webinar: the real breakthrough innovation changing qualitative research
DESCRIPTION
There’s been a lot of buzz in the qualitative research industry over the past year about breakthrough, web-based innovations that collect consumer insights in order to drive decision making. Social network monitoring, online communities, interactive bulletin boards, and webcam interviews are just a few of those gaining attention.But what is the real breakthrough innovation that will forever change the qualitative research game? We’re betting you’ll be surprised to learn how new Internet technology is really changing the industry dynamics forever.Qualvu is hosting a webinar that will show you that data collection is the easy part. It’s how that information is transformed efficiently, consistently, and accurately into business decisions that is creating new levels of value in qualitative intelligence.Since 2008, Qualvu has been helping leading brands across the globe conduct online, cost-effective, and powerful ethnographies – at home, work, or on the go – that generate richer data than ever before possible. On September 28th, John Williamson, Qualvu CEO & Founder, will for the first time reveal to the world the cutting edge software driven, people powered process that is the real secret to Qualvu’s success.Qualvu’s proprietary process called, “Design – Collect – Deliver – Share”, turns online video data into accurate, actionable recommendations that inform better business decisions.To learn how Qualvu’s platform can propel your business forward, download this webinar.Presenter: John Williamson, Qualvu CEO & FounderTRANSCRIPT
- 1. The Real Breakthrough Innovation Changing Qualitative Research Presenter: John Williamson Founder & CEO, QualvuDownload the video recording!
- 2. Questions as we go? Q&A box on the right side of your screen Email to [email protected] Tweet up #videomr Download the video recording!
- 3. Lots going on in Qualitative Download the video recording!
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- 9. Vastly More BooksAccessible Turnkey Efficient
- 10. Qualitative Research:The Next Online Frontier limitless possibilities. poised to disrupt status quo. innovations will significantly increase its importacoming out of the wild, setting for qualitative manifest d Download the video recording!
- 11. Qualitative Research Traditionally:Highly evolved art formExtremely talented practitionersExceedingly fragmentedHigh riskConsultative, so unpredictable Download the video recording!
- 12. The Pioneers: Accelerating Online Innovations in QualitativeOnline Bulletin Boards Real time Chat Intercepts Online Communities Webcam Interviews Facial Recognition Software Social Network Monitoring Asynchronous Video Smartphone Video Apps DIYFlip Cam Ethnographies
- 13. These Are Exciting Breakthroughs, Crucial To Attracting Brand Leaders To The Online Frontier. However: Its Not Just About Collecting Data Cheaper Via The Web Its About Establishing New Bounds Of Quality.Download the video recording!
- 14. Collecting Online Qualitative Data Is The Easy PartTurning Data Into Breakthrough Intelligence Is Where All The Value Creation ExistsDownload the video recording!
- 15. Qualvu Story Founded 2008 Non-research founders intent on disruptive, value-creating change Successful web entrepreneurs for BOD $3M Raised 3 Years doubling+ revenues Reached profitability in 11 100,000s consumer videos collected 70 employees and growing fast Download the video recording!
- 16. culture provocative: internet start-up changing the game and making a better world through research. young high energy tech savvy C-level leaders delivering vision strategy, and ops focus peoplepowered
- 17. How were viewed from the outside Qualvu CollectDownload the video recording!
- 18. Our video collection is one key innovation,but whats the Breakthrough? Download the video recording!
- 19. Its in how Qualvu works from the inside design collect deliver share video dynamic insights +project scope project stratified data data recommendat access collaborate + pricing definition organization analysis collection ionsinstant & cost proprietary smartphone dedicated video report & client client viewing portal effective process app option strategist mobile app transparency + engagement streamlined by software mobile apps video reports global access online client collaboration persistent knowledge data mining people powered world class strategist & analysts dedicated project management methodology expertise & thought leadership Download the video recording!
- 20. Where All The Value Exists Insights leading to business decisions Accurately Efficiently ConsistentlyDownload the video recording!
- 21. World Class Qualitative Results: Operationalized via Software High Quality Qualitative Research Consistently Delivered Predictably Generating Insights Turnkey ExecutionDownload the video recording!
- 22. Rigorous Operationalization of Qualitative ResearchThe Innovation Process Download the video recording!
- 23. Starting With The End The most insightful reports Bulls eye for stakeholders Instantly shared and collaborated The Perfect 24x7 access Ending Client involvement in milestones Searchable, permanent data Passion for the qualitative craft Identify Every project unique Friction Variable processes Points New vendor syndrome Innovate To Think like an Internet start-up Perfection Operationalize like one too Download the video recording!
- 24. The Perfect Ending Deeper insights every time Reports saturated with voice of the consumer Recommendations that change the business Globally syndicated instantlyDownload the video recording!
- 25. Barriers To Scale & Efficiency? B2C, B2B Attitudinal, behavioral CI, R&D Recruiting: screeners, algorithms, English, international CPG, healthcare, tech, manufacturing, automotive, agency Internal political dynamics & stakeholders Reports by the pound How Do We Scale The Unscalable? Download the video recording!
- 26. Great Reports Arent Just APowerpoint DeckThey Are An Entire, Methodical,Client-involved Process Download the video recording!
- 27. Turning The Qualitative Dial To 11 Internet-based best practices brought to qualitative research Predictably delivering unexpected insights every time Proprietary integrated processes based on extensive BI Based on a passion for qualitative research design collect deliver share video dynamic insights +project scope project stratified data data recommendat access collaborate + pricing definition organization analysis collection ionsinstant & cost proprietary smartphone dedicated video report & client client viewing portal effective process app option strategist mobile app transparency + engagement streamlined by software mobile apps video reports global access online client collaboration persistent knowledge data mining people powered world class strategist & analysts dedicated project management methodology expertise & thought leadership
- 28. START!Design: Project Scope & Pricing designproject scope project + pricing definitioninstant & cost proprietary effective process Rigor and discipline at the first conversation Based on continuous bi engine The complex turned into minutes Controlled value Integrated recruiting algorithms Information preservation and transparency Download the video recording!
- 29. Value To The Client? Lightning fast response and project scoping Transparent, instant edits and adjustments The right costs and scope Consistent Predictable Streamlined Qualitative Project Delivery Download the video recording!
- 30. Design: Project Definition design project scope project + pricing definition instant & cost proprietary effective process Proprietary definition process Any vertical Based on extensive analysis Any research type Ensuring a report bullseye Any objective Data preservation & Creating new value for client transparency Download the video recording!
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- 32. Value To The Client? Proven, consistent qualitative research Adding value through the process Memorialized project definition Instant, 24x7 access Streamlined Operational Processes To Qualitative Download the video recording!
- 33. Qualvu Collect collect video dynamic data data collection organization smartphone client viewing portal app option Innovative video collection Any mobile app for multi-media collection Intuitive, natural design The 4 pillars of truth in qualitative Instantly organized Quickly transcribed and searchable Download the video recording!
- 34. Value To The Client? Simply, Better Human Intelligence Disciplined, Qualitative Best Practices Foundational Element Of What Most Brands Are Looking For In Innovation Download the video recording!
- 35. Deliver deliver insights + stratified recommendat analysis ions dedicated strategist Powerful data processing engine Combining very talented People in stratified workflow Search, clip, reel, download, integrate, send Unique crowd source leverageDownload the video recording!
- 36. Value To The Client? Insights, Every time Great People Doing Great Work On Your Behalf Powered By Streamlined Software Lower Cost: Higher Value Digitalization Of Human Intelligence Preferred Qualitative Research Solution Download the video recording!
- 37. Share share access collaborate video report & client mobile app Share the insights! Easy, access via web link Coming f2f with your most important audiences Building researcher-stakeholder Partnerships Data 24x7Download the video recording!
- 38. Value To The Client? Driving Value For The Research Team Problem Solvers, Idea Generators, And Conduit To Truth Engagement Across And Up The Organization Adding Value To All Data Visible ROI For Research Spend
- 39. The Project Assembly Line Download the video recording!
- 40. Technology, Rigor and Processmeet Qualitative Passion The Breakthrough: The Inside Streamlined, technology driven process + Operational Obsession Delivering prescriptive findings, insights and recommendations People Powered by world class Strategist, Analyst, and Project Management teams 24x7 access to data and knowledge immemorial Syndicating data via the web engaging stakeholders Based On Better Human Intelligence Video-based, candid settings at key moments Participant-driven convenience delivers emotional truths Void of peer pressure skews and influence Download the video recording!
- 41. Thank you! Our goal today: Share it with ALL researchers, vendors and clients Download the video recording!
- 42. Download the video recording!