what's the most important thing to enjoy results from open innovation?
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current business
new business
other firm’s business
internal technology base
joint project
Open Innovation
What’s the most important thing to enjoy results from Open Innovation?
(*startups, universities, research institutes, etc.)external
technology base
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“What matters is to solve the right problem”- Andreas Bechtolsheim, “The Process of Innovation”
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This is the problem.We solve this.
The key to unleash the power of Open Innovation is to figure out what’s the right problem.
Problem
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This is our vision.Let’s share the future
In other words, the key is to share the concrete vision.
ConcreteVision
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If you CAN’T do it and you have to follow someone’s vision, then what you can be, at best, is just a supporting player of the innovation.
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internal technology base
external technology base
non-technology part
The whole point of Open Innovation is to turn the raw stones up into top-notch innovation by connecting various elements.
“Creativity is just connecting things”- Steve Jobs
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How to create a solution?
internal technology base
external technology base
non-technology part
If you get the right problem, then you can lead this process. And most probably, you will be the lead role of the innovation.
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current business
new business
other firm’s business
internal technology base
joint project
external technology base
So, the most important thing for Open Innovation is to figure out what’s the right problem.
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“Carefully watch how people live, get an intuitive sense as to what they might want, and then go with it.Don’t do market research”
- Akio Morita, Sony co-founder
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For consumer businesses, the challenge is how to figure out the right problem...
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For consumer businesses, the challenge is how to figure out the right problem in this era of globalization.
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We’re striving to build a platform which enables our clients to practice “Carefully watch how people live...” globally.
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Taka KondoFounder and CEO, tansalink llc
Visit tansalink.com