WELLPLAY HEALTH, LLCDeveloping engaging solutions to

help you improve your health

Our Focus

WellPlay Health seeks to change how health care is delivered beyond the clinic by developing engaging, interactive, accessible user-centered solutions designed to maximize an individual’s health or recovery by…

Designing and developing games that achieve health outcomes;

Utilizing commercially available or emerging home-based technologies;

Designing and developing solutions focused on connecting providers with their patients.

Our Management Team

Pete Grogg, MHA – Co-Founder & Chief Executive. Pete has over 22 years of health care management experience, more recently in areas of consumer health engagement, health IT, HIE as the Associate Director of the IU Health Center.

Hamid Ekbia, PhD – Co-Founder & Chief Scientist. Hamid’s background is in computer, cognitive, and information sciences. More recently, Hamid has applied his knowledge in human-computer interaction to the technical advances in health IT as Associate Professor at SLIS and Director, Center for Research on Mediated Interaction.

Sonny Kirkley, PhD – Co-Founder & Chairman. Sonny oversees WT’s investment and participation. He brings 18 years experience in fields of serious games, augmented/mixed reality technologies, and utilizing new technologies in various learning settings.

TJ Deckard, Chief Architect. TJ has over 13 years of development experience and leading teams in the design, development, and deployment of applications and technologies in the health care and financial

Our Current Status

WellPlay Health is a newly formed LLC seeking early-seed/angel funding.

Initial funding will be used to develop a functional prototype of an online platform featuring tele-health tools and games.

WellPlay seeks incremental funding to facilitate prototype development.

Once prototype phase has been successfully completed, WellPlay will seek additional funding to further build out functionality/games to enable a multi-site pilot of this technology.

Our Technology: InSight Rehab

Online platform featuring tele-health tools and games designed to achieve therapy outcomes for physical & cognitive functioning.

Initial focus on neurological rehab, particularly stroke & traumatic brain injury.

Future opportunities include orthopedics, geriatrics (i.e., mobility & injury prevention), cognitive development, burn victims, etc.

Clinical Team includes Drs. Flora Hammond, James Malec, and Jacob Kean from both the Rehabilitation Hospital of Indiana and the IU School of Medicine, Physical Medicine & Rehabilitation.

Technical Team includes WisdomTools developers and the support of

the Indiana University Advanced Visualization Lab.

InSight Rehab’s Core Components

Suites of games designed to achieve functional outcomes such as coordination, range of motion, balance, strength, endurance, & cognition;

A toolset enabling therapists to remotely assess and manage a patient’s treatment plan;

Game play is enhanced to provide the necessary social support structure during rehab;

Data generated will be used to inform therapist’s selection of games or combination of games achieving best outcomes;

Necessary protocols and safeguards to comply with health industry standards for the management and exchange of personal health information.

InSight Rehab’s Technical Platform

Leverage existing game console technology (e.g., Microsoft Xbox 360) and adapting where/when necessary.

Utilize natural interaction devices/cameras that work with gestures rather than game controllers (e.g., Microsoft Kinect, PrimeSense, SoftKinetic, etc.).

Inherent benefits of today’s consoles: 60% of households already own a game console (ESA); about 650,000 new units sold per month (DigitalDigest);

Built-in facial, voice, & gesture recognition;

Built in Wi-fi for enabling secure communication and data exchange;

Enables multi-player experience for rehab partnering, in person or remotely;

Remote, real-time communication with other players or with your therapist/provider.

Why we think this is a good idea

A Confluence of Factors:

Factor 1: High Incidence of Stroke795,000+ strokes per year (CDC);

Over 4 million stroke & TBI survivors in U.S. (UH);

3rd leading cause of death in U.S. (CDC);

Total cost of stroke = $43 billion per year; 16% spent on rehab & another 14% on re-admissions (UH).

Factor 2: Health Status affecting Risk for Stroke:An aging & growing population (of gamers) possessing too many risk factors

33% of adults have hypertension (CDC)

63.8% of adults are overweight or obese (Kaiser)

16.3% of adults have high cholesterol (CDC)

9.9% of adults are diabetic or pre-diabetic (Kaiser)

17% of adults smoke (Kaiser)

Why we think it’s a good idea (cont…)

Factor 3: Popularity of Games73% of households play games (ESA)

60% of households own a game console (ESA)

Game play by age (ESA):

18% - <18 years of age

53% - 18 – 49 years of age

29% - 50+ years of age

Factor 4: Rehab Games are EffectiveExercises provided are performed by only 31% of patients following discharge (G.Alankus, 2010);

Games increase motivation & engagement which = more time playing.

More time playing = maximum recovery

Why we think this is a good idea (cont…)

Factor 5: Emergence of Tele-HealthGlobal: $9.8 billion in 2010, $23 billion in 2015 (ATA);U.S. Tele-health monitoring equipment: $607 million in ’10, $3.1 billion by 2015 (ATA);

Partner in St. Vincent’s Health and Dr. Alan Snell, CMIO, committed to explore the use of this technology for tele-rehab.

Factor 6: Our Partners

Rehabilitation Hospital of Indiana: the State’s largest inpatient neurorehab facility and a joint venture between IU Health & St. Vincent’s Health

Commitment of St. Vincent’s Health and it’s CMIO, which serves as an innovation site for the Ascension Health System, the largest non-profit health system in the U.S.

IU’s Advanced Visualization Lab, experts in the development and application of visualization and virtual reality technology.

Our questions for you

What are your initial impressions?

How can we best leverage our partnerships?

As we pursue funding, what do you see as the biggest issue/question facing our approach?

What next steps would you suggest to better position ourselves for funding?

What questions do you have of us?