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WESTERN AREA Postal Customer Council / National Postal Forum Update March 10, 2015 AREA FOCUS GROUP MEETING

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Page 1: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

WESTERN AREA

Postal Customer Council / National Postal Forum UpdateMarch 10, 2015

AREA FOCUS GROUP MEETING

Page 2: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

Renewed Customer Focus

Repositioned IE&O as an Educational Resource

Redefined the Vision for issues management

New positions aligned with industry needs

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INDUSTRY ENGAGEMENT AND OUTREACH

WHO WE ARE

Judy de Torok

Page 3: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

WHAT WE DO

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Helps Customers Grow the Mail

Bridge to Customers and Associations

Resolve Customer Problems and Answer Questions

Promote Value of the Mall

Page 4: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

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First-Class Mail Earned Value Promotion (May 1–July 31)

First-Class Mail Color Transaction Promotion (June 1–Nov 30)

Standard & First-Class Mail Emerging and Advanced Technology Promotion (May 1–Oct 31)

Standard Mail Drive Mobile Engagement Promotion (July 1–Dec 31)

WHAT WE DO

Helps Customers Grow the Mail

PROPOSED 2015 PROMOTION CALDENDAR

Page 5: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

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WHAT WE DO

Bridge to Customers and Associations

GOVERNMENT MAIL EDUCATION DAY – JANUARY 28, 2015

MAILING AND SHIPPING WITH THE USPS

Page 6: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

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WHAT WE DO

Resolve Customer Problems and Answer Questions

Page 7: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

WHAT WE DO

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Priority

Mail P

ricing

Legislative Updates Netw

ork Rationalizatio

n Phase II

Page 8: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

HOW WE COMMUNICATE

PMG Industry Meetings

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Page 9: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

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Postmaster General’sMailers Technical Advisory Committee

An association of associationsRepresentatives of mailing industry – not companiesCurrently 53 Association members

One Association Executive and up to Three Association Representatives per Association

2015 Focus Areas – defined by PMG First-Class Mail Periodicals Standard Mail Package Services

Preparation and Entry Visibility/Service Performance and Address

Quality Mail Piece Design and Product Development Payment and Acceptance

MTAC

Page 10: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

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EDUCATING CUSTOMERS

NATIONAL POSTAL FORUM

Mission Statement

“To assist the USPS in building relationships with and

educating mailers in the most effective and efficient use of

the products and services offered by the USPS.”

Page 11: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

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2014 NPF CUSTOMER FEEDBACK

WHY DID YOU ATTEND?

Page 12: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

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KEY PROGRAM ELEMENTS

2015 PROGRAM HIGHLIGHTS

Keynote sessions lead by USPS Executive Leadership Team – Hear first-hand information about USPS strategic programs.

Opportunity to meet and network with mailing industry leaders, including USPS officers.

Page 13: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

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KEY PROGRAM ELEMENTS

2015 PROGRAM HIGHLIGHTS

Mail Certification: Executive Mail Center Manager (EMCM) & Mail Design Professional (MDP)

National Area Focus Group meeting, PCC Opening Session, Monday and Tuesday General Sessions

Focused educational briefings on technological and industry changes

Page 14: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

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Management & Professional Development

Marketing

Specialized

Mail Center Operations

CUSTOMER EDUCATION

WHY SHOULD YOU ATTEND NPF 2015? Workshop Tracks:

Over 135 Educational Workshops

Page 15: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

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CUSTOMER EDUCATION

Addressing

Business Intelligence Data

Mail Prep

Safety & Security

Shipping

Mail Center Operations

Page 16: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

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CUSTOMER EDUCATION

Management & Professional Development

Mail Center Management

Personal Development

Women in Leadership

Page 17: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

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Marketing

Cross Media

Data Analytics

eCommerce

Innovation and Technology

Social Media

CUSTOMER EDUCATION

Page 18: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

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CUSTOMER EDUCATION

Colleges and Universities

Global Mailing and Shipping

Government

Non-Profit

Postal and Industry Partnerships

Specialized

Page 19: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

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GROWING THE BUSINESS TOGETHER

WHY SHOULD YOU ATTEND NPF 2015Help You to Succeed…It’s Worth the Investment

Update your knowledge of USPS initiatives, products and services, and future plans

Save your company money

See the most current technologies

Face-to-Face networking

Sharpen your skills

Education and experience

Page 20: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

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GROWING THE BUSINESS TOGETHER

ALERTS

Watch for USPS mail certification program offerings

Registration is open now

Promotional catalog available online and in the mail

Watch the NPF’s emails for discounts

Visit the NPF website frequently for continuous updates: http://npf.org/

Page 21: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

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PCC MISSION STATEMENT Promote local cooperation and support of USPS

initiatives

Foster a close working relationship between USPS and business mailers

Share information and exchange ideas about new and existing USPS products, services, programs, and procedures that affect business mailers

Help PCC member organizations grow professionally through focused educational programs

GROWING PCCs

Page 22: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

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41 PCCs

34 Total Awards in 2014 6 Leadership Awards

22 Premiere Awards(6 PLATINUM)

WESTERN AREA PCCs

GROWING PCCs

Large Market of the Year Winners Twin Cities PCC 2013

Utah PCC 2014

Greater Portland PCC 2015

Alaska

Dakotas

Arizona

Portland

Seattle

Central Plains

Colorado/Wyoming

Salt Lake City

Northland

Nevada-Sierra

Hawkeye

Mid-America

Page 23: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

September 21 – 25, 2015

Officers speaking

Nationwide at PCC events

Host city for National PCC

Week: Portland,Oregon

Consistent strategic

messaging

Premier and Leadership Awards to

PCCs

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NATIONAL PCC WEEK

GROWING PCCs

Page 24: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

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INSIGHTFUL PCC ACTIVITIES at NPF 2015

PCC Opening Session

PCC Workshops

PCC Peer-to-Peer Roundtables

PCC Booth …and much more

GROWING PCCs

Page 26: WESTERN AREA March 10, 2015.  Renewed Customer Focus  Repositioned IE&O as an Educational Resource  Redefined the Vision for issues management  New

CONTACT INFORMATION

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Ernie Harris - Industry Segment Representative

Industry Engagement & OutreachUS Postal Service Headquarters

Telephone: 202-268-2066Email: [email protected]