Las Cruces Ben Buchanan 575-521-7999
Steinborn & Associates Real Estate - Dave Stevenson Dave Stevenson 575-520-6005 Sullivan Design, LLC Bryan Sullivan 575-404-3836
Sun City Plumbing & Heating Jason Olguin 575-526-9758
Sun-Tech Services, Inc. Hale Huber 575-523-2400
Sutherland Lumber Gary Mook 575-527-1055
Texas Enforcer, LLC Lorenzo Sosa 575-524-6819
The Gregg Martin Agency - Farmers Insurance Sue Martin 575-525-3107
United Blood Services Blood Systems, Inc. Accounts Payable 575-527-1322
United Way of Southwest New Mexico Mike Zaragoza 575-524-7561
White Sands Missile Range - AUSA Allen B. Tyree 575-678-4773
White Sands Missile Range Historical Foundation Sharon Reese 575-532-9422
Wienerschnitzel - El Paseo Tim Kass 575-524-7471
Williams Family Ranches Dudley Williams 575-649-6607
Wilson Binkley Advertising & Marketing Dave Wilson 575-524-8118
New1Seed Craft Spirits Johnny Ryan860-235-4467
Bouncy Body’s RentalJesus Carranza575-496-2270
Doña Ana Medical Supply, LLC
Abraham Gonzalez575-522-5931
Empereon Marketing
Joann Ramos575-541-5550
International Delights
Cafe
Gardan Alamir575-647-5956
Kowalski Cabinets,
LLC
Sean Escobar 575-524-1787
Mission Majitas LLC
Ben Woods 575-644-1509
Molina Healthcare of
New Mexico
Sophia Shepherd 505-342-4660
SoBellas Home
Services Las Cruces Michael LaBeau 575-636-2009
SolarCity (Las Cruces)
Alan Morgan 575-915-3046
Your Pet Space Joy Jones 575-652-4404
Zia Pizza Company Manny Ponce 575-323-3472
RENEWING AND NEW MEMBERS
www.lascruces.orgFor more information on these businesses, please visit the chamber website and click on the directory.
THE BOTTOM LINE • July 2015 • 15
LNG Company selected as winner in 36th annual Telly Awards
The Telly Awards named The LNG Company as a winner in the 36th Annual Telly Awards on June 15 for its piece titled “Doña Ana County Legislative Coalition (DACLC) 2015 Legislative Priorities.” With nearly 12,000 entries from all 50 states and numerous countries, this is truly an honor.
DACLC is a partnership of the Greater Las Cruces Chamber of Commerce, the Mesilla Valley Economic Development Alliance, the City of Las Cruces, Doña Ana County, New Mexico State University, Las Cruces Public School District, Gadsden Independent School District, Hatch, The LNG Company, Valley Public Schools, the Las Cruces Hispanic Chamber of Commerce and The Bridge of Southern New Mexico. The DACLC consolidates support from public and private sectors to ensure the best legislative outcomes.
The Telly Awards was founded in 1979 and is the premiere award, honoring out-standing local, regional and cable TV com-mercials and programs; the finest video and
film productions; and online commercials, video and films. Winners represent the best work of the most-respected advertising agencies, production companies, television stations, cable operators and corporate video
departments in the world.A prestigious judging panel of more than
500 accomplished industry professionals, each a past winner of a Silver Telly and a member of The Silver Telly Council, judged the competition and upheld the historical standard of excellence that Telly represents. The Silver Council evaluated entries to recog-nize distinction in creative work. Less than 10 percent of entries are chosen as winners of its highest honor.
“The Telly Awards has a mission to honor the very best in film and video,” said Linda Day, executive director of the Telly Awards. “The LNG Company’s accomplishment illus-trates their creativity, skill and dedication to their craft and serves as a testament to great film and video production.”
“What is most exciting about being rec-ognized for this achievement is that this film had a positive impact on our local community,” said Chris Lang, founder/CEO of The LNG Company. “This film had its debut at Las Cruces Day in Santa Fe in front of our policy
makers and it showcased the needs of our city, our county, our public schools and the eco-nomic efforts of our local organizations. The Greater Las Cruces Chamber of Commerce was instrumental in seeing this film produced and in return they saw proposed bills approved by the House and Senate.”
“When I first saw the video, I knew that it going to be well received by our audience. I know that they paid attention because when we dimmed the lights, the crowd went ab-solutely silent. I cannot tell you how many attendees came up to me afterwards and commented on how impressive it was,” said Bill Allen, president and CEO of the Greater Las Cruces Chamber of Commerce. “Not only did it hit the mark with our guests, but it was impactful in helping to get critical legislation approved due to the fact that our message was conveyed in such an easy-to-understand fashion.”
Special thanks to El Paso Electric.To find out more about the The LNG
Company visit www.theLNGcompany.com.
About The LNG Company
A full-service, integrated advertising agency specializing in print, television and digital advertising; web-design and social media; public relations and brand management; graphic design and illus-tration; consumer insights and analytics; video and post-production; commercial photography; and creative consulting. Its expertise is cross-cutting and dynam-ic. For inquiries, contact Chris Lang at The LNG Company for at [email protected] or 575-541-3328.
to develop in an area with an adja-cent arroyo• The next round of Public Safety Impact Fees, and how those fees will be calculated • Reviewing the January 2015 min-imum-wage increase, and how the next increase in 2017 will be rolled out • And kicking off “Reimagining Amador,” the first phase of what
“Realizing El Paseo” has become
Doña Ana County• The Plan 2040 Comprehensive Plan, and its accompanying Unified Development Code. That’s 450 pag-es of text to review and understand.
NMDOT• Finalizing its long-term local and state transportation plans
• Finish the North Main Street project• Planning for their 2017 Valley Drive project
Make no mistake; while there is something good in each one of these projects and none are intended to be detrimental to business, they all help to form what this area will be like for development and growth in the
coming years. Add those items to the GRT increases recently adopted by both the city and county and you can see how challenging it is stay on top of all the changes that business must absorb.
Now, add the time necessary to attend all the meetings and read all the reports that lead up to the deci-sions on these topics and it should be easy to see where we are focusing
our efforts and why we need your support more than ever. If you are interested in hearing more about where we are and where we are going, please contact us at 575-524-1968.
Bill Allen, President/CEO
Greater Las Cruces Chamber of Commerce
PRESIDENT, FROM PAGE 2
2840 N. Telshor 575-524-4384
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16 • July 2015 • THE BOTTOM LINE
JULY 2015Sunday Monday Tuesday Wednesday Thursday Friday Saturday
7:30 a.m. Military Affairs Committee
5:30-7:30 p.m.LCYP First Friday, Ramada Palms Hotel and Conference Center
9 a.m. Commerical Space Committee
11 p.m. Finance Committee
4 p.m. Government Affairs Committee
4 p.m. Thanks Team WSMR
NoonMember Advisory Committee
9 a.m.Las Cruces Young Professionals
4 p.m.Las Cruces Day in Santa Fe
4 p.m. Healthcare Task Force Committee
7:30 a.m.Education Committee
11 a.m.Events & Benefits Committee
All dayLeadership Las Cruces
3:30 p.m. Executive Committee
4 p.m.Board of Directors Committee
CHAMBER OF COMMERCE SCHEDULE
COMMITTEE MEETINGS CHAMBER EVENTS
1 2 4
5 6 7 8 9 10 11
12 13 14 15 16 17 18
19 22 2320 2524
29 302826 27 31
5:30-7:30 p.m.LCYP First Friday, Ramada Palms Hotel and Conference Center 3
8-8:30 a.m.LCYP Caffeinated Conversations, The Bean Cafe of Mesilla21
5:30-7:30 p.m.Business After Hours, Hotel Encanto de Las Cruces
Noon,LCYP Leadership Roundtable, St. Clair Winery & Bistro SAVE THE DATE
2015 Chamber Business Showcase
Thursday, September 10
Mesilla Valley Mall,700 S Telshor Blvd.