welcome to nteractive movies

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Welcome to Nteractive Movies Sell with Impact!

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Page 1: Welcome To Nteractive Movies

Welcome to Nteractive Movies

Sell with Impact!

Page 2: Welcome To Nteractive Movies

Nteractive Movies: Sell With Impact

Today’s Topics

Who We AreWho We Are

Your New SalesProcess

Your New SalesProcess

Many Uses for theNteractive Movie

Many Uses for theNteractive Movie

Nteractive Movie Sales Formula

Nteractive Movie Sales Formula

The Power of the Nteractive Movie

The Power of the Nteractive Movie

Cost, Options &Process

Cost, Options &Process

Finally A New Idea

Page 3: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

Company Background

20 Years ExperienceTelevision

20 Years ExperienceAnimation/Graphics

20 Years ExperienceMarketing/Sales

Challenge of gettingpeople to listen to andUnderstand your message!

Page 4: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

Nteractive Movie Sales Formula

Level of Level of

Sales = Exposure X Understanding of and Comprehension Your Message of that message

Getting your StrongestMessage Possible In Front ofAs Many People As Possible

•By Using your Movie over 21 different ways!

Increasing the Understandingand Importance of that Message

•Power of Multimedia•Solution Selling Model•Educational Content

Page 5: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

Typical Sales Activities

Initial ResponseDialogue

DemoNegotiationEvaluationProposalQuote

=Sale

Lead Generation Activities:•Direct Mail•Print Ads•Telemarketing•Trade Shows•Networking Events•Banner Ads

Follow-Up Activities:•Referrals, Testimonials•On-site Visits•Product Evaluations•Demos•White Papers•Online Seminars/Webinars

Page 6: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

Catch 22

Your Entire MarketThe only people whotake the time to:

Talk to a Salesperson Read a Brochure Visit Your Website

Folks who already know theyneed it!

Reach Your Entire Market

Very small percent of your market!

Page 7: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

Two Objectives Everyday:

1.Get your Most PowerfulMessage out!

2. Listen-to and UnderstandYour Message!

Page 8: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

Page 9: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

A Better Response:

Hard to Understand BrochuresBoring EmailAnnoying Sales Calls

The Learning Channel

Let your customers sit back at their desks (oron a plane, actually anywhere), relaxed, withoutthe pressure of a salesperson, and hear a Compelling, and Persuasive Message in a Comfortable and Engaging way!

Page 10: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

Nteractive MovieMarketing and Sales Tool

Sell with Impact!

A Passive and Persuasive Message that…

•Gets Watched•Many Uses•Gives your customers ideas and options they wouldn’t know otherwise. Information that they could really benefit from.•Gets your Strongest Message Possible in front of people who normally wouldn’t take the time to learn what you do.

Page 11: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

Nteractive MovieMarketing and Sales Tool

Sell with Impact!

A Passive and Persuasive Message that…

•Many versions, used many ways•Solution selling model•Fast, engaging and interesting•Set expectations early•Desire to learn what’s new…But we’re busy…and we’re lazy•Easy-to-watch and understand•Educational Content…Part of their job to keep up-to-date

Page 12: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

A Better Way to MarketNteractive Movies

Vs.Traditional Sales Tools

Ignored by People Annoying to People

Brochures Direct Mail Telemarketing Demos CD’s Advertisements HTML Ads Print Radio Newsletters

•Costs Less than MOST of these sales activities individually!•Most of these programs are run just once•Easy way to get someone to listen to and understand your message •Use OVER and OVER for many years -- Easily Updatable•Use MANY different ways!

Page 13: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

Nteractive Movies: Use it MANY ways…over and over and over

Telemarketing: Intro Call or Leave voice mail, then email Signature Line: Add it on EVERY email Trade Shows: Feature in your booth and use other ways Sell EVERYTHING you offer: to all your existing customers (upsell) Reach other departments: Spread message to other locations/departments Sales Training and Education: to Sales Team, Partners, Customers,

Distributors Banner Ads/Google AdWords: link from banner or adWord Newsletters, Press Releases, Business Cards, Office Lobby, Kiosks Distributor Channels: Use to recruit, train, sell Partnerships: Build partnership channels, promote partners *use MDF funds

for the project*

Page 14: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

Use It Many Different Ways:Telemarketing: Leave Voice Message, Send Email

Call and leave a friendly

VOICE MESSAGE

to expect email,and ask to watch educational and

informative movie.

Email MovieTo all your prospects,Customers, partners

and employees.

Let Your Movie TellYour Story!

Recipients WatchYour Movie!

More PeopleHear and Understand Passive Persuasive Educational

More peopleRequesting Information

Inquires FeedbackTrials Website

Sales Appointments

Page 15: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

Use It Many Different Ways:Signature Line/Email: Forward on ALL communications

Email MovieTo all your prospects,Customers, partners

and employees.

Let Your Movie TellYour Story!

Recipients WatchYour Movie!

More PeopleHear and Understand Passive Persuasive Educational

More peopleRequesting Information

Inquires FeedbackTrials Website

Sales Appointments

Page 16: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

Use It Many Different Ways:Sell EVERYTHING you have to offerReach Other Departments: Spread the message

All Your Solutions --Your Entire Product/Services

SaleOpportunity

Distribute to all Companies you havea relationship with:

•Vendors•Partners•Other Departments•Subsidiaries•Prospects•Customers•Dealers•Suppliers•Business Contacts

Page 17: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

Use It Many Different Ways:Distributor Channels: Recruit and Give to them

Page 18: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

Use It Many Different Ways:Trade Show: Get the most from your investment

Email Your Movie

INVITE TO BOOTH

COPY TO CD’s

and pass out!

FOLLOW-UP EMAIL

“Thanks for dropping by”

1-on-1 Demos on

LAPTOP

Feature It in

YOUR BOOTH

Display in

KIOSKS and LOBBY

Use It ALL these WAYS…for YEARS and YEARS!!!!

Page 19: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

All Formats Are Included:

Trade Show Booths: Feature on large screen or laptop, loop automatically: swap all files for high resolution files

Email: Send as signature, use for introduction or follow-up, telemarketing tool: Link in email, to movie on server (use over and over)

CD’s: Use as brochure, give out at Trade Shows, build relationships: high resolution, Similar to high resolution version without loop

Kiosk/Monitor: Inexpensive way to get message to everyone in Lobby, Office, Trade Show; Similar to high resolution, prompts at end to start again

Laptop: Give one-on-one presentations to people you meet everyday; customers, prospects, partners, business contacts, potential distributors

Page 20: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

Return on Investment:Marketing Dollars wasted on Brochures,Direct Mail and Intro Letters, TIME andTIME AGAIN….

Nteractive Movies, one time investment,USE OVER and OVER and OVER again, for YEARS and YEARS to come…What do you spend on printing?

Page 21: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

The Perfect Message

Powerful Introductionto grab attention

Draw-out, Understand,Empathize with

Pain Points

Features and BenefitsProducts, Solutions,

Services

Solution-Selling Model•Gets the viewer’s attention•Draw-out, understand and empathize with problems, WITHOUT your solution/service•“Tiggers” in interest for your products, that may not have been apparent previously•Tie back the benefits of the Pain Points we brought out earlier

Emotional and Compelling•Persuasive and Engaging•HOW you say something is more important than what you say

Page 22: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

The Viral EffectUseful Content Gets Watched

Provide Educational and Informative Information that is going to Benefit the Viewer

Then Make it easy to forward on to others And Encourage them to do so Passed Around Strong Viral Effect

Page 23: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

The Power of Multimedia

“The more senses people engage when absorbing information, the more they comprehend and remember. Skillfully combined imagery, sound and text capture the attention more decisively than any of those elements alone.” www.etimes.com

“Most concepts are easier to present and comprehend when words are complemented with images and animation.” Dartmouth College

“Multimedia systems help to raise sales figures and improve the response rate to marketing actions.” Yale Business School

“People remember 20% of what they hear, and 60% of what they see and hear.” Interactive Multimedia Channel

Reach More People Understand More Remember More

Page 24: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

The Power of Your Nteractive Movie:

Movie3-4

Minutes

Animated Text/Display Information Graphically

Graphics/Lots of Action On Screen

Animation/The Brain can Process It ALL

Photos/NarrationIs Sped Up

Page 25: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

What We Do!

Repetition + Knowledge + Efficiencies =Fast TurnaroundReasonable CostHigh Quality

HIGH IMPACT at Low Cost!

Specialization Economies of ScaleProcess Quality and ReponsivenessQuick Production Process EfficienciesReasonable Price Cost Cutting Practices

Page 26: Welcome To Nteractive Movies

Nteractive Movies: Sell with Impact!

Standard Package$12,500

Designed to fit existing look and feel or your website and branding Message and Script development (with collaborative help from

client) Concept and Storyboard Design Production and moving graphics, animated text, drawings and

photos Synch of audio and moving graphics, text and photos Professionally narrated Testing, QA, and integration of Nteractive Movie with website Different versions based on size and quality

Page 27: Welcome To Nteractive Movies

Nteractive MoviesContact Us: 817.480.3485www.nteractiveevents.com