why dtla? - brookfield properties...belcampo meat co. bento ya japanese cuisine berlin currywurst...
TRANSCRIPT
WHY DTLA?
DTLA CONSISTS OF
5.84 SQUARE MILES
MOST ACCESSIBLE REGION IN GREATER LOS ANGELES LINKED
BY PUBLIC TRANSIT/METRO SYSTEM
$30BILLIONINVESTED IN DTLA
SINCE 1999
1,000+ NEW RESTAURANTS, BARS, RETAIL, NIGHTLIFE AND AMENITIES OPENED
FROM 2010-2019
STRONG MARKETDEMOGRAPHICS
80,000 RESIDENTS
500,000 WEEKDAY POPULATION
$125,000 MEDIAN INCOME OF RESIDENTS
$122,000 MEDIAN INCOME OF WORKERS
38 MEDIAN AGE OF RESIDENTS
41 YRS MEDIAN AGE OF WORKERS
BOOMING RESIDENTIAL MARKET
37,051 UNITS CONSTRUCTED SINCE 1999
95% OCCUPIED IN CURRENT STOCK
3,658 UNITS UNDER CONSTRUCTION
32,166 UNITS PROPOSED
TOURISM STATS 2018
22 MILLION TOTAL NUMBER OF VISITORS
TO DTLA IN 2018
1.6 MILLION HOTEL GUESTS
$130 AVERAGE DAILY SPENDPER PERSON IN DTLA
Source: L.a. Tourism and Convention Board
Source: Downtown Center Business Improvement District
“� Every�structure�seems�to�house�artists,�musicians,�designers,�tech�developers,�chefs—the�whole�Who�are�the�people�in�your�neighborhood�of�the�creative�class.�
After�decades�of�being�all�but�forgotten,�Downtown�has�approached�a�critical�mass�of�cool�.�.�.”
�GQ MAGAZINE
In the heart of Downtown Los Angeles, FIGat7th stands as a shopping and dining destination with a decidedly Southern California flavor. Enhanced with Brookfield’s $40 million makeover, this open-air destination offers a contemporary urban retail experience for Downtown’s professional, visitor and growing residential populace. The premier shopping venue for Downtown Los Angeles is anchored by H&M, ZARA, Victoria’s Secret, Nordstrom Rack and Target.
FIGat7th boasts more than 330,000 SF of retail and public space, including TASTE FOOD HALL, a thriving, award-winning, global dining collection, featuring fast-casual eateries with options for the most sophisticated palate. FIGat7th also offers indoor and outdoor seating for more than 500 guests, terraces, green space and casual café-style dining. Additional amenities include complimentary WiFi, seasonal Arts and Events programming, live music, painting happy hours, chef demos and branded events.
WHY FIGAT7TH?
1,241,003 TRADE AREA (RESIDENT)
POPULATION
42,612 DAYTIME POPULATION
WITHIN FOUR BLOCKS OF FIGAT7TH
49%OF SHOPPERS ARE BETWEEN
THE AGES OF 25-44
14 MILLION+RIDERS ANNUALLY AT THE
7TH METRO CENTER, LOCATED ADJACENT TO THE CENTER
AVERAGE HOURLY WEEKDAY PEDESTRIAN
COUNTS AT 7TH AND FIGUEROA INTERSECTION
3,000 MORNING
3,900LUNCH
4,000EVENING
Source: Downtown Center Business Improvement District & Alexander Babbage Shopper Intercept Study
RATED MOST POPULAR SHOPPING DESTINATION BY BOTH RESIDENTS AND WORKERS IN THE
2020 DOWNTOWN LA SURVEY PERFORMED BY THE DCBID
7.4X /MOAVERAGE TIME SHOPPERS VISIT
(VS. A U.S. BENCHMARK OF 2.6 TIMES PER MONTH)
$384.13/MOWHAT SHOPPERS SPEND ON AVERAGE
(VS. $255.89 U.S. BENCHMARK)
780+ UNITRESIDENTIAL TOWER
DELIVERING IN 2022
2 MILLION SQ. FT. ONSITE OFFICE TOWERS
61% (25,993) OF DAYTIME POPULATION
IS EMPLOYED IN PROFESSIONAL SERVICES
DEDICATED ONSITE PARKING
WITH COMPLIMENTARY CHARGING STATIONS
FIGAT7THLOWER LEVEL
STE 1271,000 SF
STE 1312,500 SF
STE 1335,406 SF
UPUP
DN
DN
UP
DN
UP DN
UP
UP
UP
UP
UP
DNUP
UP
UP
UP
UP
D/W
20
21
RE-6RE-4
BLDGAUTO SYS.
JAN & EVENTSTORAGE
HOT WATER
JAN STG
RE-3
RE-5
RE-10RE-9RE-8
RE-7
MECH
MECH
TEL/COM
ELEVMACH
37'-10"
PARK
ING
ENTR
Y ➞
➞
LOWER LEVEL – M1
M3 -STREET LEVEL
M2-MIDDLE LEVEL
M1-LOWER LEVEL
PLAZA LEVEL
MIDDLE LEVEL – M2
STE 2021,312 SF
FIGAT7THMIDDLE LEVEL
DN
UP
UP
DN
UP
UP
DN
DN
DN
UP
UP
DN
DN UP
UP DN
UP DN
DN UP
UP
DN UPDN
UP
DN UP
UP
DNUP
UP
DNUP
UP
UP
UPDN
UP
RE-8 RE-9 RE-10
RE-3
RE-4 RE-6
21
20
8TH STREET
FIGUEROA STREET
7TH STREET
8TH STREET
FIGUEROA STREET
7TH STREET
STREET LEVEL – M3
63'
RE-8
DN
DN
DN
RE-4RE-6
21
20
ELEV. PIT
ELEV. PIT
ELEV. PIT
ELEV. PITM-115
ELEV. PITM-114
M-113
M-112
M-111
ELEV. PITM-110
TE-1
DN
UP
UP
DN
UP
DN
UPDN
UPDN
UPDN
UPDN
UPDN
UP
UP
DNDN
DN
DN
UPUP
UP
UP
DN
DN
DN
UP
UP
325B
326B
325
A
(Men)
-
-
STE 30021,377 SF
PLAZA LEVEL
8TH STREET
FIGUEROA STREET
7TH STREET
780+ UNIT RESIDENTIAL TOWER DELIVERING IN 2022
ADJACENT PARKING GARAGE
8TH STREET
FIGUEROA STREET
7TH STREET
COMING IN 2022…Under construction behind FIGat7th, is a high-rise
development project, featuring 780+ rental residences
with best-in-class finishes, amenities, and unparalleled
views of the City. It will be the final piece of a Brookfield
Properties superblock, encompassing a true live/work/
shop mixed-use community, which is unprecedented in
downtown Los Angeles. The residential development
will share the Plaza Level with FIGat7th.
IN GOOD COMPANY —DOWNTOWN L.A. HAS SO MUCH TO OFFER
TargetNordstrom RackZaraH&MVictoria’s Secret & PINKMAC CosmeticsBath & Body WorksT-MobileDownTown Hi-TechGold’s GymBESPOKE Cycling StudioLensCraftersSunglass HutMendocino FarmsOhana Poké Co.Five GuysSprinklesOcho Mexican GrillOleegoIndus by SaffronCoCo FreshThe MeltPizza StudioGulp Sushi AlehouseSalataGeorge’s Greek GrillMorton’s The SteakhouseCalifornia Pizza KitchenPazzo GelatoTwist & GrillStarbucksNew Moon Café
BROADWAYRETAIL CORRIDORA.P.C.Acne StudiosAesopApple Store (coming soon)BNKRCOSDaniel PatrickFoot LockerGAPGentle MonsterJordan BrandMykitaPaul Smith (coming soon)Ross Dress for LessTheoryUrban OutfittersVansWest Elm
GRAND CENTRAL MARKETAna MariaBelcampo Meat Co.Bento Ya Japanese CuisineBerlin CurrywurstChiles SecosChina CaféClark Street BreadDTLA Cheese and KitchenEggslutG&B CoffeeGolden RoadGrand Central JewelryHorse Thief BBQJose ChiquitoKismet FalafelKnead & Co. Pasta Bar + MarketLa HuertaLa FruteriaLa TostaderiaLucky BirdMcConnell’s Fine Ice CreamOlio GCM Wood Fired PizzeriaThe Oyster GourmetPBJ.LAPrawnPress Brothers JuiceryRamen HoodRoast To GoSari Sari StoreSarita’s PupuseriaSticky RiceSticky Rice IITacos Tumbras a TomasTorres ProduceValeria’sVilla MorelianaWexler’s Deli
THE BLOC
Alamo Drafthouse CinemaBrandwalkBring Something to the PartyCoffeewalk YogurtalkDistrict Bar/KitchenDRNK Coffee + TeaDrybarEli & Ella RoseEverytableEyes on The BlocGlasswing FloralGNCHatch Yakitori + BarJewelry PavilionJoey RestaurantsLA FitnessLeo’s Auto DetailMacy’s FlagshipMarco ValentinoMarugame UdonMr. G’s for ToysNordstrom LocalPaper SourceQwench Juice BarShopbiteStarbucksThe Urban OvenT-MobileUniqloUSPSVideo Vortex
Danny Boy’s Famous Original PizzeriaGreen ThingHope Street FriendsTrejo’s TacosTrejo’s Coffee & DonutsShack ShackNick + Stef’s SteakhouseWells Fargo Museum(more coming soon)
L.A. LIVE
Boca at the Conga RoomClub NovoConga RoomFleming’s Prime SteakhouseGlance Lobby BarIlly EspressamenteKatsuyaLive Basil PizzaLos Angeles Convention CenterLucky Strike LanesMicrosoft TheaterNest at WP24New Era StorePatxi’s PizzaRed MangoRegal Cinemas L.A. LIVERock’ N FishRosa MexicanoSavocaShaquille’sSmashburgrSTAPLES CenterStarbucks CoffeeTeam LA StoreThe GRAMMY Museum®The Mixing RoomThe NovoThe Ritz-Carlton SpaTom’s Watch BarUpour Floor at Tom’s Watch BarWolfgang Puck Bar & GrillWP24 By Wolfgang PuckXBOX PlazaYard House
NOTABLE HOTELS Ace HotelCourtyard by Marriott (at LA Live)Hotel FigueroaHotel IndigoInterContinental HotelJW MarriottNoMad HotelO HotelRitz CarltonSheratonThe FreehandThe Hoxton HotelThe L.A. Grand Hotel DowntownThe Proper HotelThe StandardWayfarerWestin Bonaventure
1 2 3 4 5 6
AT BROOKFIELD PROPERTIES, WE ARE IN THE BUSINESS OF CREATING PLACES We aim to make lasting impressions on the cities and
neighborhoods in which we do business. The architecture
of our iconic projects define skylines and streetscapes around
the globe, and the commercial districts we create combine
both historic and modern architecture. Our distinctive place
making integrates destination shopping, dining and amenities
on-site; the highest standards in sustainability and efficiency;
and a strong social, cultural and community involvement.
Brookfield is setting a new benchmark for the modern
urban live-work-play environment, embracing the changing
lifestyle of today’s sophisticated individual.
Brookfield Place New YorkManhattan West New York
Houston
London
Toronto
Seoul Berlin
Perth
San Francisco
Calgary
