Western Nebraska Community College

Start here. Get there.

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Campus Visits:one of THE most important

recruitment activities

The Importance of Campus Visits

- Students - Community- Faculty/ Staff - Campus culture- Facilities - Comfort- Grounds

How do you custom tailor the visit to address someone’s biggest desire?

It’s ALL about relationships!

• Individual

• Group

• Open Houses

• Overnights

Tailor the visits to the interests of the students!

Different Types of Campus Visits

Evaluate Your Current Programs• What are the purposes of the visits?

• How do prospective students schedule a visit?

• What training is provided for faculty, staff, ambassadors?

• What communications are provided to the…– Prospective students? – Campus community?– In what form/format is it sent?

• What is given to the visitors when they arrive?

• How are you assessing your visits?

• Whom are you asking for feedback?

Day of the Visit!• What happens when the visitors arrive?

– How are they greeted?– What information is given to them – itinerary, yellow bags, brochures,

meal passes for everyone?– Is there a “host” who takes them from one appointment to another?

• What activities do you schedule? What should happen to best show off your institutions? Whom should they meet?

Their goal is probably to spend 3-4-5 hours on campus – Admissions counselor - Campus tour – student led– Financial Aid associate - Performing arts audition– Faculty - Portfolio review– Coach - Sampling a class– Lunch/dinner in the dining hall

Day of the Visit!

• How does the visit end? What happens? What should happen?

• After the visit– Thank you note or letter for visiting– Evaluation – paper or online?– “It was nice to meet/see you!” postcard from the tour guide– “It was nice to meet/see you!” message from the faculty, coach– Tracking in database

• Using technology– What letters/communications can be processed through

communications management software?– Email, text messages, telephone, social media, etc.

Montserrat College of Art• Beverly MA, 18 miles north of Boston, pop 39,000+ (census 2010)• Founded in late 1960s• Bachelor of Fine Arts degree and diploma programs• 390 undergraduate students / 63 faculty• 19 buildings / 15 residence halls• 9 studio concentrations

– animation + interactive media - book arts– graphic design - illustration– interdisciplinary arts - painting + drawing– photography + video - printmaking– sculpture

• Art education• Selective admissions – portfolio is required• Campus visits – prospective students make art and more!

Gettysburg College• Gettysburg PA, pop 7,622 (2011 census estimate)• 75 miles from DC, 55 miles from Baltimore, 37 miles from Harrisburg• Founded in 1832• 2,600 students • 67 academic programs• 40 states, 35 countries represented• NCAA Division III• Highly selective

Start here. Get there.

Western Nebraska Community College• Founded in 1926• 20 miles east of Wyoming, 45 miles north of I-80 • Service area = Nebraska Panhandle = 12½ counties = over 17,000 square miles• 3 campuses

– Alliance, pop 8491 – Sidney, pop 6742 - Corporate headquarters of Cabela’s– Scottsbluff, pop 15,039 + Gering, pop 8,500 – 15 programs offered entirely online

• Associate of Arts, Associate of Science, Associate of Applied Science, diplomas, certificates

• Open-enrollment admission • 2,280 full-time and part-time students • Average age = 26• Nebraska Panhandle, Western SD, WY, Denver/Fort Collins, Northeast Colorado, UT• In-state tuition for CO, SD, WY• 34 states, 25 countries• 7 intercollegiate sports – several with history of nationally rankings in NJCAA

• High schools– Interests of the students:

• Art classes• Vocational programs• Degree seeking

– Campus tours– Student/faculty panel– Lunch in the dining hall– Partner with another institution in your community

• Middle schools– General college information – different types of colleges/post– Campus tours, Lunch, Student / Faculty Panel

Group Visits

Start here. Get there.

Special Group Visits

• Elementary/Middle School Children– What do I want to be when I grow up?– Campus tour– Student/faculty panel– Lunch

• Vocational Visits– By high school– Faculty/students – hands-on activities if possible– Lunch in dining hall

• GED open houses – designed for students who’ve earned their GEDs. Any ideas on how to do it?

Special Group Visits – KnowHow2Go

• www.knowhow2go.org• American Council on Education, Lumina Foundation for

Education, and the Ad Council• Early Awareness for 8th-9th-10th grade students• 4 Steps:

• Be a pain - Let everyone know that you're going to college and need their help.

• Push yourself - Working a little harder today will make getting into college even easier.

• Find the right fit - Find out what kind of school is the best match for you and your career goals.

• Put your hands on some cash - If you think you can't afford college, think again. There's lots of aid out there.

Special Group Visits - KnowHow2Go

• Involve student volunteers

• Present program at the – Middle and/or high schools with the student volunteers– On your campus – one school at a time– On your campus – Super Pep Rally

• Super Pep Rally– In the gym, invite area schools, early April– Involve campus community in breakout sessions– Vocal/instrumental performances– Sack lunches

• It’s fun and the kids have fun!

Questions? Contact us!

Gretchen FosterAdmissions DirectorWestern Nebraska Community Collegegretchen@wncc.edu

Jeffrey NewellDirector of AdmissionsMontserrat College of Artjeffrey.newell@montserrat.edu

Darryl JonesSenior Associate Director of AdmissionsGettysburg Collegedjones@gettysburg.edu

The Yellow Bag

Western Nebraska Community College

WNCC assure learning opportunities for all – enriching lives, invigorating communities, creating futures

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