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10/1/2018 1 Risk Management in the Hospitality Industry: Know When to Hold ‘Em and Know When to Fold ‘Em Presented by: Helaine S. Weissman, CPA, CHAE, Partner, PBMares Todd Swisher, CPA, CGMA, Partner, PBMares Topics Risk and Risk Management Types of Risks Battling Risks – Strategic Planning Conclusion

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Page 1: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

10/1/2018

1

Risk Management in the Hospitality Industry:

Know When to Hold ‘Em and Know When to Fold ‘Em

Presented by:

Helaine S. Weissman, CPA, CHAE, Partner, PBMaresTodd Swisher, CPA, CGMA, Partner, PBMares

Topics

• Risk and Risk Management

• Types of Risks

• Battling Risks – Strategic Planning

• Conclusion

Page 2: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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Risk and Risk Management

• What is Risk?

– Something happening that may have an impact on the achievement of objectives.

Risk and Risk Management

• What is Risk Management?

– A corporate and systematic process for assessing the impact of risks in a cost‐effective way 

– Dynamic

• Current risks may disappear

• New risks may surge

Page 3: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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3

Risk and Risk Management

– Deals with controlling your exposure to loss –Applying common sense in a consistent and deliberate fashion

Risk and Risk Management

– An important aspect of our lives

• Exposed to risk daily ‐ at work and at home

• Often manage it subconsciously 

Page 4: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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Risk Management

Risk Management Process

1. Identify the risk/threat

2. Assessment of potential loss

3. Probability of occurrence

4. Controls already in place

5. Other alternatives available to eliminate or reduce identified risk/threat

Page 5: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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Risk Management Process

6. Insurance coverage needed

7. Management philosophy

8. Cost/benefit analysis

What Threats?

• Threats to being successful in business

• Adverse effects on Objectives

– Golf − Swimming Pool

– Tennis − Guest/Member Security

– Banquets − Occupancy

– Capital Projects

Page 6: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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What Threats?

Establishing Objectives => 

Identify possible events that would affect => 

Managing/Making Decisions

Types of Risk

• External Environment

• Internal Environment

• Every Entity is unique!

Page 7: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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Considerations

• Geographic: Denver vs. Miami vs. Hawaii (Snow vs. Hurricane vs. Volcano)

• Entity Type 

• Population: Young? Unisex? Seniors?

• Niche

Types of Risks

Page 8: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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Weather Risk

Financial Risk

Page 9: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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Operational Risk

Cyber Risk

Page 10: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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Workplace Environment

Page 11: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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Types of Risks

• Approach

– Objective‐Oriented Risk Assessment

– Entity‐wide objectives and Entity’s divisions objectives

Examples of Types of Risks

• Decision‐making Risk (Board’s decisions)• Compliance Risk: Federal regulation, state regulation• Reputation Risk: Society expectations/perceptions, environmental, etc.

• Foresight Risk: Horizon scanning – Future new issues and their impact

• Employee Turnover Risk: Key employee – over‐reliance

Page 12: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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Assessing the RisksLikely Medium Risk High Risk High Risk

Unlikely Low Risk Medium Risk High Risk

Highly Unlikely

Insignificant Risk

Low Risk Medium Risk

SlightlyHarmful

Harmful ExtremelyHarmful

L

I

K

E

L

I

H

O

O

DIMPACT

Managing the Risks

Page 13: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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Operations

• Control over usage of pesticides, fertilizers, water quality and quantity, mowing. Safety trained employees?

• Construction projects ‐ a source of accidents

• Waste management and recycling

More Operations

• OSHA policies

– Personal protective equipment provided? 

– Used when required?

• Repetitive‐motion problems are common in turf maintenance

Page 14: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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More Operations

• Precautions to avoid injuries in odd positions while doing the same task for long periods (standing mats)

Worker’s Compensation

• Review past claims

– Consistent claims

– Employee training

• Independent contractors

– True contractors?

– Own insurance policies

Page 15: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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Sports

SM5

Sports

Page 16: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

Slide 29

SM5 Might be more engaging to use photos instead of wordsSusan Miller, 9/14/2018

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Vehicles

• Hotel Shuttles

– Employee(s) driving vehicles in public places with current licenses? 

– Any policy to track expiration dates or other changes in employee’s licenses?

Vehicles

• Golf carts = enormous liabilities

– Increase use of golf carts instead of caddies

–More golf carts = more accidents

– Are problematic carts put out‐of‐service until repair?

– Control on who operates

– Intoxication

Page 18: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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Weather Emergencies, Natural Disasters

• Does entity have a written emergency response guideline?

• Defibrillators for heart emergencies?

• Fire safety training program for employees and evacuation plans for guests?

• Lightening (or other weather) notification

Page 19: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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More Weather

• Cautioning members about poisonous plants, snakes, alligators, etc.? (Evidence of awareness reduces liability awards.)

• Development of a disaster plans?

Financial 

• Cash

• Internal controls

• Access to property

• Bonding of employees

• Volunteers with access to money

• Approval route for cash transport

Page 20: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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Cybersecurity

• Cyberspace

• Cyber Attack

• Cybersecurity

The Rise of Personally Identifiable Information (PII)

• Hackers now focused on obtaining PII

• Attacks on entities with PII have increased

• Hospitality entities have lots of PII

Page 21: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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Cyber Stats

199

46

219193

471

36 3222

21

16092

199

9

130166

31

241 289

531

3560

1528 68

1

247

2

203

0

100

200

300

400

500

600

Breach Incidents by Industry 

2017 2016

Cyber Stats

1222

274

122 95 52

1240

352

182100 107

0

200

400

600

800

1000

1200

1400

Identity Theft Financial Access Account Access Existential Data Nuisance

Data Breaches by Type

20172016

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Cyber Stats

1269

326

164

4 1 1

1336

393

17949 20 4

0

200

400

600

800

1000

1200

1400

1600

MaliciousOutsider

Accidental Loss Malicious Insider Hacktivist State Sponsored Unknown

Data Breaches by Source

2017 2016

Cyber Stats

0

50

100

150

200

Top Threat Actions – Accommodation Industry

Series 1

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2017 Trends

• Identity theft leads the way

• Poor security practices

• Spear‐phishing

• Ransomware attacks continue to rise

2017 Trends ‐ Continued

020406080

100120140160180

Top Threat Actions – Accommodation Industry

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Cyber Breaches

• Two types of breaches– Infrastructure – not a matter of if, but when

– Information

• Attacks are on the rise and more sophisticated

Be Prepared

• Remember what the Buddha said: “Pain is inevitable, suffering is optional.”

• An information breach can be prevented with the right control environment (monitoring, detection, training, application controls)

Page 25: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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Be Prepared

• Information breaches can cause irreparable damage to an organization 

• 60% of small businesses shut down within 6 months of a breach 

– Mainly because of inadequate Incident Response Plan (IRP)

Why Cybersecurity?

• There is no real way to measure (quantify) ROI for cybersecurity until a breach occurs.

• How do we measure what we’ve spent in terms of protecting the organization?

• Peach of mind

Page 26: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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Direct Costs of a Data Breach

• Forensics and Recovery: $12,000 to $100,000+• Breach Notification (per individual): $0.50 to $5• Credit Monitoring (per individual): $10 to $30• Crisis Communications: $10,000+• Legal Fees: $5,000+• Security Updates: $15,000

Data Breach Costs – The Unquantifiable

• Loss of business operations• Loss of reputation• Fines and penalties (government or private compliance agency)

• Future oversight and scrutiny• Potential ransom payment or extortion

Page 27: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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I’m Not Worried…I’ve Got Insurance!

• Is it the right coverage?  

• Is it enough?  

• As more claims are filed, insurance companies are looking for ways to avoid paying claims

• Weak IT controls = Claim could be denied/ limited

Types of Coverage

• Website Phishing

• Extortion

• Breach Notification

• Business Interruption

• Breach Liability

• Breach Expense 

• Data Restoration

Page 28: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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How to Head Off an Attack

• Cyber Risk Assessment

• Vulnerability Scans (Internal and External)

• Incident Response Planning

• Employee Awareness Training

How do we reduce risk?

• Establish Controls• Evaluate cost of replacement• Training• Liquor control• Transfer of risk

– Contractors– Insurance

Page 29: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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Define Procedures

• Members and guest filing claim

• Board involvement 

• Risk Management committee

• Disaster plan 

• Legal counsel

• Understand coverage and cost

Common Questions to Consider

Page 30: Weissman - Risk Management in the Hospitality Industry · •Cash •Internal controls •Access to property •Bonding of employees •Volunteers with access to money •Approval

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Conclusion

“Common sense always speaks too late. Common sense is the guy who tells you you ought to have had your brakes relined last week before you smashed a front end this week. Common sense is the Monday morning quarterback who could have won the ball game if he had been on the team. But he never is. He’s high up in the stands with a flask on his hip. Common sense is the little man in a grey suit who never makes a mistake in addition. But it’s always somebody else’s money he’s adding up.“

Raymond Chandler (Philip Marlowe, Playback, 1958)

Contact

Helaine S. Weissman, CPA, CHAEPartner

(703) 385‐[email protected]

R. Todd Swisher, CPA, CGMAPartner, Hospitality Industry Team Leader

(804) 323‐[email protected]