what is ebusiness
DESCRIPTION
This is the ppt from the Randwick eBusiness workshop, June 2013. More info and all of the links are at this blog post: http://web2tools.biz/2013/05/what-is-ebusiness/TRANSCRIPT
What is eBusiness?
Carol Skyring
About Carol
• In business for 20 years• First email address in 1993 • First website in 1998• First blog 2000• 21st Century Navigator – help you
navigate your way through 21st Century technologies
About you
• I sell products• I sell services• I have a shopfront• I have >10 staff• I have 5-10 staff• I have <5 staff
About you
• I have a business email address• I have a business website• I use social media personally• I use social media for business• I tweet therefore I am!• Help – let me out of here!!!!
This workshop
What is your eBusiness challenge?
What IS eBusiness?
• Using technology to improve your business processes:– human resources– financial and administration systems– supply of goods and services– sales and marketing– collaboration– research
The Internet - www
eCommerce
• Trading online• One part of eBusiness
Why eBusiness?
• Relatively inexpensive• 24/7• Reach a wider market• Earn while you sleep• Fast & efficient
What’s the Internet?
What’s the Web
• It’s the bit we get to use
www
eBusiness on the Web
• Financial: online banking & accounting• HR: online timesheets• Admin: online procedure manual• Supply: online ordering• Sales: sell online• Marketing: social media, e-newsletters,
auto responders• Collaboration: Google drive, Dropbox• Research: online surveys, competitors
Do you need a web presence?
Do you need a website?
• Facebook page:– facebook.com/Inthecove
• Free website:– www.learntel.com.au
• Own hosted website:– www.web2tools.biz
Getting started
1. Domain name eg yourbusiness.com.au– http://www.auda.org.au/registrars/accredited-registrars/
2. URL eg www.yourbusiness.com.au
How to Choose a Domain Name video
Next steps
1. Hosting service:– Australian– Overseas
2. An email address:– [email protected]– [email protected] or [email protected]
Social Media
New breed of customer
• Networked• Opinions• Connected• Want to be
heard
Everything links
Case Study video: Jordoschopshop
http://www.flickr.com/photos/b-tal/163450213/
Go back to your eBusiness challenge
My take home
What next?
• How to Build Your Website: 21 May
• Facebook for Business: 4 June
• Social Media and Branding: 18 June
• Check www.web2tools.biz/blog
