where people & products meet. - caribbean export · & trends for the lucrative festive...
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PRESENTING RETAILERS WITH THE LATEST PRODUCTS & TRENDS FOR THE LUCRATIVE FESTIVE SEASON & BEYOND...
VOLUME SECTOR OPENS 5 SEPTEMBERWWW.AUTUMNFAIR.COM
WHERE PEOPLE & PRODUCTS MEET.
BROUGHT TO YOU BY
NEIL GAUCKWIN DISASTER DESIGN
We have been coming to Autumn Fair for about 20 years. It’s a key show for us where we launch new products ahead of the Christmas season. Existing customers come to see us to place orders and we attract new buyers.”
“
SHOW SECTORS:
> Home
> Children’s Gifts, Toys & Gadgets
> Retail Shop
> Greetings, Gift & Craft
> Gifts
> Contemporary Gift
> The Summerhouse
> Table & Kitchen
> Gift, Home & Volume
> Fashion Jewellery, Accessories & Luggage
> Body, Bath & Home Fragrance
> The Light Show
ALIGNING INSPIRATIONAL PRODUCTS WITH THOUSANDS OF BUYERS.Autumn Fair is the retail trade event of the season, driving anaudience three times bigger than its nearest competitor. It is the perfect place for securing Christmas orders and previewing for Valentine’s Day, Easter, Mother’s Day and Spring.
WHAT IS AUTUMN FAIR? | 03
Pre
sen
t Tim
e
Talk
ing
Tab
les
CONNECTING YOU WITH POWERFUL RETAIL BUYERS.86% of the 29,000 visitors who attend Autumn Fair have direct purchasing responsibility, making them the most powerful gift buying audience for the season.
> Amazon
> Arcadia Group
> Asda
> Bentalls
> Debenhams
> Fenwick
> Fortnum & Mason
> Harrods
> Harvey Nichols
> House of Fraser
> John Lewis
> Liberty of London
> Marks & Spencer
> Oliver Bonas
> River Island
> Sainsbury’s
> Selfridges
> Steamer Trading
> Tesco
> TK Maxx
> Waitrose
MEET BIG-BUDGET RETAIL BUYERS INCLUDING:
TOTAL VISITOR SPEND GROWTH OF EXHIBITORS PURCHASING RESPONSIBILITY
04 | WHY EXHIBIT?
Based on average spend x total visitor number
spent as a direct result of Autumn
Fair 2014
2013 2014
Are you responsible for purchasing decisions?
£1.2BN 1,305
1,279 YES93%
We’ve had a good show this year, had positive meetings and made quality new contacts.”
“
RICHARD FOWLER EXPORT MANAGER | CATH KIDSTON
Bre
akth
emo
ld
The show has been really good this year, we are loving it! There has been a great mix of international and home-grown brands which is brilliant.”
“
KATY NORTON BUYER | MONSOON & ACCESSORIZE
Suck
UK
SHOWCASING INSPIRATIONAL PRODUCTS TO INFLUENTIAL BUYERS. An inspirational line-up of brands and suppliers attract a high quality audience of decision makers from a diverse range of companies, providing an irresistible platform on which to sell your products.
AUDIENCE SENIORITY | 07
AUDIENCE SENIORITY DIVERSITY OF VISITOR BUYING INTEREST
Senior decision makers
with direct purchasing
responsibility
Figures show both primary and secondary interest
Americas
INTERNATIONALISE YOUR BRAND.For any brand looking to expand their business, Autumn Fair is an ideal platform to meet domestic buyers hungry for new products and international retailers looking for innovation and ‘newness’.
9.8% of the Autumn Fair audience is made up of buyers from outside the UK coming to see the impressive and extensive
collection of British designed products.
08 | GEOGRAPHICAL BREAKDOWN
VISITORS BY UK REGION
27.6% of visitors at Autumn Fair 2014from London or the South East.
GLOBAL BREAKDOWN OF VISITORS
Autumn Fair is known for its strong British buying audience, with 90.2% of visitors coming from the UK.
Top 5 European countries visiting:United Kingdom IrelandThe NetherlandsSpain France
UK
Europe
Asia
Middle East/Africa 90.2%
98%
0.4%
0.9%
0.5%
We chose to exhibit at Autumn Fair as it’s one of the best shows for the run up to Christmas. This year we’ve written many orders and opened quite a few new accounts.”
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DAVID ROZNOWSKY D&J GLASSWARE
Tem
erity
Jo
nes
To book a stand or discuss space options contact:
T: +44 (0)20 3033 2513 E: [email protected]: autumnfair.com
Lig
ht &
Liv
ing
HELPING YOU TO ENHANCE YOUR BRAND.Exhibitions are the marketing tool of choice for many brands.Face-to-face contact enables you to form sustainable,long-lasting relationships with multiple buyers.
To ensure you meet the right buyers and receive maximum
return on your investment, the Autumn Fair team work hard
to provide you with a tailored and with a targeted global
marketing campaign.
YOUR INCLUSIVE MARKETING SUPPORT INCLUDES:
> Website profile page - receiving over 300,000+
annual visits from 195 countries
> Feature in the The Show Catalogue
> Pre-show coverage in our Little Black Book show preview
> Support from global industry associations
> An international PR strategy
> Printed, personalised invitations to entice your clients
and prospects to the show on your behalf
> E-invitations for your clients and prospects
> Banners and show logos for your website
TOP 5 REASONS FOR ATTENDING
REFRESHED AUDIENCE
Visitors attend Autumn Fair because they can...
in 2014 42% visited Autumn Fair for the first time
SOURCE NEW PRODUCTS
SOURCE FROM NEW SUPPLIERS
MEET WITH EXISTING SUPPLIERS
PLACE ORDERS NETWORK
BEYOND YOUR STAND SPACE | 11
BROUGHT TO YOU BY
DENISE EDWARDS BEST KEPT SECRETS
The show is excellent. 80% of our orders came from new customers. I would definitely recommend Autumn Fair to other businesses.”
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VOLUME SECTOR OPENS 5 SEPTEMBERWWW.AUTUMNFAIR.COM