what is it? what problem are we solving?...demand for these jobs and because tech jobs are some of...

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AWS Educate is Amazon’s global initiative to give students, US veterans, and educators comprehensive resources for building skills in cloud technology at no-cost. Students aged 14 and older* have access to a curriculum with materials designed to accelerate cloud-related learning endeavors as well as a job-board for employment opportunities (available to students 18+). Educators have access to a robust portal filled with tools and content that allow them to better integrate cloud technology into their curriculum. There are millions of employment opportunities in the cloud, a large skills gap in the marketplace and – even though the average AWS Certification annual salary can range up to $138K 1 – these jobs cannot be filled fast enough. Given the massive rise in demand for these jobs and because tech jobs are some of the hardest to fill, companies are screening more heavily. In fact, the time to hire has increased 80% from 2009 to 2015 2 . Due to this increased demand for tech talent, workforce development continues to be a key focus for many state governments and national initiatives. AWS Educate aims to directly address this problem by offering a robust set of complimentary tools, resources, and credits for students to skill up on the cloud and prepare for the job market. Additionally, for educators looking to enhance the learning experience with cloud computing content, teachers and institutions enrolled in the program have access to a library of AWS material, the option to request AWS Promotional Credits, and the ability to build out courses with cloud curriculum. AWS Educate also aims to work with underserved populations (e.g., women and minorities) and global governments to create accredited certificates and degree programs that build diverse tech talent in support of workforce development. For Educators & Institutions: • Open-source cloud content – from internal AWS sources and AWS Educate faculty members – pre-grouped into specialty areas. This content can be collected, curated, and downloaded to enhance classroom curriculum. • AWS Promotional Credits for complimentary access to AWS tools and services. • Professional development opportunities and discounted certification options. • Opportunity for employers and hiring companies to reach a pool of hundreds of thousands of cloud-skilled applicants via the AWS Educate job board. • Partners may also use AWS Educate branding material. For Students & US Veterans: • AWS Promotional Credits for complimentary access to AWS tools and services. • Specialized introductory content and hands-on activities designed to get young students comfortable with the basics of cloud computing (available for students 14-17 years old). • Nearly 30 Cloud Career Pathways, each with 30+ hours of learning content, grouped into job families, such as software developer and cloud architect. The ability to earn AWS badges for different competencies, such as IoT, Alexa, and gaming • AWS Educate starter account for students to enroll without a credit card and still take advantage of AWS services. • AWS Educate Job Board with cloud-related jobs from top tech companies (for 18 and older). What problem are we solving? What is it? What is the value to my customer?

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Page 1: What is it? What problem are we solving?...demand for these jobs and because tech jobs are some of the hardest to fill, companies are screening more heavily. In fact, the time to hire

AWS Educate is Amazon’s global initiative to give students, US veterans, and educators comprehensive resources for building skills in cloud technology at no-cost. Students aged 14 and older* have access to a curriculum with materials designed to accelerate cloud-related learning endeavors as well as a job-board for employment opportunities (available to students 18+). Educators have access to a robust portal filled with tools and content that allow them to better integrate cloud technology into their curriculum.

There are millions of employment opportunities in the cloud, a large skills gap in the marketplace and – even though the average AWS Certification annual salary can range up to $138K1 – these jobs cannot be filled fast enough. Given the massive rise in demand for these jobs and because tech jobs are some of the hardest to fill, companies are screening more heavily. In fact, the time to hire has increased 80% from 2009 to 20152. Due to this increased demand for tech talent, workforce development continues to be a key focus for many state governments and national initiatives.

AWS Educate aims to directly address this problem by offering a robust set of complimentary tools, resources, and credits for students to skill up on the cloud and prepare for the job market. Additionally, for educators looking to enhance the learning experience with cloud computing content, teachers and institutions enrolled in the program have access to a library of AWS material, the option to request AWS Promotional Credits, and the ability to build out courses with cloud curriculum. AWS Educate also aims to work with underserved populations (e.g., women and minorities) and global governments to create accredited certificates and degree programs that build diverse tech talent in support of workforce development.

For Educators & Institutions:• Open-source cloud content – from internal AWS sources and AWS Educate faculty

members – pre-grouped into specialty areas. This content can be collected, curated, and downloaded to enhance classroom curriculum.

• AWS Promotional Credits for complimentary access to AWS tools and services.• Professional development opportunities and discounted certification options. • Opportunity for employers and hiring companies to reach a pool of hundreds of

thousands of cloud-skilled applicants via the AWS Educate job board. • Partners may also use AWS Educate branding material.

For Students & US Veterans:• AWS Promotional Credits for complimentary access to AWS tools and services.• Specialized introductory content and hands-on activities designed to get young

students comfortable with the basics of cloud computing (available for students 14-17 years old).

• Nearly 30 Cloud Career Pathways, each with 30+ hours of learning content, grouped into job families, such as software developer and cloud architect. The ability to earn AWS badges for different competencies, such as IoT, Alexa, and gaming

• AWS Educate starter account for students to enroll without a credit card and still take advantage of AWS services.

• AWS Educate Job Board with cloud-related jobs from top tech companies (for 18 and older).

What problem are we solving?

What is it?

What is the value to my customer?

Page 2: What is it? What problem are we solving?...demand for these jobs and because tech jobs are some of the hardest to fill, companies are screening more heavily. In fact, the time to hire

• More than 1500 institutions are members of AWS Educate, including Carnegie Mellon University, Gujarat Technological University, the National College of Ireland, and the University of Washington (view complete list)

• The top 10 Global Computer Science & Information Systems institutions in the 2017 QS World University Rankings are members of AWS Educate

• Hundreds of thousands of students and veterans have joined AWS Educate since its launch

• View references & stories: https://aws.amazon.com/blogs/publicsector/tag/aws-educate/

• Does your classroom run projects on AWS services?• Do you need more cloud computing content to build your coursework?• Do you build curriculum based on the AWS Cloud?• Do you need help or ideas in building out computer science coursework?• Are you trying to build tech skills in your community, (e.g., state and local governments,

EdTechs, NGOs, etc.)?• Do you or your students need AWS Promotional Credits to complete class projects?• Do you have a youth workforce development plan in place?• Is your institution focused on workforce development?• Do your students show interest in AI, Alexa skills, and/or data analytics?• Are your students interested in cloud-related careers?

Institutions: CIOs, faculty, and deans/leadership who seek resources for cloud-related learning. Member institutions receive demos, special programs, and twice as many AWS credits as individual signups.

Educators: Professors, teaching assistants, and other educators who need access to AWS technology, open source content for their courses, training resources, and professional development opportunities.

Students & Veterans: Students and vets receive credits for hands-on experience with AWS technology, training, content, career pathways, and the AWS Educate job board (for students 18+).

Who uses AWS Educate?

Qualifying Questions

Customer Profile

Page 3: What is it? What problem are we solving?...demand for these jobs and because tech jobs are some of the hardest to fill, companies are screening more heavily. In fact, the time to hire

• Registration: Students, educators, institutions, and hiring companies can register to join at www.awseducate.com/registration.

• After joining, members sign in to AWS Educate to access:

n Student dashboard: Shows progress for any course in which a student is enrolled; an area that links to videos, images, and other types of content; and – for students over the age of 18 – a list of featured jobs posted by companies interested in hiring students with cloud skills.

n Educator dashboard: Displays access to downloadable AWS Cloud curriculum; featured content and news; an area for professional development opportunities; and easy access to request AWS Promotional Credits for the classroom.

• Major highlights include:

n Cloud Career Pathways: Students start their learning by choosing from one of four cloud career pathways – Analytics & Big Data, Cloud Architect, Operations/Support Engineering, or Software Development Engineer. Next, they can select one of a specific set of cloud job roles associated with that pathway. Afterward, students consume learning content for their selected cloud career pathway (29 in all to select from), gain specific knowledge, skills, and abilities (KSAs) pertinent to the selected job role. They will complete quizzes and knowledge checks to test competency and earn AWS badges.

n Cloud Literacy Badge: For young learners (between the ages of 14-17), students are presented with a series of “missions” designed to introduce them to foundational computer science and cloud computing topics. On successful completion, the students will earn their first AWS Educate Badge in Cloud Literacy. For students wishing to pursue more advanced learning, they also have access to the Cloud Career Pathways mentioned above.

n Educator Portal: Educators are granted access to the AWS Educate Educator Portal loaded with tools to help teachers better integrate AWS Cloud technology into their curriculum:

r The “Get Content” section allows teacher to collect, curate, and download cloud content to build curriculum or enhance classroom learning. Resources are pre-grouped into specialty areas, such as Software Development & Cloud Architecture.

r The “Tools and Credits” section allows educators to request AWS Promotional Credits for their class, either through an account-based promotional code, or through individual codes for students.

r The “Professional Development” section gives teachers an area to boost AWS Cloud knowledge via the no-cost AWS Essentials class, and they can also explore discounted AWS certifications.

• Job Board: The AWS Educate job board includes job listings posted by Amazon, AWS, and AWS customers and partners. The job posts are mapped to the same career pathways mentioned above so both students and employers can match jobs to interests and skills.

How does it work?

Page 4: What is it? What problem are we solving?...demand for these jobs and because tech jobs are some of the hardest to fill, companies are screening more heavily. In fact, the time to hire

Benefits at a Glance

$200 in AWS credits per educator at member institutions

$75 in AWS credits per educator at non-member institutions

AWS Account: $100 in credits at member institutions; $40 in credits at non-member institutionsStarter Account: $75 in credits at member institutions ($50 for students 14-17 years old); $30 in credits at non-member institutions

Access to labs

Access to AWS Technical Essentials eLearning course

50% off instructor led-training & certification exams

Access to labs

Access to AWS Technical Essentials eLearning course

Complimentary access to AWS content for classes, pre-grouped into focus areas and specific to a classroom

Cloud Career Pathways with 30+ hours of content per path

Complimentary access to AWS content for homework, labs, or self-study

For students 14 and over, self-paced learning curriculum designed to introduce students to cloud computing basics

Earn digital badges that showcase cloud skills

Educator Portal with access to AWS technology, open source content, AWS Promotional Credits, professional development opportunities, and more

Student Portal access with ability to store projects, badges, and & portfolios in one place

Access to the AWS Educate jJob Bboard for students 18 years old or older, with accessincluding to job posts from top tech compa

Membership & Customer Support Craig Dixon: crgdixon@ Kwasi Asare: kwasiasa@ Pedro Marzo: pmarzo@

Internal Educate Alias:[email protected]

AWS Educate Wiki: https://w.amazon.com/index.php/AWS_Educate AWS Educate Main Page: https://www.awseducate.com AWS Educate for 14+ Students: https://www.awseducate.com/k12

AWS Promotional Credits

AWS Training

Curated Content

Additional Tools

What help do you have for me?

Educators Students & Veterans

* AWS Educate provides its members with free access to learning content and AWS services designed to build knowledge and skills in cloud computing. It is available globally to students who are 14 or older, with the exceptions of China, Switzerland, and EU countries (16 or older); and Algeria, Lebanon, and Portugal (18 or older).

1 Global Knowledge 2016 IT Skills and Salary Report

2 Glassdoor Report: https://research-content.glassdoor.com/app/uploads/sites/2/2015/06/GD_Report_3.pdf