"whatsapp marketing: big opportunity for businesses"

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WHATSAPP MARKETING: BIG OPPORTUNITY FOR BUSINESSES

Hashtag: #WhatsAppMarketing


THE RISE OF WHATSAPP &

INSTANT MOBILE

MESSAGING

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WhatsApp Statistics

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Global Mobile Messaging Apps

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Growth of Instant Mobile Messaging

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Use of Twitter is Decreasing

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Growth of WhatsApp

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Why WhatsApp Became Successful?

• Easy and simple to use

• Replaces missed phone call

• Replaces SMS

• Soon will replace phone calls

• Works with all mobile platforms

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Benefits of Using WhatsApp for

Business

• Speed

• Opening ratio

• Frequency of use

• Quality of communication

• Preferred channel by consumers

• Allows you to send voice and video

messages

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Growth of WhatsApp

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WhatsApp in Society

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Growth of WhatsApp

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WhatsApp in Society

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WhatsApp and Wearable Computing

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WHATSAPP MARKETING

SUCCESS STORIES

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WhatsApp as a Marketing Platform

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Toyota’s Campaign

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Hellman’s Campaign

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CREATIVE WAYS OF USING

WHATSAPP FOR BUSINESS

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How Small Businesses Use WhatsApp

• Opening a line of communication using

WhatsApp

• Create content customers can share

on WhatsApp

• Strategic Use of WhatsApp groups

• Using broadcast list

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Online Publications Use WhatsApp

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Get Wordpress PlugIn “Mobile

ShareBar”

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WHATSAPP’S COMPETITORS

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Global Mobile Messaging Apps

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WeChat & Telegram & Line

• WeChat is the biggest competitor

• Telegram offers interesting options for

B2B communication

• Line and Viber are also growing

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WeChat & Brands

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About the Presenter

Renowned speaker and trainer for corporates, business

schools and universities on how to maximize exposure on

YouTube, Facebook, and how to implement Social Media

marketing strategies.

Has helped hundreds of small and medium sized companies

and entrepreneurs in over 30 countries to promote their

businesses online through social media and video marketing.

Has helped more than 200 people in over 10 countries

become successful Video Marketing and Social Media

managers.

Author of the bestselling books “101 Video Marketing Tips

and Strategies for Small Businesses” and "Smart Social

Media – Your Guide To Becoming A Highly Paid Social”

Lasse RouhiainenAuthor, Speaker &

Trainer

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Connect with Lasse:

Twitter @Lasseweb20

LinkedIn.com/in/lasserouhiainen

Facebook.com/LasseRouhiainen

http://www.lasserouhiainen.com/

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Connect with Regalix:

Twitter @Regalix

LinkedIn.com/in/Regalix

Facebook.com/Regalix

[email protected]

http://www.lasserouhiainen.com/

mailto:[email protected]