weddingwire mix & mingle indianapolis

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Local Wedding Pros in the Indianapolis area came together for an afternoon of networking and education.

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Page 1: WeddingWire Mix & Mingle Indianapolis
Page 2: WeddingWire Mix & Mingle Indianapolis

Vincent

Catherine

Jenni

Lauren Matt

Page 3: WeddingWire Mix & Mingle Indianapolis

Kate Hoffman,Senior Brand Manager

Page 4: WeddingWire Mix & Mingle Indianapolis

WeddingWire powers 5 leading wedding sites

Page 5: WeddingWire Mix & Mingle Indianapolis

Go beyond weddings with EventWire.com

Page 6: WeddingWire Mix & Mingle Indianapolis

2007

2008

20092010

2011

20122013

Fastest growing site in the industry

Page 7: WeddingWire Mix & Mingle Indianapolis

41,898,843 Network visits

2,629,744 Seconds in a month

15.9 Couple visits per second

How many couples visit our sites every second?

Page 8: WeddingWire Mix & Mingle Indianapolis

individuals in the Indianapolis area visit WeddingWire every day

*ComScore(2013)

Page 9: WeddingWire Mix & Mingle Indianapolis

WeddingWire Network year‐over‐year traffic 

growth in the Indianapolis area

*ComScore(2013)

Page 10: WeddingWire Mix & Mingle Indianapolis

Bride Purchasing Power on WeddingWire in 

the Indianapolis Area:

Page 11: WeddingWire Mix & Mingle Indianapolis
Page 12: WeddingWire Mix & Mingle Indianapolis

% of consumers who trust online reviews as much as personal recommendations

*Local Consumer Review Survey (2012)

Page 13: WeddingWire Mix & Mingle Indianapolis

% of consumers say positive reviews make them more 

likely to use a local business

*Local Consumer Review Survey (2012)

Page 14: WeddingWire Mix & Mingle Indianapolis

Quality matters, Quantity rules

• High quality shows you are good!• High quantity shows your track record!• Remember: customer service is key!

Page 15: WeddingWire Mix & Mingle Indianapolis

Double‐digit reviews drive success

+106% trafficCreate a Multiplier Effect on Your Listing

Page 16: WeddingWire Mix & Mingle Indianapolis

WeddingWire Award Programs

Page 17: WeddingWire Mix & Mingle Indianapolis

The Game Plan:

• Get reviews from past clients• Add your reviews to your site & blog• Show off your positive feedback• Use their words to define your brand• Add to your marketing materials• Always say “Thank You!”

Page 18: WeddingWire Mix & Mingle Indianapolis

Showcase all of your reviews on WW

Page 19: WeddingWire Mix & Mingle Indianapolis

The Reviews Tab makes it simple

Page 20: WeddingWire Mix & Mingle Indianapolis

Requesting Reviews Made Easier

Page 21: WeddingWire Mix & Mingle Indianapolis

Email Past Clients

Page 22: WeddingWire Mix & Mingle Indianapolis

Import Your Contacts

Page 23: WeddingWire Mix & Mingle Indianapolis

Best of all, you now have email transparency

Page 24: WeddingWire Mix & Mingle Indianapolis

% of people 18‐24 consider info on social networks when making purchasing decision

Page 25: WeddingWire Mix & Mingle Indianapolis

Collect Reviews Through Social Media

Page 26: WeddingWire Mix & Mingle Indianapolis

Showcase Reviews on Social Media

Page 27: WeddingWire Mix & Mingle Indianapolis

TESTIMONIALSREVIEWS

ENDORSEMENTS SOCIAL SHARING

We encourage all types of feedback

Page 28: WeddingWire Mix & Mingle Indianapolis

The Goal: 1 review a month

Page 29: WeddingWire Mix & Mingle Indianapolis

A BIG THANKSfrom

Page 30: WeddingWire Mix & Mingle Indianapolis

Thanks to Kelsey!

Page 31: WeddingWire Mix & Mingle Indianapolis

Thanks to:

Ilene

MarkBecky

Jennifer

Page 32: WeddingWire Mix & Mingle Indianapolis

Text “GUIDE” and your email address to 69979

You’ll receive a confirmation text and an email with a link to view the Education Guide!

Get our Education Guide!

Standard text messaging rates apply.

Page 33: WeddingWire Mix & Mingle Indianapolis

Thanks for joining us!