west coast green 2009 exhibitor prospectus

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West Coast Green 2010 West Coast Green 20010 Sept 30 - Oct 2, 2010 Fort Mason Center | San Francisco Exhibit Overview

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Page 1: West Coast Green 2009 Exhibitor Prospectus

West Coast Green 2010West Coast Green 20010

Sept 30 - Oct 2, 2010Fort Mason Center | San Francisco

Exhibit Overview

Page 2: West Coast Green 2009 Exhibitor Prospectus

West Coast Green is the platform for collective intelligence – assembling visionary thinkers, business leaders, products, and technologies that revolutionize the way we live and work.

We support the thought leaders in the green sector by accelerating the pace at which game-changing environmental solutions move to market.

Together, we are creating the master plan for the foundation on which a greener planet will be built.

Our Mission

Page 3: West Coast Green 2009 Exhibitor Prospectus

Major Events

2006 2008 2009

Fort Mason CenterSan Francisco, CAOctober 1-3

Bill Graham Civic AuditoriumSan Francisco, CASeptember 20-22

San Jose Convention Center, CASeptember 25-27

2007Bill Graham Civic AuditoriumSan Francisco, CASeptember 27-30

Page 4: West Coast Green 2009 Exhibitor Prospectus

What Makes West Coast Green UniqueOur scale and reachWe are the largest and only Conference + Expo in the world dedicated to green innovation, building, design and technology.

Our media coverage is unprecedented We have been recognized in more than 300 feature editorial and broadcast news segments and attended by more than 315 registered journalists each year from around the world -- reaching more than 32 million people worldwide. Coverage includes: CBS Channel 5, Bloomberg TV, ABC News, CNET, The Economist, Discover, NBC, USA Today and the Wall Street Journal.

Access to thought leadersNo other conference offers the same level of access to the leading minds in innovation as it relates to building and values-based business models.

A trusted sourceOur socially responsible and sustainable business practices are incorporated into every aspect of our business. Practicing what we advocate is what allows us to be a trusted source for authentic green.

Our credibility within the industryWe were founded by a pioneer in green, we were the first conference at this scale, and we are still the largest Conference of its kind in the country. Consequently, West Coast Green’s reputation and connections are exceptional. We partner with the top organizations and businesses that demonstrate reputable green practices to ensure and maintain our credibility and ability to position our partners in the same light.

Page 5: West Coast Green 2009 Exhibitor Prospectus

2010 HighlightsInnovation Pipeline Integrative Show Garden

Demonstration BuildingsSessions & Keynotes Networking

Dynamic Tradeshow

Page 6: West Coast Green 2009 Exhibitor Prospectus

Our Audience and Outreach

Geographic Overview

Top US Cities Represented

San Francisco, CASeattle, WA

Portland, ORNew York, NY

Phoenix, AZDenver, CO

Washington DCAtlanta, GA

Boston, MAChicago, IL

This is the best run conference that I have ever been to. If you are at all interested in how to capture the core content of so many separate conversations and assist in networking a huge array of people, this conference just flat rocks. This is one outstanding organization that's worth the price of admission for that alone.

—Phil Stob, IDEO

Page 7: West Coast Green 2009 Exhibitor Prospectus

Thousands of specifiers, decision makers, thought leaders and consumers representing all 50 states and 20 countries converge to explore green innovation, business solutions and design.

Our Attendees

65% of our Conference audience consists of Green Business/Building Professionals and CleanTech innovators

80% of the WCG Conference audience is at the Owner/C-Suite/Management level

Page 8: West Coast Green 2009 Exhibitor Prospectus

Companies in Attendance3MAkeena SolarApplied MaterialsAutodeskBiomimicry GuildCalifornia Air Resources BoardCalifornia Clean Tech OpenCalifornia Energy CommissionCity and County of SFCity of PortlandCity of San FranciscoColdwell BankerConservation Law FoundationDunn EdwardsEdelmanFlex Your PowerForbesGap, Inc.GEGenentech, Inc.

GoogleGRID AlternativesHaas School of BusinessHabitat for HumanityHorizon Energy SystemsHunter DouglasIBMIDEOKaiser PermanenteKleiner Perkins Caufield and ByersKlip BioTechnologiesLawrence Berkeley National LaboratoryLockheed MartinLowe'sLutron ElectronicsMcGraw Hill ConstructionMonterey Institute of International StudiesNext EnergyOffice of the California Attorney GeneralOffice of the Governor

PG&ERegrid PowerSerious MaterialsSilicon Valley Leadership GroupSmith BarneySolar and Astrophysics LaboratorySoCal EdisonStanford UniversitySunEdisonThinkshift CommunicationsTrinity VenturesTriplePunditUniversity of California San DiegoUniversity of San FranciscoUS Green Building CouncilVirginWebcorWilliam McDonough + PartnersWorld Future CouncilYahoo! Inc.

Page 9: West Coast Green 2009 Exhibitor Prospectus

Al GoreFormer US Vice President

Van JonesFounder & President, Green for All & Ella Baker Center

Steve WozniakChief Visionary Officer & Co-founder, Apple Inc.

David SuzukiAuthor & Host of TV show, The Nature of Things

Hunter LovinsFounder & President, Natural Capitalism Group

Bill WeihlGreen Energy Czar, Google

Robert F Kennedy Jr.President, Waterkeepers & Senior Attorney, NRDC

Ed Begley Jr.Host, Living with Ed, on HGTV

Cameron SinclairCo-Founder, Architecture for Humanity

Ray AndersonChairman, Interface Inc.

Erin BrockovichResearch Consultant, Masry & Vititoe

Jerry BrownAttorney General, California

Over 400 Global Leaders Join our Faculty

Page 10: West Coast Green 2009 Exhibitor Prospectus

When you join us as an Exhibitor, you are positioned for Partnership not just with West Coast Green, but with many leading organizations.

Past Sponsors and Partners

Page 11: West Coast Green 2009 Exhibitor Prospectus

Our Targeted Marketing = High Caliber Audience

Social Media virally builds buzz

Direct Marketing builds relationships

Media Partnerships increase exposure

Industry Partnerships attract leaders

Press & Media tell our story

Page 12: West Coast Green 2009 Exhibitor Prospectus

Video Sharing

Smart Phone Apps

Photo Sharing

Slide Sharing Blogs

Feedback

Micro-Blogging

Social Media that creates buzz for the eventand our Sponsors

Social Networkin

gEvents

Aggregationwestcoastgreen.com

Builds a two-way conversation

Provides a multi-media, dynamic presence

Encourages media redistribution

Quick, dynamic, diverse messaging

Highly accessible and scalable publishing

This place is absolutely blazing hot with good stories and great people! - Lisa Chan, CBS News Anchor

“ ”

Page 13: West Coast Green 2009 Exhibitor Prospectus

Direct Marketing

Interactive Website

Direct Emails

Canvassing Campaign

Annual Summits

Networking Events

Direct Mailing of Collateral

Collateral Distribution

Page 14: West Coast Green 2009 Exhibitor Prospectus

Past Media Partners

Page 15: West Coast Green 2009 Exhibitor Prospectus

Past Trade Partners

Page 16: West Coast Green 2009 Exhibitor Prospectus

Press CoverageWest Coast Green has been recognized in more than 300 feature editorial and broadcast news segments and attended by more than 315 registered journalists from all over the world reaching more than 32 million people world-wide!

West Coast Green has been promoted on an international scale, creating mass coverage including; CBS Channel 5, Bloomberg TV, ABC News, CNET, The Economist, Dwell, Fast Company, Discover, LA Times, Wired, NBC 11, and USA Today. All media efforts are in motion for similar coverage this year to produce world-wide results.

Page 17: West Coast Green 2009 Exhibitor Prospectus

Press Coverage Samples…

Click to play in browser

Page 18: West Coast Green 2009 Exhibitor Prospectus

"West Coast Green is "the" event to deliver our brand messages & develop business opportunities in the rapidly growing green building movement."—Omer "Butch" Gaudette, Director Trade Relations, Whirlpool Corporation

"Our mission really is manyfold-- To be able to react today to what the marketplace has, to be able to supply the needs and at the same time look to the future. West Coast Green does that in terms of real hands on applications and at the same time lets us get a glimpse and a view of the future."—Phil Williams, Vice President, Webcor

“West Coast Green was the most successful sponsorship we’ve ever engaged in.”—Tim Block, Home Depot

"This is the best run conference that I have ever been to"—Phil Stob, IDEO

"We were looking for a big venue that would bring together green innovation and West Coast Green is that. It was an obvious synergy with what we're trying to do at Autodesk and what West Coast Green has been able to do very successfully."—Lynelle Preston Cameron, Director of Sustainability Worldwide, Autodesk

Testimonials

Page 19: West Coast Green 2009 Exhibitor Prospectus

Standard Booth PackagesStandard In-line (10x10)Corner Booth (10x10)Premier Sponsor Booth (10x10)Tabletop (3x6)

Increased Visibility Opportunities For Exhibitors Co-Branded Partner MarketingWebsite Ad PlacementBranding of West Coast Green Videos

Contributing Sponsor PackagesBasic Exhibitor Plus SpecialPremier Booth SpecialVIP Education Special

Exhibitor Opportunities

Page 20: West Coast Green 2009 Exhibitor Prospectus

Standard In-line (10x10) $3,400

Corner Booth (10x10) $3,600

Premier Sponsor Booth (10x10) $5,500

Tabletop (3x6) $800

All Booth Packages Include:6 Exhibitor passesAn 8’ pipe and drape back back wall with 3’ sidesA 3’x6’ skirted table2 chairsOpportunity to purchase up to 10 full conference passes at 40% off

Standard Booth Packages

Page 21: West Coast Green 2009 Exhibitor Prospectus

Co-Branded Partner Marketing $750-$10,000

Inclusion in a one-time direct co-branded email campaign sent directly to the West Coast Green highly targeted community of decision-makers.

Website Ad Placement $5,000

Prominent placement of an Ad on the West Coast Green Homepage for a designated window of time. This opportunity represents one of only four Ad placements available as placement does not rotate

Branding of West Coast Green Videos $6,000

Placement of company logo and branding on individual presentation videos. Includes bookend logo placement in front of podcast “This inspired talk brought to you by (Company)” and company messaging or commercial opportunity on back end..

Increased Visibility Opportunities for Exhibitors

Page 22: West Coast Green 2009 Exhibitor Prospectus

Contributing Sponsor: Exhibitor Plus Special

Standard In-Line Booth (10’x10’)

1/6 page Ad in Event Guide

List of all pre-registered media for 2010

Price: $4,500

Page 23: West Coast Green 2009 Exhibitor Prospectus

Contributing Sponsor: Premier Booth Special

Premier Booth Location (10’x10’ in select sponsor area)

1/4 page Ad in Event Guide

List of all pre-registered media for 2010

Highlighted listing in Conference Event Guide

Price: $6,500

Page 24: West Coast Green 2009 Exhibitor Prospectus

Contributing Sponsor: VIP Education SpecialPremier Booth Location (10’x10’ in select sponsor area)

Full page Ad in Event Guide

List of all pre-registered media for 2010

Highlighted listing in Conference Event Guide

2 complimentary, full conference VIP passes

Opportunity to make an introduction for a high-level speakerOROpportunity to participate in an hour long “Innovative Products” panel presentation with 3-5 panelists that is included in the full conference program

Price: $15,000

Page 25: West Coast Green 2009 Exhibitor Prospectus

West Coast Green 20010

Sept 30 - Oct 2Fort Mason Center | San Francisco

www.westcoastgreen.com

Join Us!