werkly deck

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Page 1: Werkly Deck
Page 2: Werkly Deck

Are You Ready To Werk?

is a community marketplace,where you can Find, Hire and Pay local labor

Page 3: Werkly Deck

The Vitals

Project Awesome LLC2013Eric Bernstein, ENTJAustin, TexasSpring 2014 in New Orleans and Detroit

Corporation: Established:

Founder:Headquarters:

Launching:

Page 4: Werkly Deck

We’re witnessing the creation of a brand new market, and the new rules haven’t been set. While the market is in the developmental stage, now is best chance to shape the next economy, a Social Economy.

The Market

of America’s workforce will be freelancers by 2020.

of America’s workforce are freelancers now.33% 40%

Page 5: Werkly Deck

We’re witnessing the creation of a brand new market, and the new rules haven’t been set. While the market is in the developmental stage, now is best chance to shape the next economy, a Social Economy.

With the success of peer economy companies like Airbnb, Ebay, and Etsy, companies are targeting independent workers and trying to win them over as customers. Most online staffing companies such as Workingnotworking and Elance target only high level digital, creative, and content specialists.

The Competition

is for everyone!

Page 6: Werkly Deck

Managers can select a date, time and location, along with the skill needed.

They can then use our powerful search engine to find and sort our Werkers, for a frictionless hiring process.

The Concept

Step 1

Step 2

Time

Place

Price

Rating

Skill

Social

Page 7: Werkly Deck

The Technology

The mobile app is designed to allow Werkers to receive job request notifications, clock-in/out of jobs, and update their schedule to show when they are Ready to Werk!

The website is optimized for Managers to find and hire Werkers

Page 8: Werkly Deck
Page 9: Werkly Deck

The Business Model

FREE COST

Pay with CC/PaypalEnhanced ProfilesPayroll and Tax ServicesInsure ServicesDispute Resolution

Basic ProfileRequest JobsSearchSaveHire Werkers

Page 10: Werkly Deck

The Revenue Model

Transactions Subscription

Werker: $5 monthly-Enhanced Profile-Enhanced Dashboard Manager: $9 monthly-Enhanced Profile-Enhanced Dashboard

When a manager/user agrees to hire a werker:-$2 flat fee for werker-$2 flat fee for manager

Tax Services: -$9 for 1099 forms-$18 for 1099 forms mailed

Page 11: Werkly Deck

Managers

Werkers

The Marketing

Target Independent Event producers and CompaniesEvent Planner - US Dept of Labor Bright Outlook CareerFemale, 25-40, Some College, Tech Savvy, Corporate Experience

Partner with freelance workspaces , unions, and trade organizationsLocation specific print campaigns to attract laborExperiential marketing events to build buzz

By approaching emerging markets such as New Orleans, Detroit, Atlanta, and Austin we can work directly with the communities to bring Social Innovation to the workforce. Our core market will be the Events Industry with adjacent markets in Film and Construction.

Page 12: Werkly Deck

Managers

Werkers

The Projections

Expected Yearly Revenue per Event Planner

1 event per month x 10 hires($2) = $240Tax documents ($18) x 30 employees yearly = $540Enhanced profile monthly ($9) = $108Total Per Event Planner annually = $888

30 werkers for every manager1 event per month x 10 hires($2) = $240Enhanced profile monthly ($5) - 15 of 30= $900Total Per Event Planner annually = $1140

$200K

$141M

100 500 10,000 70,000

$1M

$20M

New Orleans USA

# of Event PlannersA

nnua

l Gro

ss R

even

ue

Page 13: Werkly Deck

The Partners

Page 14: Werkly Deck

Eric BernsteinFounder / CEOIdea man: Over 15 years in large-scale productions including New York’s Fash-ion Week.

Ben LangsfeldCreative DirectorDon Draper: 15 years in advertising and animation production. He can also pick a good whiskey.

Alix KellerCOOOn Time / On Budget: Launched over6 start up’s and oversaw well over 100

Gerard RamosCTOSeasoned IT Expert: Product strategy,business development, programdevelopment.

The Team

Thank [email protected]