when great ceos make bad presentations
TRANSCRIPT
WHEN GREAT CEOs
MAKE BAD PRESENTATIONS
Crystal Quast & Juliana Rucche�o 2016 [email protected]
YOU ARE A GREAT CEO
Strategic, innovative, driven, decisive, vital, sharp, discerning, prudent, global,
empowering, accountable, diplomatic, and so much more.
BUT YOUR PRESENTATIONS ARE NOT AS GOOD AS YOU ARE
Crystal Quast & Juliana Rucche�o 2016 [email protected]
Crystal Quast & Juliana Rucche�o 2016 [email protected]
YOUR DECKS OVER-COMPLICATE OVERWHELM & OVERSHADOWYOU!
Crystal Quast & Juliana Rucche�o 2016 [email protected]
4 TYPES
OF GREAT CEOs THAT MAKE BAD PRESENTATIONS
Crystal Quast & Juliana Rucche�o 2016 [email protected]
CLUTTER BUG
Is your presentation more like a data
dump? Does it read like a word document;
understandable only to those who already
have in-depth knowledge of your company?
EDIT, EDIT, EDIT
Crystal Quast & Juliana Rucche�o 2016 [email protected]
MAD SCIENTIST
Are you asking your audience to form theories
and draw conclusions from over-complicated
graphs, and too much data?
KEEP IT SIMPLE
Crystal Quast & Juliana Rucche�o 2016 [email protected]
WANDERER
Does your presentation tell a story or wander
without purpose? Is there a logical flow or are
stakeholders confused about your business?
HAVE A POINT AND GET TO IT
Crystal Quast & Juliana Rucche�o 2016 [email protected]
PART-TIME PICASSO
Too many fonts, colours, misalignment,
bad contrast, indiscriminate use of bold
and exclamation marks!!!!!!!!!
STICK WITH YOUR DAY JOB
DIY RISKSHairdressing
Presentations
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Accounting Dentistry
Crystal Quast & Juliana Rucche�o 2016 [email protected]
GREAT CEOs KNOW WHEN TO DELEGATE
Juliana Rucche�ohas 10 years of presentation designexperience
10Crystal Quasthas 10 years of presentation writingexperience
10Select client list: Amgen, Astra Zeneca, Bedrocan, Deloi�e, IA Clarington, Pfizer, McEwen Mining, Robson Capital Management, Roche, Sentry Investments, Sirius XM Canada, Spro�, TMX. Crystal Quast & Juliana Rucche�o 2016 [email protected]
Crystal Quast & Juliana Rucche�o 2016 [email protected]
CRYSTAL QUAST647·529·6364 [email protected]
GREAT CEOs KNOW WHEN TO CONNECT