what does a woman and a website have in common?
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Alina Osmakova (c)
What does a woman and a website have in common?
Alina Osmakova (c)
Still don’t know?!
Alina Osmakova (c)
I will tell you a story….
Alina Osmakova (c)
Once upon there was a girl
Alina Osmakova (c)
BUT VERY CLEVER-I know 5 languages-I have 3
bachelours-I have read all
books of Nietzsche
Alina Osmakova (c)
But nobody knew her…
Alina Osmakova (c)
She was very upset…nobody wanted to chat with her
Alina Osmakova (c)
One day a miracle happened
Alina Osmakova (c)
Godmother fairy came to her and said:
I will help you! You will never be ugly
and everyone will want to communicate with you!
Alina Osmakova (c)
Some magic…
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She got friends!!!
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Conclusion:
• Do not judge by appearance• Everything can be changed• There are no ugly women
Alina Osmakova (c)
Any connections with website?
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Still don’t know?!
Alina Osmakova (c)
I will tell you a story….
Alina Osmakova (c)
You decided to bake a cake…
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You want to find some recipein the Internet
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You go to Google and type keyword…
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A
And you see a looong list of web sites…..
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You check first one
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Then second one…
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And the third one
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Which one will you chooseto read?
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Probably this one
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WHY?
Alina Osmakova (c)
Nice color
Bright delicious pictures
Easy to use
Attractive appearance
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Attractive appereance
That is the key to keep attention of readers on your web page
Alina Osmakova (c)
Remember this girl?
Alina Osmakova (c)
Nobody noticed heruntil her magic transformation…
WOW!
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I don’t want to say that design is the most important thing
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If she hadn’t any knowledge she wouldn’t become interesting interlocutor for others
-I know 5 languages-I have 3 bachelours
-I have read all books of Nietzsche
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1st - CONTENT
-I know 5 languages-I have 3 bachelours
-I have read all books of Nietzsche
Alina Osmakova (c)
Appearance just helped her to become noticable
Alina Osmakova (c)
The same is with web site
Alina Osmakova (c)
People are used to judge by appereance
Alina Osmakova (c)
95% of readers will close web page after 5 seconds even without starting reading if there is nothing
pleasant for eyes.
Alina Osmakova (c)
If your web site is unique and consists of useful information, then design might be only as a
background
Alina Osmakova (c)
If you have a lot of competitors and the content of your project is not unique….
then the design must allocate your site from the crowd .
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How to make it noticable?
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Some magic
=Web designerGodmother fairy
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Your tools:
-Color-Graphics-Line spacing-Headings-Text placement-Text formating-Margining
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Of course, be careful with using too many tools…
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Even with women sometimes it happens….
Alina Osmakova (c)
Try be creative but don’t go mad.Make your web site aestetically pleasant for your visitors.
They should enjoy every minute spent on your site.
Alina Osmakova (c)
And may be then they will add your site to ”FAVOURITES”
Alina Osmakova (c)
To sum up:
Qualitative content is great. Qualitative content + nice design = Double GREAT!!!
Alina Osmakova (c)
Thank You!