what is cloud telephony?

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Cloud telephony What is it? Is it useful?

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Page 1: What is cloud telephony?

Cloud telephony

What is it?

Is it useful?

Page 2: What is cloud telephony?

When you are ready to start your new company,

there are many things to think about…

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Page 3: What is cloud telephony?

What kind of business to start? Maybe you want

to start a manufacturing plant? Textile?

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Page 4: What is cloud telephony?

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Retail? Supply chain?

Page 5: What is cloud telephony?

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Or only shoes with a focus on heels?

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You do your calculations, and figure a way to

make money.

Page 7: What is cloud telephony?

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Then go to a bank, or an investor, or a family-

friend, and start the business with some money

Page 8: What is cloud telephony?

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You get your equipment in place and are ready for

the big launch!

Page 9: What is cloud telephony?

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You may even call a celebrity hoping this should

be the icing on the cake

Page 10: What is cloud telephony?

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And you are out there, and ready to serve

customers…

Page 11: What is cloud telephony?

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But, customers don’t turn up by themselves…

Page 12: What is cloud telephony?

We don’t spend enough time thinking

about lead sourcing

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Page 13: What is cloud telephony?

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Your customer is spending 2 hours a day here..

Page 14: What is cloud telephony?

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Or, he/she is watching this...

Page 15: What is cloud telephony?

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Or, there is no power!

Page 16: What is cloud telephony?

We need to connect to remote customers

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Page 17: What is cloud telephony?

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Remote Customers get in touch with your business

through a phone call (or SMS)

Page 18: What is cloud telephony?

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Or through the internet (on your website)

Page 19: What is cloud telephony?

We know what to do on Internet

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Page 20: What is cloud telephony?

We also know where calls come from..

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Page 21: What is cloud telephony?

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Most people start by using the personal phone

number for their company too….Nothing wrong

with that

Page 22: What is cloud telephony?

But, Cell phones are not designed to run

a business

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Page 23: What is cloud telephony?

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When one customer is talking to your employees,

all others get an engaged tone!

Page 24: What is cloud telephony?

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Maybe, your phone ran out of battery?

Page 25: What is cloud telephony?

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Or, there will be no service in the Jungle Resort

you are in...

Page 26: What is cloud telephony?

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Or, when you are sick and you get up, you could

have lost 15 customers!!

Page 27: What is cloud telephony?

A missed call is a lost customer

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Page 28: What is cloud telephony?

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Naturally, you add more phone numbers so you

don’t miss a call, right?

Page 29: What is cloud telephony?

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Very soon, you end up so many numbers..and it

does not help!

Page 30: What is cloud telephony?

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To solve this problem, Some people proceed

towards an EPABX…

Page 31: What is cloud telephony?

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EPABX is hardware, so it costs money

Page 32: What is cloud telephony?

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EPABX is not available in all places. There are last

mile connectivity issues

Page 33: What is cloud telephony?

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And the current bill keeps adding up...

Page 34: What is cloud telephony?

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And, you need power backup (UPS/Inverter) etc

Page 35: What is cloud telephony?

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And there are WIRES involved in this wireless

world...

Page 36: What is cloud telephony?

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All these physical parts mean, it is going to take

time to set up…

Page 37: What is cloud telephony?

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Getting support is a big problem too…

Page 38: What is cloud telephony?

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Someone comes to set up the system once and

then, no one knows what to do with it…

Page 39: What is cloud telephony?

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39

Your phone system does not expand or contract

based on how your business performs!

Page 40: What is cloud telephony?

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Things can’t be measured: You don’t know how

many calls you got, how many you missed etc!

Page 41: What is cloud telephony?

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41

It is not mobile: When you go out of your office,

you have to leave your company phone system

behind…

Page 42: What is cloud telephony?

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And if this happens, the lines will get cut.

Page 43: What is cloud telephony?

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Some companies also try the call center. But, less

than 30 seats, call centers are too costly…

Page 44: What is cloud telephony?

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44

Got suggestions or questions on this

presentation? Mail [email protected] or call

+91-8088919888

Page 45: What is cloud telephony?

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So, if phone became smart-phone,

Can phone numbers become smarter

phone numbers?

Page 46: What is cloud telephony?

Please welcome cloud telephony

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Page 47: What is cloud telephony?

Some features

• Instant activation of a reliable phone number

• Features for Sales, Marketing, Support and internal communication

• Functionality like voicemail, Conf bridge etc

• Connectors (to ERP, CRM etc.)

• Solutions (for Retail, E-Commerce, IT etc.)

• Analytics & Insights

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Page 48: What is cloud telephony?

Basic use case

That’s a customer

calling. He saw your

number on the website

That’s another customer

You Your partner

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Page 49: What is cloud telephony?

How does it fit?

150 Rs

Prepaid

Per month

750 Rs Postpaid per month

18750 Rs per month

EPABX

This is cloud telephony (2500 Rs to 5000 Rs)

A few unpopular telco products

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Page 50: What is cloud telephony?

Who does it fit?

• Newly registered companies.

• Existing SMEs with a relatively unknown phone number.

• Number for newly registered website

• Number for your Adwords account

• Contact details in your Justdial account

• More than 20 phone calls a day or,

• Leads are very costly

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Page 51: What is cloud telephony?

Who does it fit?

• Starting a marketing campaign

• Starting a new line of business

• Starting a new Operations unit

• Automating a business process

• Starting a new source of leads based on voice/sms

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Page 52: What is cloud telephony?

What all can it do?

• Call Recordings • Voicemail • Intelligent routing (Routing, Geo etc) • Load balancing • Reports & Graphs • Conference bridge • IVR • Bulk call marketing • Address book & lists

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Page 53: What is cloud telephony?

How can you use it?

• Collect customer feedback

• Segregation of calls based on departments

• Loyalty programs

• Keeping customers informed

• Support number

• Sales call monitoring

• Budgeting & planning

• Marketing ROI measurement

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Page 54: What is cloud telephony?

Cloud Telephony = Better Conversion

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Page 55: What is cloud telephony?

Things to note

• Incoming calls will be charged

• Caller-ID is not that of calling party

• Needs Smart phone or internet connection

• Incoming call uptime is same as operator

• SMS from sender-id rather than number

• Outbound Caller-ID maybe different

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Page 56: What is cloud telephony?

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56

Got suggestions or questions on this

presentation? Mail [email protected] or call

+91-8088919888

Get your smart phone number at www.exotel.in