what’s the purpose? - mrs. beam's english classes web viewthe word propaganda refers to...
TRANSCRIPT
Propaganda
Where do we see it?1. 2. 3.
What’s the purpose? TO INFLUENCE:
o o o o
TO PERSUADE:o To ______________________ in somethingo To __________ something
TO BENEFIT:o Someone (and that someone ______________________________________________!)
So what is it? The word PROPAGANDA refers to ________________________________ that attempts to _________________
the opinions, emotions, attitudes, or behavior of a group in order to _____________________ the sponsor.
The techniques of propaganda are used every day:
o
o
o
o
o and all sorts of ____________________________________________.
To protect yourself against the techniques of propaganda, three good questions to ask yourself are:
1.
2.
3.
Types Name Calling
o using ____________________________
__________________________ to
create fear and dislike for people, ideas,
or institutions.
o can be ___________________________
Bandwagono “Jumping on the bandwagon”o describes choosing to go along with the
rest of the crowdo creates the impression that there is
_______________________ ___________________ for a thing or idea
o creates __________________________
Testimonialso usually involve ____________________
or other respected people endorsing (promoting) a product or idea
o person could be __________________, ________________________________ (i.e. doctor promoting a vaccine), or just ________________________________ who claims the product has worked for them
Glittering Generalitieso Shows the subject of the message in a
_____________________________
o Provides _______________________
information about product or idea
o Uses ____________________________
______________________ that appeal
to peoples’ emotions
Card Stackingo uses ___________________________
__________________ to show one side as positive and the other as negative
o shows _________________ (favor) to the advertised product/idea
o designed to make you _______________ you are hearing/seeing both sides, but you are only hearing __________________ perspective
Plain Folkso shows that the person/product is “____
_____________________”
o often used in _____________________
Transfero uses your ____________________
about one thing to get you to feel the same way about the promoted product person
o uses a ___________________ image to persuade you to like something OR a _________________ image to dissuade you
o the image might be ________________, like an American flag standing for freedom
Maycomb Hero Project
Due Date: _______________________________
Part One:
Part Two: