When a habit begins toWhen a habit begins tocost money, it's called acost money, it's called ahobby. hobby. bostonian bostonian 1:49:14, Fri Aug 3, 20121:49:14, Fri Aug 3, 2012

Our technologicalOur technologicalpowers increase, butpowers increase, butthe side effects andthe side effects andpotential hazards alsopotential hazards alsoescalate.escalate.

——Alvin TofflerAlvin Toffler

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If you can't bite, don't show your teeth.If you can't bite, don't show your teeth.

For a successful technology, reality must takeFor a successful technology, reality must takeprecedence over public relations, for Nature cannot beprecedence over public relations, for Nature cannot befooled.fooled.China's moves are the textbook stuff of b-school'sChina's moves are the textbook stuff of b-school'sblackest arts.blackest arts.For example email, any PR company that emails meFor example email, any PR company that emails mewith their pitch goes into the black list.with their pitch goes into the black list.Ancient Civilisations built communication and tradeAncient Civilisations built communication and tradenetworks that formed the backbone to the evolution ofnetworks that formed the backbone to the evolution oftheir society.their society.

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More things grow in the garden than the gardenerMore things grow in the garden than the gardenersows.sows.

Reintermediate authentic ecologiesReintermediate authentic ecologies

Is it worth the struggle? If it is, relish it, like sportIs it worth the struggle? If it is, relish it, like sportwith a respected rival.with a respected rival.

If someone is speeding you give them a ticket and inIf someone is speeding you give them a ticket and inextreme cases you take away their license.extreme cases you take away their license.Soon, however, it's not enough that you are just part of aSoon, however, it's not enough that you are just part of anetwork, but what you will actually do there.network, but what you will actually do there.The machine does not isolate man from the greatThe machine does not isolate man from the greatproblems of nature but plunges him more deeply intoproblems of nature but plunges him more deeply intothem.them.But equally, when considering a new ontology betweenBut equally, when considering a new ontology betweenhuman and non-human agents it is important to notehuman and non-human agents it is important to notewhere common context exists.where common context exists.

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It is only when they goIt is only when they gowrong that machineswrong that machinesremind you howremind you howpowerful they are.powerful they are.

——Clive JamesClive James

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Be mischievous and you will not be lonesomeBe mischievous and you will not be lonesome

Which served as the tag-line of Microsoft's first globalWhich served as the tag-line of Microsoft's first globalimage advertising campaign.image advertising campaign.Mobile Broadband Take-OffMobile Broadband Take-OffWHAT ARE THE CONDITIONS OF POSSIBILITY FORWHAT ARE THE CONDITIONS OF POSSIBILITY FORTHE NEW AESTHETIC?THE NEW AESTHETIC?But what story would these environments tell about theirBut what story would these environments tell about theircoming into being if they indeed harnessed the ability tocoming into being if they indeed harnessed the ability toshare a story?share a story?

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In conclusionIn conclusionEvolve web-enabled schemasEvolve web-enabled schemasEnable proactive bandwidthEnable proactive bandwidthArchitect next-generation eyeballsArchitect next-generation eyeballsand remember: Better to ask twice than to lose your wayand remember: Better to ask twice than to lose your wayonce.once.

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TextsTexts

Fiction is Friction - Gerd LeonhardFiction is Friction - Gerd Leonhard

The End of Control - Gerd LeonhardThe End of Control - Gerd Leonhard

Music 2.0 - Gerd LeonhardMusic 2.0 - Gerd Leonhard

New Aesthetic, New Anxieties - David M. Berry,New Aesthetic, New Anxieties - David M. Berry,

Michel van Dartel, Michael Dieter, MichelleMichel van Dartel, Michael Dieter, Michelle

Kasprzak, Nat Muller, Rachel O'Reilly and JoseKasprzak, Nat Muller, Rachel O'Reilly and Jose

Luis de Vicente.Luis de Vicente.

Images (via Flickr BY-SA-NC search)Images (via Flickr BY-SA-NC search)

Daniel*1977, RedDogFever, amymyou,Daniel*1977, RedDogFever, amymyou,

mikecoghmikecogh

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This presentation includes media also licensed using Creative Commons BY-SA-NCThis presentation includes media also licensed using Creative Commons BY-SA-NC

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