webactivate "start your own business"

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Page 1 Thomas St John LLP WebActivate PROGRAMME Start Your Own Business St

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A presentation delivered to trainee web designers on the WebActivate Programme at the Digital Skills Academy on 8th and 9th of November 2010.

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Page 1: WebActivate "Start your own business"

Page 1Thomas St John LLP

WebActivate PROGRAMME

Start Your Own Business

St

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AGENDA

Entrepreneurship

Business Start-Up

Budgeting

Finance

Business Planning

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ENTREPRENEURSHIP

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WebActivate Programme

Entrepreneurship

“The best time to plant a tree was 20 years ago. The

second best time is now.”

- Chinese Proverb

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WebActivate Programme

Entrepreneurship Is becoming Self-employed for me?

What are the traits of an entrepreneur?

Do I share any of these traits?

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Entrepreneurial Traits An All-rounder

Big picture focused / Unfazed by detail

Resilience or “Bounce-Back-Ability” Ian Dowie Former Northern Ireland

Footbal payer / Crystal Palace Manager

Innovative

Courage to take risks

Optimistic

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BUSINESS START-UP

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WebActivate Programme

Business Start-Up

“The beginning is the most important part of the

work.”

- Plato

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WebActivate Programme

Business Start-UpWhich business structure?

Sole trader

Partnership

Limited company

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WebaActivate Programme

Business Start-UpWhich business structure?

Sole trader

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WebActivate Programme

Business Start-UpWhich business structure?

Partnership

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Business Start-UpWhich business structure?

Limited company

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Business Start-UpOpening a business bank account

The bank will want to see:

A Certificate of Registration of Business Name

OR

A Certificate of Incorporation

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WebActivate Programme

Business Start-UpRegistering for Taxes

Which taxes?

Income Tax

Value Added Tax

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Business Start-UpRegistering for Taxes

When do I register?

Income tax

As soon as you go into business

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Business Start-UpRegistering for Taxes

When do I register?

VAT

In the year that you think your fee income from the business will exceed €37,500

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WebActivate Programme

Business Start-UpRegistering for Taxes

How do I register?

VAT and Income Tax

Use form TR1 (TR2 for Limited companies)

Download from revenue.ie

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WebaActivate Programme

Business Start-UpPaying Tax

How do I pay tax?

VAT

Income Tax

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Business Start-UpPaying Tax

How do I pay tax?

VAT

Pay and file

Usually every 2 months

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Business Start-UpPaying Tax

How do I pay tax?

Income Tax

Pay and file

31 October in the year following the year of

assessment

Extension to mid November if filing online through

ROS

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WebActivate Programme

Business Start-UpAccounting / Book-keeping

Essential records

Level of detail

Basic financial statements

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Business Start-UpAccounting / Book-keeping

Essential records

Sales

Receipts

Purchases

Payments

Time-records

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Business Start-UpAccounting / Book-keeping

Level of detail Date

Type of transaction

Party involved

Amount

Net

VAT

Gross

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Business Start-UpAccounting / Book-keeping

Basic financial statements

Profit and Loss Account

Balance Sheet

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Business Start-Up

CASH!!!!!

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Business Start-UpAccounting / Book-keeping

Information you should always know:

How much is in the bank.

What you are owed by customers.

How much you owe your suppliers.

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BUDGETING

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Budgeting

“Success always comes when preparation meets

opportunity.”

- Henry Hartman

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BudgetingApproaches to budgeting:

Revenue Focused Budgeting

- How much will I make if I sell this amount?

Cost Focused Budgeting

- What are my fixed costs?

- What revenue do I need to earn to cover these?

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BudgetingKey terms:

- Turnover = Sales / Fees

- Direct costs = Costs directly related to the sales you

make

- Gross profit = Sales – Direct costs

- Fixed overheads = Costs that will be incurred regardless of sales levels

(e.g. Support staff, Rent, Legal costs, Accountants

costs, Utilities)

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BudgetingUsing a budget:

- Regularly compare actual costs to budgeted costs

- Measure variance from budget

- Take corrective action

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FINANCE

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Finance

“A banker is a fellow who lends you his umbrella

when the sun is shining, but wants it back the

minute it begins to rain.”

- Mark Twain

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WebActivate Programme

FinanceTwo (maybe three) types:

- Equity

- Debt

(- Government Support)

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FinanceEquity:

- Generally relies on receiving a return from business

profits, and takes the risk that a business may

make a loss.

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FinanceTypes of Equity Investments:

- Seed capital (< €100,000)

- Venture capital (> €100,000)

- Development capital / Private equity (> €500,000)

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FinanceSources of Equity Investment:

First round of funders:

- Family and friends

- Business contacts

- Business angels

- Government bodies:

- Enterprise Ireland

- County Enterprise Board

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FinanceSources of Equity Investment:

Second Round of Funders:

- All of the previous funders

- Venture Capital Funds

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FinanceDebt:

- Generally seeks a guaranteed fixed interest return

at some given time in the future.

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FinanceTypes of Debt Finance:

- Bank overdraft

- Bank loan

- Mortgage over personal property

- Leasing

- Invoice discounting

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FinanceSources of Debt Finances:

- Family and friends

- Business contacts

- Bank

- Credit Union

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FinanceTypes of Government Support:

Back to Work Enterprise Allowance

Employment Grants

PRSI holidays for employers

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FinanceTypes of Government Support:

Back to Work Enterprise Allowance

Local Social Welfare Office

File out and submit form BTW 2

Employment Grants

County Enterprise Boards

PRSI holidays for employers

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Finance

YOU WILL NOT RAISE A CENT UNLESS:

- YOU ARE SEEN TO INVEST EQUITY

YOURSELF

- YOU PREPARE A REALISTIC AND

COMPREHENSIVE BUSINESS PLAN

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BUSINESS PLANNING

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Business Planning

“Victorious warriors win first then go to war.

Defeated warriors go to war first then seek to

win.”

- Sun Tzu

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Business PlanningExecutive Summary

Introduction and Background

Ownership, Management and Employees

Market and Marketing Strategy

Operations

Financials

Funding Proposal

Detailed Projections

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CONTACT

DETAILS

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Jim Gilmartin FCADIRECTOR

THOMAS ST JOHN BUSINESS MANAGEMENT LTD60 Lower Baggot Street

Dublin 2

THOMAS ST JOHN LLP85 Crawford StreetLondonW1H 2HB

THOMAS ST JOHN LLC

10866 Wilshire Blvd, Suite 400Los Angeles

T: 01 602 4772M: 087 9484716E: [email protected]

CONTACT DETAILS