what is think energy?

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What is the Think Energy campaign? 26 January 2015 Verena Brennan, Marketing Officer

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What is theThink Energy campaign?

26 January 2015

Verena Brennan, Marketing Officer

Codema – Dublin’s Energy Agency

Founded in 1997 on the initiative of Dublin City

Council with support from the European Commission

Acts as the sustainable energy adviser to Dublin City

Council and since Jan 2009 to Fingal and South

Dublin County Councils

Codema’s 5 Key Competencies:

Our Team:

Why save energy? – The Climate change debate

Ireland’s fuel dependency

Ireland’s import dependency in 2008 was 89%

and 88% in 2009

Forecasts to 2020 highlight that Ireland’s

energy security is declining and it is

expected to continue to do so due to the

diminishing supplies of oil and gas in the

EU and OECD

The Bigger Picture

Why run an energy awareness campaign?

target low-hanging fruit and identify future energy-energy-saving opportunities – fast results!

Importance of staff involvement as they understand understand local circumstances/comfort levels/staff levels/staff moral

Create a more comfortable work environment, improve team work and motivate!

What is Think Energy?

Codema developed an energy awareness campaign campaign for Dublin City Council

Think Energy pilot-tested in Civic Offices from June June 2013 – June 2014

Co-funded under FP7 project BuildSmart

Tailor-made and seasonal campaign

Objectives:

1. Raise awareness 2. Increase understanding of energy use3. Change behaviour and consequently save energy and

energy and cost

Background

Launch of campaign in June 2013

Night-time Energy Audit (lights,

computers, monitors, other appliances)

appliances)

Staff Survey – attitudes/motivation

Development tailored 1-Year Energy

Awareness Campaign

Seasonal Activities - September

Launch of Think Energy Online Hub Competition to win 2-night stay in Eco-lodge (prize was sponsored by Crann Óg)

Seasonal Activities - October

Halloween Poster Campaign

Seasonal Activities - November

Christmas Colouring Competition 3 prizes (€50 and 2x€25 voucher for Gutter

Bookshop)

Seasonal Activities - December Sustainable Christmas Decoration – Stand in Civic

Civic Offices Canteen with help from Daintree

Seasonal Activities - January

Energy Lunchtime Talk “Saving Energy at Home” in in Wood Quay Venue

60 participants – promotion of Energy Ambassador Ambassador Programme, 10 Step Energy Checklist for Checklist for your home

Seasonal Activities - March

Think Energy Ambassador Training Ambassador Support Manual Energy Walkabout Checklist Best practice examples – Kilbarrack Fire Station

Station

Seasonal Activities - May

Involvement of Staff library

Seasonal Activities - JuneThink Energy Awareness Days

https://vimeo.com/101283608

What’s next?

Codema and Dublin City Council are currently currently planning an energy awareness campaign for Dublin City libraries as part of the the ACE project (co-funded by INTERREG IVB).IVB).

Thanks for listening!

Verena Brennan

Marketing [email protected]

www.codema.ie/thinkenergy