webinar wednesday: launching & managing a successful kickstarter/indiegogo project

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Date Today’s WEbinar: Launching & Managing A Successful Kickstarter/Indiegogo Project http://www.facebook.com/StephanieCanHelp Presenter: Stephanie Redcross Webinar Wednesday 2013 1 Friday, May 17, 13

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Over the last year over 38 vegan individuals and business have flocked to sites like Kickstarter and Indiegogo as a way to get their fans, followers and passionate donors to show their support their professional aspirations with a financial donation. These funds have launched successful movies, TV series, product lines and food trucks. So, what’s the secret? Well you have to join the webinar to find out! We are interviewing the people behind some of the most successful business funding raising projects and sharing their secrets with you.

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Page 1: Webinar Wednesday: Launching & Managing A Successful Kickstarter/Indiegogo Project

Date

Today’s WEbinar:

Launching & Managing A Successful Kickstarter/Indiegogo Project

http://www.facebook.com/StephanieCanHelp

Presenter: Stephanie Redcross

Webinar Wednesday 2013

1Friday, May 17, 13

Page 2: Webinar Wednesday: Launching & Managing A Successful Kickstarter/Indiegogo Project

LOGISTICSWebinar Wednesday

2Friday, May 17, 13

Page 3: Webinar Wednesday: Launching & Managing A Successful Kickstarter/Indiegogo Project

1. Link To Presentation will be Available on our facebook and Twitter Pages, Plus Slide Share

LOGISTICSWebinar Wednesday

2Friday, May 17, 13

Page 4: Webinar Wednesday: Launching & Managing A Successful Kickstarter/Indiegogo Project

1. Link To Presentation will be Available on our facebook and Twitter Pages, Plus Slide Share

2. Ask Questions During Presentation

LOGISTICSWebinar Wednesday

2Friday, May 17, 13

Page 5: Webinar Wednesday: Launching & Managing A Successful Kickstarter/Indiegogo Project

1. Link To Presentation will be Available on our facebook and Twitter Pages, Plus Slide Share

2. Ask Questions During Presentation

3. Let’s Have Some Fun!!!

LOGISTICSWebinar Wednesday

2Friday, May 17, 13

Page 6: Webinar Wednesday: Launching & Managing A Successful Kickstarter/Indiegogo Project

Crowdfunding

✤ What is Kickstarter & Indiegogo?

✤ Online tool used by businesses to raise funds

✤ Why Use Kickstarter or Indiegogo?

✤ Raise capital for a business start-up, expansion or sustainability

✤ What are the average success rates?

✤ On Average 46% of projects are funded

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Kickstarter vs Indiegogo

✤ All Of Nothing

✤ Kickstarter requires a project to be fully funded

✤ Ability To Pay With Paypal

✤ Indiegogo allow backers to use Paypal and Credit Card

✤ History Of Successful Projects

✤ Active Base Of Backers For Your Type of Project

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Page 8: Webinar Wednesday: Launching & Managing A Successful Kickstarter/Indiegogo Project

Before Your Start

Launching & Managing A Successful Kickstarter/Indiegogo Project | Webinar Wednesday

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Page 9: Webinar Wednesday: Launching & Managing A Successful Kickstarter/Indiegogo Project

Before Your Start

1. Do You Have A Project?: Are You Offering Value? Have You Thought Through Your Idea

Launching & Managing A Successful Kickstarter/Indiegogo Project | Webinar Wednesday

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Page 10: Webinar Wednesday: Launching & Managing A Successful Kickstarter/Indiegogo Project

Before Your Start

1. Do You Have A Project?: Are You Offering Value? Have You Thought Through Your Idea

2. Build A “Tribe”: Your Own Audience & Extended Audience

Launching & Managing A Successful Kickstarter/Indiegogo Project | Webinar Wednesday

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Page 11: Webinar Wednesday: Launching & Managing A Successful Kickstarter/Indiegogo Project

Before Your Start

1. Do You Have A Project?: Are You Offering Value? Have You Thought Through Your Idea

2. Build A “Tribe”: Your Own Audience & Extended Audience

3. Do Homework: Analyze Successful and Failed Projects (Video, Rewards and Details)

Launching & Managing A Successful Kickstarter/Indiegogo Project | Webinar Wednesday

5Friday, May 17, 13

Page 12: Webinar Wednesday: Launching & Managing A Successful Kickstarter/Indiegogo Project

Before Your Start

1. Do You Have A Project?: Are You Offering Value? Have You Thought Through Your Idea

2. Build A “Tribe”: Your Own Audience & Extended Audience

3. Do Homework: Analyze Successful and Failed Projects (Video, Rewards and Details)

4. Create A Daily Plan: When you will promote what and where - 30 Day Plan

Launching & Managing A Successful Kickstarter/Indiegogo Project | Webinar Wednesday

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Page 13: Webinar Wednesday: Launching & Managing A Successful Kickstarter/Indiegogo Project

Where To Focus For Success

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Page 14: Webinar Wednesday: Launching & Managing A Successful Kickstarter/Indiegogo Project

Where To Focus For Success

1. The Video: Personal Touch, Explain the Project, How to Donate & What’s Kickstarter

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Page 15: Webinar Wednesday: Launching & Managing A Successful Kickstarter/Indiegogo Project

Where To Focus For Success

1. The Video: Personal Touch, Explain the Project, How to Donate & What’s Kickstarter

2. Rewards/Perks: $25 Sweet Spot; Tangible and Pre-Order Rewards Work The Best

Launching & Managing A Successful Kickstarter/Indiegogo Project | Webinar Wednesday

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Page 16: Webinar Wednesday: Launching & Managing A Successful Kickstarter/Indiegogo Project

Where To Focus For Success

1. The Video: Personal Touch, Explain the Project, How to Donate & What’s Kickstarter

2. Rewards/Perks: $25 Sweet Spot; Tangible and Pre-Order Rewards Work The Best

3. Campaign & Business Updates: Show Normal Business Operations (also Include photos)

Launching & Managing A Successful Kickstarter/Indiegogo Project | Webinar Wednesday

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Page 17: Webinar Wednesday: Launching & Managing A Successful Kickstarter/Indiegogo Project

Where To Focus For Success

1. The Video: Personal Touch, Explain the Project, How to Donate & What’s Kickstarter

2. Rewards/Perks: $25 Sweet Spot; Tangible and Pre-Order Rewards Work The Best

3. Campaign & Business Updates: Show Normal Business Operations (also Include photos)

4. Off-Site Support: Website Home Page; Facebook Cover Image, Blog Post, Newsletter, Google Hang

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Page 18: Webinar Wednesday: Launching & Managing A Successful Kickstarter/Indiegogo Project

Will Travel For Vegan Food- Be Active In The Community- Guest Blog - Be Everywhere On Social Media

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Page 19: Webinar Wednesday: Launching & Managing A Successful Kickstarter/Indiegogo Project

Quick FAQs

Social Media Posting Strategy | Webinar Wednesday

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Page 20: Webinar Wednesday: Launching & Managing A Successful Kickstarter/Indiegogo Project

Quick FAQs

1. Project Length: 30 to 45 Days (Sense Of Urgency Important)

Social Media Posting Strategy | Webinar Wednesday

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FAQs

Social Media Posting Strategy | Webinar Wednesday

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Page 22: Webinar Wednesday: Launching & Managing A Successful Kickstarter/Indiegogo Project

FAQs

2. Set The Right Amount: Make Sure You Can Deliver Something With The Money Requested

Social Media Posting Strategy | Webinar Wednesday

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Page 23: Webinar Wednesday: Launching & Managing A Successful Kickstarter/Indiegogo Project

✤ Need More Help? Set Up A Meeting With Stephanie

✤ http://www.veganmainstream.com

http://www.facebook.com/StephanieCanHelp

Presenter: Stephanie Redcross

10Friday, May 17, 13