why invest in a golden corral franchise? · 2018-04-26 · the focal point was the golden choice...
TRANSCRIPT
WHY INVEST IN A GOLDEN CORRAL FRANCHISE?Golden Corral is a well-capitalized, privately held
company, with an active founder and a stable and
talented corporate senior management team having
one of the industry’s longest tenures.
Golden Corral offers a concept with a proven track
record and a compre hensive, well-defined support
program at all points:
■■ Site selection
■■ Management recruiting
■■ Construction
■■ Management training
■■ Unit opening support
■■ Ongoing operations and marketing support
■■ Best-in-class co-worker training and operational
systems that have been tested and refined.
■■ The combined purchasing power of a nationwide
system with a leading distribution company and
equipment supplier gives the franchise network a
true competitive edge.
Golden Corral continues to open and manage company
stores to sharpen operating skills and to ensure a
strong connection with guests who regularly dine at
locations across the country.
WHAT ARE THE FINANCIALREQUIREMENTS?■■ $2,500,000 net worth (individual or investment group)
■■ $500,000 liquid (as part of the $2,500,000 net worth)
■■ An individual or at least one group member with
three years full-service restaurant ownership or
management experience
■■ Financial stability; no bankruptcy within the past 7 years
©2018 Golden Corral Franchising Systems, Inc.
This advertisement is not an offering. An offering in New York can only be made by a prospectus filed first with the Department of Law of the State of New York. Such filing does not constitute approval by the Department of Law.
■■ Scan the code below to begin the application process
■■ Go to: goldencorralfranchise.com/apply_for_a_franchise
■■ Or contact:
Annette Bagwell
800-284-5673 ext. 4479
www.goldencorralfranchise.com
HOW DO I APPLY?
Making pleasurable dining affordable
Introducing our
10,000 sq ft
cash register!new
THE NEXT EVOLUTION OF GOLDEN CORRALWe are excited to introduce our new restaurant—
the next evolution of Golden Corral that will elevate the
buffet experience! It was designed and researched by
the best in the business to bring in more customers and
maximize operational efficiency.
We are an iconic American brand with a loyal customer
base. To keep those loyal customers coming back
and to attract a whole new generation of guests, we
have added a bold, contemporary exterior to increase
curb appeal. An inviting interior with a stacked-stone
fireplace and oversized windows has increased natural
light and a roomier, more comfortable dining area.
And the buffet area has been specifically designed to
showcase our made-from-scratch specialties.
Annual Systemwide Sales: $1,758,374,748
Top 20% of 11-M franchised restaurants average unit volume: $5.3 million‡
Franchising Since: 1986; founded 1973
Total Operating Units: 489
Total Company Operating Units: 53
Estimated Capital Investment: $2,168,419-$6,602,513
Franchise Fee: $50,000 per unit (15-year term with 25-year option potential)
Royalty Fee: 4% of sales per unit
Advertising Fee: 2.4% of sales per unit
Locations: Franchises available nationwide
FRANCHISE FAST FACTS*
* This table provides sales information for the period December 29, 2016, through January 3, 2018. Please see our April 13, 2018, Franchise Disclosure Document for further details. ‡This figure is for the 42 franchised restaurants that: (a) opened within the last 5 years using the GC-11M building design and (b) had been in operations at least 6 months as of January 3, 2018.
THE ENDLESS BUFFET CONCEPTAlong with home-style buffet favorites such as pot
roast, fried chicken, mashed potatoes, and steamed
vegetables, today’s endless Golden Corral buffet expe-
rience offers guests a wide variety of tastes and flavors.
Fresh—never frozen—USDA Sirloin steak maintains top
billing as Golden Corral’s signature dinner product. To
capitalize on the increased popularity of smoked meats
and bold flavors, we now offer smoked pork barbe-
cue, chicken, baby back ribs, brisket and turkey. As a
complement to its heritage hot buffet food products,
each Golden Corral features a market-fresh salad bar
where guests may build their own salads from dozens
of ingredients. And dessert innovations are headlined
by freshly-spun cotton candy, decadent desserts as
well as our famous Chocolate Wonderfall® featuring a
non-stop stream of chocolate, with a variety of fresh
fruits and sweet-tooth favorites that are available for
dipping and dunking.
We serve an ultimate brunch daily from 9:30 am to
2 pm that offers guests their choice of breakfast and/or
lunch favorites. Plus, on Fridays and weekend mornings,
guests are invited to rise and shine for our legendary
endless breakfast buffet,
featuring cooked-to-
order eggs and omelets,
bacon, sausage, pancakes,
crispy waffles, melt-in-
your-mouth cinnamon
rolls, fresh-cut fruit, and
a variety of juices.
GOLDEN CORRAL’S RECIPE FOR SUCCESSWith more than 45 years of success and nearly 500
locations, Golden Corral is recognized by Nation’s
Restaurant News as “America’s #1 buffet and grill.”
Our concept is a proven winner—a high-value, family-
oriented brunch, lunch and dinner buffet served
daily and breakfast every weekend. Golden Corral is
the first-choice franchise brand for savvy restaurant
operators looking to expand their local dining market
share or successful franchisees seeking to diversify
their portfolio with a proven high-revenue restaurant
brand. The longevity and strength of the Golden Corral
brand can be attributed to strict adherence to the
restaurant’s founding mission: “Making Pleasurable
Dining Affordable.”® With national brand recognition,
best-in-class food offerings and value pricing, there is
still plenty of growth potential.
Golden Corral can help you take advantage of long-
standing relationships with more than 40 of the
nation’s leading lenders who provide financing options
directly to qualified franchisees. Golden Corral does not
provide or administer loans or investment capital, but
we can help you identify sources of financing.
Golden Corral’s directors, management team, and
franchisees, have set a course of development that will
allow Golden Corral to continue to be the leader in the
family restaurant segment in communities throughout
the United States.
Restaurant Specifications and Criteria
■■ Typical square footage range: 10,300–11,098 sq. ft.**
■■ Total number of seats: 370
■■ Minimum number of parking spaces: 170
■■ Minimum traffic count in front of site: 30,000
■■ A strong daytime population** Building size may vary due to Golden Corral approved modifications.
Please see our April 13, 2018, Franchise Disclosure Document for further details.
WHERE THERE’S SMOKE, THERE’S FLAVOR.
NEW!SmokehouseBeef Brisket
©2016 Golden Corral Corporation
Smokehouse specialties vary at lunch & dinner.
NEW
OUR HISTORYMaking Pleasurable Dining Affordable Since 1973®
Golden Corral’s first
175-seat, 4,800-square-
foot family steakhouse
opened in Fayetteville,
NC, in 1973. The chain
grew steadily during the
next decade, principally
in smaller cities from
Virginia to Texas. In the
mid-1980s, requests
for additional entrees
and an expanded salad
bar prompted Golden
Corral to “reinvent” itself
by introducing a 400+
seat, 11,518-square-foot
“Buffet & Grill” building
design, with food
preparation performed in full view of the dining area.
The focal point was the Golden Choice Buffet®, which
featured 160 hot and cold items; a carving station for
roast beef, roast pork, ham, sausage and turkey; plus
The Brass Bell Bakery® and Dessert Café with its array
of homemade rolls, muffins, cookies, pies, and cakes.
THE MEAL THAT WILL MAKE YOUR DAY
MADE-TO-ORDEROMELETS & BACON
CARVED HAM
©2017 Golden Corral Corporation
STRAWBERRY CHEESECAKEFRENCH TOAST
PUBLIC RELATIONSGolden Corral is a proud supporter of our nation’s
military. Our primary programs include Military
Appreciation Night, featuring a free meal to active and
retired military, and Camp Corral, a free summer camp
experience for military children with priority given to the
children of wounded, disabled and fallen military heroes.
WE ARE A NATIONALLY ADVERTISED BRANDSystems marketing funds afford a sustained national
TV campaign throughout the year. In 2017, Golden
Corral spent over $35 million in national advertising,
ranking #31 (by Nielsen Ad Views) among all
restaurant advertisers.
Watch our current national TV ads: