wellness online portfolio

8/13/2019 Wellness Online Portfolio

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Danielle Kushner

Wellness USF - Fall 2013

Portfolio

[email protected]


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Monthly Reports . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 3

Healthy Monday Assessment/Survey . . . . . . . . . . . . . . . . . . . . . . . . . . 15

Healthy Monday Assessment/Survey Charts and Results . . . . . . . . . . 16

Strategy for Blog Promotion . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 23

Samples of Top Picks of the Week blog posts . . . . . . . . . . . . . . . . . . . 26

Week of Wellness Social Marketing Plan . . . . . . . . . . . . . . . . . . . . . . 40

Sample of Wellness Media Tracker . . . . . . . . . . . . . . . . . . . . . . . . . . . 42

Week of Welcome Pitch . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 45

Week of Wellness Promotions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 46

Table of Contents


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The first Be Well USF Bulls Before &After was posted on Nov. 6.".:, :, +.& $&;:**:*; '( # ,&2:&, +.#+


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8

September: 8 posts

Total Clicks (WP,

Social Media)

Views (WP Data) Visitors (WP Data) Comments/Shares/RTs

(WP, Social Media)

September 157 918 602 1

October: 9 posts

Total Clicks (WP,

Social Media)

Views (WP Data) Visitors (WP Data) Comments/Shares/RTs

(WP, Social Media)

October 117 1,103 533 1

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EALTHY MONDAY ASSESSMENTPlease fill out the following:

s a result of this event, will you think more

out your well-being on Mondays?

Yes No Maybe

ter this event, would you be interested in attending

ore Healthy Monday events or programs?

Yes No Maybe

hat is one thing you learned at the event today?

_______________________________________________________

ow did you hear about this event?

Wellness USF Social Media (Facebook, Twitter, Blog)

Friend/ Word-of-Mouth / Organization Walking By the Event

Flyer/ Banner / Printed Material Note-A-Bull/ UConnect /Events Calendar

following will only be used for Wellness USF evaluation purposes.

e: (First, Last) _________________________________________

l Address: _________________________________________

: First-Year Sophomore Junior Senior, +

dency: On-Campus Off-Campus (0-3 mi) Over 3 miles

nk you for completing this assessment!

Check here to receive updates via our Wellness USF email listserv!

HEALTHY MONDAY ASSESSMENTPlease fill out the following:

1. As a result of this event, will you think more

about your well-being on Mondays?

Yes No Maybe

2. After this event, would you be interested in attending

more Healthy Monday events or programs?

Yes No Maybe

3. What is one thing you learned at the event today?

__________________________________________________________

4. How did you hear about this event?

Wellness USF Social Media (Facebook, Twitter, Blog)

Friend/ Word-of-Mouth / Organization Walking By the Event

Flyer/ Banner / Printed Material Note-A-Bull/ UConnect /Events Calendar

The following will only be used for Wellness USF evaluation purposes.

Name: (First, Last) _________________________________________

Email Address: _________________________________________

Year: First-Year Sophomore Junior Senior, +

Residency: On-Campus Off-Campus (0-3 mi) Over 3 miles

Thank you for completing this assessment!

Check here to receive updates via our Wellness USF email listserv!


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HE OFFICIAL BLOG FOR WELLNESS USF

SEAR

BOUT

FOLLOW BLOG VIA EMAI

Enter your email address to follow this blog

receive notifications of new posts by email.

Join 2,304 other followers

Hi my name is Shannon Gordon, and

Im the face behind the Wellness USF

student blog. Here fellow Bulls can read

and hopefully be inspired by my

wellness experiences, and learn some

tips on how to keep healthy in college.

Our ultimate goal is to instill lifelongwellness principles into the lives of USF

students to ensure their success while

on campus and beyond.

Check out these events to save your

sanity as you prepare and excel in yourfinal exams:

Mon., Dec. 2

FREE Chair Massages

10 a.m. 4 p.m., Wellness Education MSC 1504

Take a study break and work out those muscle kinks.

Top Picks of the Week: Save

our Sanity Edition

2C

FEMOVETHINKEATGOABOUTHOME

Faid.comolutions online
http://pdfaid.com/http://wellnessusf.wordpress.com/2013/12/02/top-picks-of-the-week-save-your-sanity-edition/http://wellnessusf.wordpress.com/2013/12/02/top-picks-of-the-week-save-your-sanity-edition/http://wellnessusf.wordpress.com/2013/12/02/top-picks-of-the-week-save-your-sanity-edition/http://wellnessusf.wordpress.com/2013/12/02/top-picks-of-the-week-save-your-sanity-edition/http://wellnessusf.wordpress.com/category/skincare/http://wellnessusf.wordpress.com/category/fitness/http://wellnessusf.wordpress.com/category/mental-health/http://wellnessusf.wordpress.com/category/healthy-eating/http://wellnessusf.wordpress.com/category/top-picks/http://wellnessusf.wordpress.com/about/http://wellnessusf.wordpress.com/http://pdfaid.com/http://pdfaid.com/http://pdfaid.com/http://pdfaid.com/http://wellnessusf.wordpress.com/http://wellnessusf.wordpress.com/about/http://wellnessusf.wordpress.com/category/top-picks/http://wellnessusf.wordpress.com/category/healthy-eating/http://wellnessusf.wordpress.com/category/mental-health/http://wellnessusf.wordpress.com/category/fitness/http://wellnessusf.wordpress.com/category/skincare/http://wellnessusf.wordpress.com/2013/12/02/top-picks-of-the-week-save-your-sanity-edition/http://wellnessusf.wordpress.com/2013/12/02/top-picks-of-the-week-save-your-sanity-edition/http://wellnessusf.wordpress.com/2013/12/02/top-picks-of-the-week-save-your-sanity-edition/http://wellnessusf.files.wordpress.com/2013/12/apples.jpghttp://wellnessusf.wordpress.com/about/


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WELLNESS USF TWITTER

Happy Monday, Bulls! Let us help you durin

the final stretch! ow.ly/rmZR410 hours ag

Foodie Friday: Nourishing & energizing

smoothie and "brownie" recipes! ow.ly/reE

3 days ago

#HappyThanksgiving, Bulls! What are youthankful for? #thankful4 days ago

Looking to get in a holiday workout? Check

the @USFCampusRecHoliday hours.

ow.ly/rafpk5 days ago

College-friendly TIP: Thanksgiving dinner

budget. ow.ly/rafll6 days ago

RECENT POSTS

Top Picks of the Week: Save Your

Sanity Edition

Give Some Guerrilla Gratitude!

Try these Wellness USF Chili Cook

Off Recipes!

Top Picks of the Week!

Prevent Procrastination!

#fitness#healthychoices#healthymon

#organic #pumpkinadventurealcoholbe

collegeexercisefarmersmarket

fitnessfoodfruitfunHealthhealthy

healthyeating

healthylivinglocalMotivation

nutritionrun stresstampausfll

to you y ous ng es ent a ucat on, o n t e event page erean e

sure to attend.

University Lecture Series Presents: An Evening

with Marlee Matlin

Thurs., Nov. 14, 8-10 p.m., MSC Ballroom

Marlee Matlin, Academy Award winning deaf actress and activist, will be

speaking about diversity, access and inclusion. At age 21, she became the

youngest recipient of the Best Actress Oscar, and is one of only four actresses to

receive that honor for a film debut. Join ULS and Marlee Matlin for this

inspirational talk!

WEEKLY WELLNESS HAPPENINGS!

Tame the Stress Workshops

Tuesdays, 1-2 p.m.; SHS Annex Conference Room

Wednesdays, 1-2 p.m.; Maple C

Wednesdays, 3-4 p.m.; JPH 1317

The Certified Athletic Trainer is in the Wellness

Center!

Tuesdays, 11 a.m. 1 p.m.; Wellness Center MSC 1504

Wednesdays, 1-3 p.m.; Wellness Center MSC 1504

The Registered Dietitian is in the Wellness

Center!

Thursdays, 1-4 p.m.; Wellness Center MSC 1504

Fridays, 11 a.m. 1 p.m.; Wellness Center MSC 1504

Tags:#organic, #wellnessusf #fitness #usf #college #healthyliving, farm,

farmersmarket, fresh, Geraldson Community Farm, healthyeating, market,

Marlee Matlin, Non-Profit Organization, usf,wellnessusf

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The University Lecture Series Presents: An

Evening with Dolvett Quince

Mon., Oct. 14, 8-10 p.m.; MSC Ballroom

Dolvett Quince, a veteran health and fitness expert and one of the trainers on

The Biggest Loser, will be speaking at the University Lecture Series tonight! Beinspired by Quince, who has dedicated himself to helping people change their

lives, one rep at a time. Doors open at 7:30 p.m.

Zombie Flu Shots

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#HappyThanksgiving, Bulls! What are you

thankful for? #thankful4 days ago






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area s on y vegetar an vegan est va eatures oca restaurants, ve mus c,

healthy-living and eco-friendly exhibitors and more. Enjoy cooking

demonstrations, films and well-known national and local guest speakers. More

information can be found atwww.tampabayvegfest.org. Admission is FREE.

Fox Squirrel Corn Maze

Sat., Oct. 19, 10:00 a.m.; 3002 Charlie Taylor Road N, Plant City 33565

Are you up for a challenge? This maze was built to challenge puzzle lovers! The

event also includes hay rides, duck races, a corn box, horseshoes, corn hole

games and dummy steer roping. Approximately 30 minutes from campus.

Price: $10, $9 ages 3-17, 2 and younger free. Food, pumpkins, pony rides and a

butterfly experience are available for an additional charge.

Contribution by: Danielle Kushner

Tags:#biggestloser, #fall, #festive, #fitness, #halloween, #healthychoices,

#pumpkin, #zombie, college, Health, Motivation, tampa,vegetarian



Top Picks of the Week Try These Healthy Pumpkin

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USF Jazz Combos

Tues., Oct. 29, 7:30-9:00 p.m.; USF School of Music Barness Recital

Hall

Relax and relieve stress with music from the talented students of the USF Jazz

Studies program, featuring classic jazz and more contemporary works. Tickets

are $5 for seniors/students and $7 general admission, sold at the door.

The Registered Dietitian is in the Wellness

Center!

Thursdays, 1-4 p.m.; MSC 1504

Fridays, 11 a.m. 1 p.m.; MSC 1504

Take advantage of FREE walk-in consultations with the Wellness Centers

registered dietician. You can receive a free body composition analysis and

information on healthy food choices, fad diets, dietary supplements, and

hydration.

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Fresh Market at Wiregrass

Sat., Nov. 2; Shops at Wiregrass, 28211 Paseo Drive, Wesley Chapel,

33543

Stop by this Fresh Market that only occurs on the 1stand 3rd Saturdays of the

month! Featuring over 50 vendors, the market includes a variety of locally

made foods including hams, salsa, dips, seasonings, sauces, and more. Support

local artists as they showcase their creative efforts and eco-friendly products.

Be inspired by our previous poston farmers markets.


Tags:#diet,#pumpkin, college, dietitian, diets, fresh, healthyeating,

healthyliving, hyde park, hydration,jazz, market, music, nutrition,stress,

tailgate, tampa, usf, USF Jazz Combos, USF Jazz Studies program, USF School of

Music, usfbulls,wellness,Wellness Center,wellnessusf



Try This Lentil & Sweet Potato Stew! Have A Safe & Spooky Halloween!

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Tame the Stress

Wed., Sept. 11, 3-4 p.m.; JPH 1317*

Feeling stressed, anxious and/or unfocused? Identify warning signs of stress and

learn techniques to reduce stress and anxiety. Attend this workshop to take

steps toward more productive, healthy and happy life!

*Multiple offerings: Wednesdays 3-4 p.m.; JPH 1317, Wednesdays 1-2 p.m.;

Maple C (starts 9/18/13) and Tuesdays, 1-2p.m.; SHS Annex (starts 9/17/13).

Go tohttp://www.usf.edu/counselto learn more.

Top Picks of the Week!0

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Happy Monday, Bulls! Let us help you durinthe final stretch! ow.ly/rmZR410 hours ag



3 days ago








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healthyeating

Outdoor Rec Adventure Trip: Shell Key Kayaking

Sat., Sept. 28 Sun., Sept. 29

Ready for clear waters and sandy beaches? Reserve your spot kayaking the

beautiful Shell Key near Ft. Desoto. Trip price includes transportation, food,

gear, and more. Sign up for Shell Key and/or other outdoor adventure trips at

http://www.usf.edu/campusrec/outdoor/adventure.html .

USF Student $40, USF Faculty or Staff $50, Non-USF $60

$6 Day at the Zoo

Sun., Sept 15, 9:30 a.m. 5:00 p.m.; Lowry Park Zoo

1101 W. Sligh Avenue Tampa, FL 33604

Relieve stress by spending the day with your favorite animals at the Lowry Park

Zoo, for only six dollars! This is the final $6 Day of 2013. Free extra parking is

available next to the Tampa Greyhound Track. Free shuttles will run

continuously from that lot to the zoo.


Tags:#americanathletic, #bigten, #fitness, #kayak, #soccer, #wellnessusf

#fitness #usf #college #healthyliving, adventure,beach, usf



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Upcoming Adventure Trip: Clearwater Beach

Transportation

Sun., Sept. 29, 9 a.m.; Campus Recreation

You deserve a beach day! Sign up now to avoid parking, and take advantage of

Campus Recreations Clearwater Beach transportation. The van will leave from

USF Campus Recreation at 9 a.m. and will leave the beach to return at 5 p.m.

This trip includes giveaways!

USF Student $11, USF Faculty or Staff $13, Non-USF $16

Its Time to Get Organized and Time Wise

Mon., Sept 16, 2-3 p.m.; Library 125E

Top Wellness Picks of

the Week!

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Healthy Monday: The day all health breaks loose

#WeekofWellness

Mon., Sept. 30, 11 a.m. 1 p.m.; MSC Amphitheatre

Jump-starting healthy habits in the beginning of the week will boost your overall

wellness. Stop by informational tables with Wellness USF Departments, Whole

Foods and USF Dining to learn healthy habits, play games, and win prizes!

Zumba DanceFest #WeekofWellness

Tues., Oct. 1, 11:30 a.m. 12:30 p.m.; SVC Courtyard

Join the fun and bring a friend to this group fitness event; Prizes, giveaways and

more at Patio Tuesday. There will be food, including Red Lobsterbiscuits and

Wawa subs . . . dont miss out!


#WeekofWellness Addition!

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3 days ago

#HappyThanksgiving, Bulls! What are youthankful for? #thankful4 days ago






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nutritionrun stresstampausfvegetarian wellness

Wed., Oct. 2, 7-8 p.m.; Argos Fitness Center

Kickboxing is an exciting group fitness activity that features lower body drills

and abdominal work! This activity will leave you sweating bullets and wanting

more are you ready for the challenge?

Couch to 5K

Wed., Oct. 2*; USF Track & Field Stadium

*Series runs every Wed. at 6 p.m., Oct. 2 Nov. 27

Want to get active with fellow Bulls? Join Bulls Couch to 5k. The program willbe led by professionals from Wellness Education and Campus Rec. Have fun

while being active, and in 9 weeks you will have the ability to complete a 5k.

Participants will receive wellness related giveaways. Sessions being October 2nd

at 6pm and will continue weekly on Wednesday through November 27th. No

running experience necessary. Click here to sign up.

Walk a Mile in Her Shoes

Thurs., Oct. 3, 11:30 a.m. 2:00 p.m.; MSC Amp

You dont know someone until youve walked a mile in their shoes. N.I.T.E.

will be hosting their annual event Walk a Mile in Her Shoes. Men that participatewill wear womens heels, wedges, pumps, and stilettos and walk a mile to show

their support and commitment, and pledge their solidarity to end violence

against women. https://www.facebook.com/LetsBeREAL

FREE Canoeing at Riverfront Park

#WeekofWellness

Thurs., Oct. 3, 2-6 p.m.; USF Riverfront Park

Change up your routine and explore the great outdoors at USF Riverfront Park,

an exciting recreational park for USF Student! FREE shuttles will be leaving

MSC every 20 minutes until 7 p.m.


Tags:#couchto5k, #fitness,#gotconsent, #healthymonday, #outdoor,

#victimadvocacy, #walkamile, #weekofwellness, #zumba, adventure, college,

healthyeating, usf,wellnessusf


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