whizz-kidz case study slides inspired by media140 third sector panel
DESCRIPTION
I thought I'd upload some slides of case studies that I referenced during the panel 'Finding a voice...' at the Media140 third sector event on 4 Feb 2010. I've listened to some audioboos that talked about the benefits of sharing practical application (rather than talking about theory), so I hope this helps some orgs. Great event! RobTRANSCRIPT
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Slides inspired by the ‘Finding a voice’ panel
Case studies from Whizz-Kidz from Rob Dyson @robmdyson, PR Manager @whizzkidz
“Using real-time social media in third sector) charities & not-for-profit”, London, 4 Feb 2010
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Establishing ourselves...building & growing platforms
• ADD INTRO
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Once we had a presence – people gravitated…
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The viral loop: cross-promoting all of our sites
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Facebook is now as valid a place for advice as our helpline
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Creating conversations in Twitter
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…and creating an appetite for our own work…
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Spreading conversations across networks
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Creating a space for peer to peer advice & debate
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Ask a simple question, get a simple answer…
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Sharing stories directly on Twitter
Fin’s mum:
“If sharing Fin's story helps raise money and awareness then it is our way of saying thank you…
“And it makes Fin feel special and like a celebrity! He loved seeing his photo on flickr!”
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Making friends with helpful people…
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And getting a little help from our (influential) friends