webinar replay - sharing the big picture on transit in metro atlanta

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Sharing the Big Picture on Transit in Metro Atlanta Tuesday, June 18, 2013 Presented by

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There are many transit operators in the metro Atlanta region, with service into and out of more places than you may realize. In addition, there are resources for last-mile connectivity, discounted fares, pre-tax benefits and support that make transit options more practical for more workplaces ... even those outside the city center. This webinar features representatives from many of the different regional and county providers, discussing how their their service area contributes to the total network and new developments they are working on. Plus, details on the "Dump the Pump" event taking place June 17-21 in the Atlanta region, as well as how the Commuter Choice program can leverage payroll tax savings.

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Page 1: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

Sharing the Big Picture on Transit in Metro Atlanta

Tuesday, June 18, 2013

Presented by

Page 2: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

Pump Pain: Volatility Wreaks Havoc on Household Budgets

Page 3: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

Agenda

Ryan Ellis, Atlanta Regional Commission

Lauren Travis, GRTATameka Wimberly/Monique Forte, MARTAJean Aaron, Cobb Community TransitRae George, Gwinnett County Transit

• State of Transit in Metro Atlanta

• Transit Operator Presentations

• Supporting Transit Ridership

• Leveraging Pre-Tax Benefits

• Taking Part in “Dump the Pump”

Tedra Cheatham, The Clean Air Campaign

Kenyon Thweatt, The Clean Air Campaign

Brian Carr, The Clean Air Campaign

• Questions

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The State of Regional Transit

Ryan Ellis Atlanta Regional Commission

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Transit in Metro Atlanta

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Transit Facts: Shuttles Provide “First/Last Mile” Connectivity

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Near-Term Technology to Support Transit

Page 18: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

GRTA Xpress

Lauren TravisGeorgia Regional Transportation Authority

Page 19: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

About the Georgia Regional Transportation Authority

Xpress Commuter Coach Provides a Comfortable, Affordable, Stress-free Commute During Peak Travel Times

• 33 Routes served by 175 coaches

• 30 Park and Ride lots in 12 metro Atlanta counties

• Draws ridership from nearly 40 counties

• Bulk pass sales

• Single trips start at $3 with multi-ride discounts available

• Free transfers to MARTA

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Where GRTA Can Take Commuters

Xpress serves major employers in Downtown and Midtown Atlanta

Page 21: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

New Initiatives Underway at GRTA

Building outreach capacity• New staff • Renewed focus on business outreach

Contact information Lauren [email protected]

www.XpressGa.com

Page 22: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

MARTATameka Wimberly/Monique ForteMetropolitan AtlantaRapid Transit Authority

Page 23: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

About the Metropolitan Atlanta Rapid Transit Authority

• MARTA Act created in 1965; rail service began in 1979• Operates within Fulton and DeKalb Counties and the City of

Atlanta• As of December 2012:

Mission Statement“…strengthen communities, advance economic competitiveness and respect the environment by providing a safe and customer-focused regional transit system.”

Technology Length Fleet Size Daily Passengers

Heavy Rail 48 miles 318 rail cars 174,385

Bus 1,765 miles 531 buses, 187 mobility vans 178,901

Page 24: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

Where MARTA Can Take CommutersDowntown Bus Network too extensive to display in its entirety

Rail Network Map

Page 25: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

New Initiatives Underway at MARTA

• Designed a safety application, ‘See & Say’ • Available on iPhone and Android

platforms for our transit riders

Transit Projects Underway

Technology Developments

Project Proposed Area of Expansion

I-20 EastProposed Heavy Rail and BRT transit from Stonecrest area in DeKalb County to Downtown Atlanta

Clifton CorridorProposed Light Rail from Lindbergh into Emory Area

GA 400Proposed High Capacity transit from North Springs to Windward Parkway

Page 26: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

CCT

Jean AaronCobb Community Transit

Page 27: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

About Cobb Community Transit

Number One Public Transportation Option Throughout Cobb County

with Connections to Downtown & Southwest Atlanta

• Local Fixed Routes • Express Service• Eight (8) Park & Ride Lots• Paratransit services

CCT strives to provide a transit network that is convenient, accessible, customer-focused, safe, reliable and efficient.

Page 28: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

Where CCT Can Take Commuters

Page 29: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

Increasing Mobility Choices for Everyone

Cobb County and the cities of Acworth, Austell, Kennesaw, Marietta, Powder Springs and Smyrna have launched the five-year Cobb County 2030 Comprehensive Transportation Plan (CTP) update, which will include strategies and recommendations through the year 2040

Page 30: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

GCT

Rae GeorgeGwinnett County Transit

Page 31: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

About Gwinnett County Transit

• Gwinnett County Transit (GCT) provides express, local, and paratransit.

• Express bus service operates Monday through Friday and includes six routes using the HOT lane on I-85. Park and ride lots are located at I-985, Sugarloaf Mills (Discover Mills), and Indian Trail providing free and convenient parking for bus riders.

• Local bus service operates five routes Monday through Friday and Route 10 on Saturday connecting neighborhoods and businesses to Gwinnett County's many cultural, shopping and educational opportunities. Three GCT local routes connect to the Doraville MARTA train station which provides transportation directly to Downtown Atlanta and Hartsfield Jackson Airport. 

 

GCT Customer Service Office M-F 6am to 8pm and   Sat 7am to 8pm

(770) 822-5010 www.gctransit.com www.twitter.com/gctransit www.facebook.com/GwinnettCountyTransit

Page 32: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

Where GCT Can Take Commuters

GCT Express buses originate from three Park & Ride locations; I-985, Sugarloaf Mills, and Indian Trail. All buses run the same route in Downtown Atlanta servicing all of the major employment hubs and MARTA stations.GCT Express buses originate from three Park

& Ride locations; I-985, Sugarloaf Mills, and Indian Trail. All buses run the same route in Downtown Atlanta servicing all of the major employment hubs and MARTA stations.

Page 33: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

Where GCT Can Take Commuters: Local Service

Local bus service operates five routes Monday through Friday and Route 10 on Saturday connecting neighborhoods and businesses to Gwinnett County's many cultural, shopping and educational opportunities. Three GCT local routes connect to the Doraville MARTA train station which provides transportation directly to Downtown Atlanta and Hartsfield Jackson Airport.

Page 34: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

New Initiatives Underway at GCT

Real-Time Travel Solutions: • Website displaying all GCT buses in real time along GCT’s

service maps– Allows customers to zoom in and select a stop along the route to see

the next three departure times

• Alerts via Email and SMS can be set for real-time information

• Buses will be equipped with LCD screens displaying current locations, in addition to, real time arrivals for the next three stops

• GCT is introducing a Mobile App providing real-time information and alerts

Page 35: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

New Initiatives Underway at GCT

Corporate Connections ProgramCorporate Connections is a cooperative program

between a sponsoring employer and Gwinnett County Transit. Joining the program offers employers and employees tax benefits and gives employees an

attractive option to fighting rush-hour traffic. Passes are sent directly to your transit benefit manager monthly.

Contact: Rae George

[email protected]

678-417-5966

Page 36: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

GCT Fares

GCT Fares Local Service

Express Zone 1

Express Zone 2

Cash Fare, One Way $2.50 $3.75 $5.00

10-Ride Ticket book $22.50 $32.50 $45.00

Monthly Pass $80.00 $130.00 $180.00

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Questions for Transit Operators?

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Making the Business Case for Workplaces to Support Transit

Tedra CheathamThe Clean Air Campaign

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Creates “Built-In” Opportunities for Employees to Get More Exercise

6:30a 7:30a 8:00a 12:00p 1:00p 5:00p 5:30p

What role do active commuting options play in your workplace wellness program?

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Free Resources Can Help Employees Ride Transit

More than 1,600 workplaces have established Georgia Commute Options programs:

• Incentives to make the switch from driving alone− $3 a Day – up to $100− $25 Prizes for continuing to use commute options

• Guaranteed Ride Home − Register to receive up to 5 free rides home from work so your

employees are never stranded

• Special Recognition− Awards for long-term commitment to using commute options

Page 41: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

How to Reduce Payroll Taxes by Supporting Employee Transit

Ridership

Kenyon ThweattThe Clean Air Campaign

Page 42: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

How Workplaces Can Leverage Pre-Tax Benefits for Transit Riders

Section 132(f) of the Internal Revenue Code

Federal Employers – Mass Transit Incentive Program (Ref - Executive Order 13150)

Page 43: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

Who Benefits?

• Employer– Program Flexibility– Tax Deductions / Reduction in Payroll Taxes– Employee Recruitment and Retention– Enhances employer image in the community

• Employee

– Reduction in “out of pocket” commute expenses

– Tax Savings

– All the benefits of Clean Commute

• Reduced stress

• Vehicle wear & tear

• Insurance costs

• Environmental impact

• Georgia

– Reduced Traffic Congestion

– Improved Air Quality

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Employer Benefits

Flexibility– May deduct employee commute costs tax free

(up to allowed amount)– May subsidize employee commute costs. – May use a combination of payroll deduction

and subsidy– Benefits are exempt from anti-discriminatory requirements

• May offer to some or all employees• May vary amount among employees• May offer monthly or once per year

Tax Deductions / Reduction in Payroll Taxes

Qualified transportation fringe benefits under 26 U.S. Code Section 132(f)

– Tax‐free benefit for qualified transit up to $245 per month (effective Jan 1, 2013)

– Parking also tax‐free up to $245 per month (effective Jan 1, 2013)

NOTE: A tax deduction - NOT a tax credit.

Page 45: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

Employee Benefits

• Tax Savings– Federal income tax– State income tax– Federal payroll tax (FICA)

• Reduced Commute Costs– Employees can use $245 BEFORE taxes to pay for

transit costs.– More $$$ in pocket

Page 46: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

Contact Info

Rae George [email protected]

Billy [email protected] 404-463-3091     

MARTA Partnership [email protected]

Transit Pass Sales:

For More Info on Commuter Choice:Kenyon [email protected]

Customer Service770-427-4444

Page 47: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

Getting Your Workplace Involved in “Dump the Pump”

Brian CarrThe Clean Air Campaign

Page 48: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

What Can Workplaces Do to Support “Dump the Pump?”

1. Invite employees to take the pledge to ride transit at least once between now and Friday, 6/21– www.GaCommuteOptions.com/DumpThePump– Chance to win a $10 Amazon gift card

2. Remind your workplace about services + support for transit available through Georgia Commute Options– Guaranteed Ride Home– Earn $3 a Day (up to $100) to switch from driving alone– Win $25 Prizes for logging commute trips– Special recognition for long-term commitment to using commute

options– Ongoing educational events and news updates

Page 49: Webinar Replay - Sharing the Big Picture on Transit in Metro Atlanta

What Can Workplaces Do to Support “Dump the Pump?”

www.GaCommuteOptions.com/DumpThePump

• “Cut and Paste” Articles• Infographics• Ready-made posts for social

media

[email protected]

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Questions?

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Thank You for Participating

Slides and web video replay from this webinar will be available at:www.GaCommuteOptions.com/Employer-Services/Employer-Program-Education-Series