WHO WE ARE

Berkshire Hathaway HomeServices Northwest Real Estate

© 2014 An independently operated subsidiary of HomeServices of America, Inc., a Berkshire Hathaway affiliate, and a franchisee of BHH Affiliates, LLC. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are registered service marks of HomeServices of America, Inc.® Equal Housing Opportunity.

BERKSHIRE HATHAWAY HOMESERVICES

Berkshire Hathaway HomeServices Is The Winner Of The 2014 Harris Poll EquiTrend®

Real Estate Brand Of The Year

Berkshire Hathaway Bought The Prudential Real Estate Franchise And Created

The Number One New Real Estate Franchise In The World

And We Were Invited To Join Them

Berkshire Hathaway is No. 1 Berkshire Hathaway is the No. 1 company in

Barron’s 2013 ranking of the world’s most respected companies; it stands at No. 8 in Fortune magazine’s 50 Most Admired Companies survey; and is No. 18 in Harris Interactive’s reputation study of the 60 Most Visible Companies.

Berkshire Hathaway Owns More Than 55 Companies Berkshire Hathaway employs nearly 300,000 people and owns more than 55 companies,

including GEICO, Fruit of the Loom, Dairy Queen, Helzberg Diamonds, Benjamin Moore Paints, Business Wire, NetJets, BNSF Railway Company, See’s Candies, MidAmerican Energy Holding Company and HomeServices of America.

Berkshire Hathaway is Worldwide Berkshire Hathaway is a worldwide holding company based in Omaha, NE. Its Chairman and

CEO is Warren Buffett, often referred to as the “Oracle of Omaha,” who according to Time Magazine’s 2012 ranking, is among the world’s most influential people.

WHO IS BERKSHIRE HATHAWAY

Berkshire Hathaway Voted World’s Number One Most Respected Company On Barron’s List

The Berkshire Hathaway name stands for strength,

integrity and trust

Warren Buffett says that he is happy to lend the Berkshire Hathaway name and financial strength to the new company

Warren Buffett, Chairman & CEO, Berkshire Hathaway Inc.

#1

BARRON’S The World’s

MOST RESPECTED COMPANIES Berkshire Hathaway Inc. beat out Apple and Walt Disney to top Barron’s 2013 World’s Most Re-spected Companies list. Rankings are compiled based on co. performance and investment strategies.

Berkshire Hathaway

Number 1

Market Watch Special Report

BERKSHIRE HATHAWAY HOMESERVICES

Our New Franchise, Berkshire Hathaway HomeServices Will Bring You All The Success Of Prudential Real Estate Plus The Strength, Integrity And Trust Of The World’s

Number 1 Most Respected Company, Berkshire Hathaway

As we combine the strength of Prudential Real Estate with Berkshire Hathaway HomeServices, we will bring to you:

A stronger relocation and referral network

One-stop shopping with our Family of Services

Involvement in our communities, locally and nationally

An even stronger marketing plan with global, national and local exposure

Our combined reputations boast financial strength and proven excellence

POWER PLUS MARKETING PLAN

Berkshire Hathaway HomeServices Northwest Real Estate

© 2014 An independently operated subsidiary of HomeServices of America, Inc., a Berkshire Hathaway affiliate, and a franchisee of BHH Affiliates, LLC. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are registered service marks of HomeServices of America, Inc.® Equal Housing Opportunity.

In Addition...When you list with Berkshire Hathaway HomeServices Northwest Real Estate, your property also appears on local real estate company websites, including: Prudential, Century 21, Coldwell Banker, ReMax, John L. Scott and Windermere.

GLOBAL INTERNET ADVERTISING

92% Of Buyers Use The Internet In Their Property Search We Will Post Your Listing On All Major Real Estate Websites, Giving Buyers Instant Access To Information And Photos Of Your Property

7 Days A Week, 24 Hours A Day!

These major websites feed to hundreds of other national and local sites

Berkshire Hathaway HS

Yahoo!, Google & Bing

Realtor.com

Seattle Times & P.I.

NW Homes

Zillow

Trulia

Realty Trac

Front Door

NWMLS

NW Real Estate

Real Estate MSN

BHHS NW Real Estate

My Company Agent Sites

My Personal Website

Syndication list as of 11/13/2013. Subject to change without notice.

ADDITIONAL ONLINE SYNDICATION

Through Our Online Partnerships, Your Listing Will Appear On These Websites, Reaching Over 100 Million Monthly Visitors

These websites also feed to many more national and local websites

† Only listings in GA, NC, SC, FL, AL, TN * Listings over $750,000+ only ** Listings over 1,000,000+ only *** Canada listings only Syndication list as of 02/28/2014. Subject to change without notice. Information provided by Real Estate Book.

COMPANY MONTHLY UNIQUE HITS COMPANY MONTHLY UNIQUE HITS

1,736,395 † 102,231

89,082 9,680

8,332,9000 775,868

53,734 4,026,814

37,526 5,520

402,088 39,718

674,750 319,391

137 42,340

46,539 3,700,000***

470,109 27,642

12,452 658,422

873,600 713,223

462 3,391*

5,007** 204,230

7,410* 6,652,613*

.net 

Berkshire Hathaway HomeServices is spending millions of dollars advertising its new international real estate website!

BERKSHIRE HATHAWAY HS

Your Property Will Be Listed On BerkshireHathawayHS.com Network Site, Built For A New Era In Real Estate

More exposure brings more buyers

SOCIAL MEDIA AND BLOGS

We Will Promote Your Home On Our Social Media Sites Including Facebook & Northwest Living Blog

More exposure brings more

buyers

NorthwestLiving.com offers the Puget Sound community the latest and best news as well as home searches and real estate advice targeted to our region and unique marketplace, distinguishing us as the benchmark for excellence.

Smarter Search Buyers can find your property information and location by using their mobile device’s GPS.

Home Scan Buyers can view your interior photos and access detailed information while in front of your home.

Make It Theirs Buyers can save your property as a favorite to their account and sign up for price alerts.

Easy Share Buyers can send your property to their friends and family via email or through social networks.

Our Mobile App is easy to use, more accurate

than competing sites and provides consumers with Active, Pending and Sold

Listings in the area.

MOBILE APP

Buyers Can Access Your Property’s Full Listing Details Page From Virtually Any Mobile Device

Buyers can instantly contact me to view your property

Our Mobile App allows buyers to inquire about your property directly from their mobile device by using the Call, Text, or Email Features!

16. Explain how market value is determined and discuss the role of market-sensitive pricing throughout the sale

17. Research and present a Comparative Market Analysis showing recent real estate activity and trends to help you determine a realistic listing price

18. Discuss financing options that may attract potential buyers

19. Prepare a preliminary estimate of your costs and cash proceeds based on the probable selling price and terms

20. Continue to monitor real estate market activity and, if appropriate, recommend price adjustments to keep your property competitive

21. Recommend steps to prepare your property for market

22. Identify enhancements that will help your property make the best possible impression on buyers

23. Advise as to how to prepare your property for showings

24. Represent you in negotiations with prospective buyers

25. Review offers with you and explain your options

26. Negotiate in your best interest, including the handling of counteroffers, to help you reach an acceptable agreement

27. Work to protect your interests throughout the transaction

28. Work with the buyer’s agent and others to see that all requirements of the agreement are satisfied

29. Keep you informed of the progress and timelines

30. Follow up on any remaining details after closing

1. Communicate with you in a timely and efficient manner

2. Identify your needs

3. Consult with you to clarify your expectations and priorities

4. Discuss agency alternatives to determine how I can best work to achieve your objectives

5. Answer questions you may have about the selling process

6. Determine your preferred way for easy communication

7. Implement the Power Plus Marketing Plan and tailor it to your property in order to achieve maximum exposure

8. Share information about your property with the BHHS network, and other professionals within the NWMLS

9. Install our recognized Berkshire Hathaway HomeServices Northwest Real Estate “FOR SALE” sign

10. Market your listing on the Seattle Times & P.I. Web Editions 24 hours a day, 7 days a week

11. Promote your property, nationally and locally, online

12. Explain how a written Property Disclosure and Home Warranty can enhance the salability of your property

13. Seek buyers who are pre-qualified or pre-approved by a lending institution, and require financial qualifying information on all buyers submitting offers

14. Communicate with you throughout the marketing process

15. Help you determine an effective Pricing Strategy

30 POINT GUARANTEE

Selling Your Property Is An Important Decision We Put Our Commitment In Writing

Our commitment ensures that we will fulfill your expectations throughout the sale of your property

Advertise your listing on BerkshireHathawayHS and BHHSNWRealEstate.com Advertise your property on major search engines including Google, Yahoo! & Bing Advertise your property on REALTOR.com Advertise on Zillow and Trulia Advertise your property on MSN Real Estate and Realty Trac Advertise your property on FrontDoor Advertise your property on BHHS HomeFinder Advertise your property on the Seattle Times & P.I. Web Editions 24/7 Advertise your property on NW Homes Advertise your listing as a “Featured Property” on my personal website Track and email to you detailed reports of online activity Input your listing in the NWMLS and NW Real Estate Attach up to 25 photos and captions to the MLS detail report Promote your listing on Social Media and Northwest Living Blog Include your listing in my BHHSNWRealEstate Mobile App Provide resources for “staging” your property Complete a “Virtual Tour” and photo shoot on your home Create custom marketing flyers for your property Create and advertise a custom Q.R. Code for your property Mail “Just Listed” postcards to your surrounding neighbors Send electronic flyers to real estate professionals in the area If appropriate, hold a Public Open House and/or a Broker’s Open House Be quickly available to answer all sign calls and flyer box calls Install our nationally recognized “For Sale” sign Promote your home at our regular sales meeting Install an electronic keybox for Realtor access Offer you information regarding a Home Warranty Create a regularly updated Competitive Market Analysis Email to you our monthly eNewsletter & Market Watch Report Order a preliminary title report Continue to add exposure as

new opportunities become available

MARKETING ACTIVITY CHECKLIST We Will...