what is hedge fund marketing?

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TEREBELLUM INVESTMENT GROUP, LLC What is Hedge Fund Marketing? 8 INCAPITAL MARKETING 1 Webinar: May 19, 2016 Produced by Eze Castle Integration, Inc. Sponsored by Hedge Fund Marketing Association Presented by Frank Serebrin, President, InCapital Marketing

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TEREBELLUM INVESTMENT GROUP, LLC

What is Hedge Fund Marketing?

8 INCAPITAL MARKETING 1

Webinar: May 19, 2016 Produced by Eze Castle Integration, Inc. Sponsored by Hedge Fund Marketing Association Presented by Frank Serebrin, President, InCapital Marketing

DISCRETIONARY

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38 2

What’s your marketing plan?

INCAPITAL MARKETING

Marketing strategies may include traditional marketing, inbound marketing, and content marketing.

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What is your marketing plan?

INCAPITAL MARKETING 3

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What’s your marketing plan?

INCAPITAL MARKETING 4

The landing page is. Are you chasing institutional unicorns?

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Does your website help drive leads?

INCAPITAL MARKETING

38 6 INCAPITAL MARKETING

Hedge fund marketing may be more than just a website and a phone call.

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38 7 INCAPITAL MARKETING 7

Your landing page is the key to driving

calls to action.

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How do you know if you will attract early investors?

INCAPITAL MARKETING

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Marketing is about building relationships.

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Chris C. Yu

Managing Principal 832-453-5010 Cell

[email protected]

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You are online whether you

know it or not.

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What’s your marketing plan? Matching buyer behavior…

INCAPITAL MARKETING 11

Have your adjusted your marketing to

match investors’ buying behavior?

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How to stand apart.

INCAPITAL MARKETING 713-249-2071 [email protected] www.incapitalmarketing.com