web marketing strategy - sigma infotech

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*Web Marketing Strategy

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Advertise your brand with Sigma Infotech as we have a team of experts to implement our various Web Marketing Strategies for PPC advertising, Twitter advertising, Facebook advertising and many other advertising techniques.

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Page 1: Web Marketing Strategy - Sigma Infotech

*Web Marketing Strategy *Web Marketing Strategy

Page 2: Web Marketing Strategy - Sigma Infotech

*Advertise Your Brand*Advertise Your Brand

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Pay Per Click Advertising

Google Advertising

Yahoo/Bing Advertising

Twitter Advertising

Banner Advertising

Facebook Advertising

Page 3: Web Marketing Strategy - Sigma Infotech

Pay Per Click Advertising

Pay Per Click Advertising

• When tangible results required in no time, Paid advertising comes handy.

• Pay Per Click Advertising is a perfect choice when you know there are customers out their looking for your products and services.

• This kind of advertising gives you full control over where your prospects will land on your site by allowing you to develop various landing pages.

• Medium like Pay Per Click Advertising, allows you to pay only when you get business from it.

• This performance-based model ensures the you the most relevant traffic that increase the conversion rate and minimises the cost per click.

• PPC campaigns helps you to increase your return on investment (ROI).

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Page 4: Web Marketing Strategy - Sigma Infotech

Google AdvertisingGoogle Advertising• Google is the most widely used platform on World Wide Web to see

results related to any topic.• Every business or individual that wishes to be listed on this widely-

used search engine can use its advertising platform, GOOGLE ADWORDS.

• Setting up a Google AdWords campaign is easy but the difficulty lies in implementation which need experts.

• Google AdWords campaign reach 80% of the internet users around the world, so probability of getting clicked on Google is much high.

• Your campaign can bring you instant visibility in front of your target market

• Best feature of Google AdWords is that your investment on campaign never goes waste.

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Page 5: Web Marketing Strategy - Sigma Infotech

Yahoo/Bing AdvertisingYahoo/Bing Advertising

• The combined network of Yahoo and Bing provides you the opportunity to reach millions of potential customers through its pay per click advertising platforms.

• Investing in Yahoo/Bing advertising would yield diversified traffic to your website.

• Yahoo and Bing advertising has all the features of Pay Per Click campaign such as quick results, cost-effective and lesser effort than organic search engine optimisation.

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Page 6: Web Marketing Strategy - Sigma Infotech

Twitter AdvertisingTwitter Advertising

• Twitter jumped into the advertising arena only recently and has a wide scope for business to advertise their brands to a large audience.

• Twitter has over 600 million registered user, so its wise to use Twitter advertising with your overall marketing plan.

• The Twitter advertising program is called promoted tweets that show up when the users search for certain keywords that the advertisers have bought to link to their ads.

• This new-age pay per click advertising tool gives a huge opportunity to business owners to spread awareness about your brand.

• Adding Twitter to your advertising portfolio can be a great move and give you an added advantage over your competitors.

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Page 7: Web Marketing Strategy - Sigma Infotech

Facebook AdvertisingFacebook Advertising

• Today, all your clients, customers, employees and business associates are on Facebook. This makes it imperative for you to utilise this platform for advertising your brand.

• People from all age groups and countries have their account on Facebook and you can demographically find members that will best respond to your services.

• On Facebook, advertisers has to begin with catching the attention of the members, developing a fan base, and then expending it by encouraging them to purchase your products and services.

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Page 8: Web Marketing Strategy - Sigma Infotech

Banner AdvertisingBanner Advertising

• A well thought out banner advertising campaign is the most effective way of saying a lot with little, and to impress the target audience.

• Banner advertising can be a great way for you business to announce new product launches, your business events and drive sales.

• Designing a effective and thoughtful banner always help you to enhance your return on investment.

• Through the exchange program, you can choose the types of site on which your banner will appear and get more potential customers to your site.

• In return you have to publish their ads on your web pages, it’s that simple!

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Page 9: Web Marketing Strategy - Sigma Infotech

Contact UsContact Ushttp://www.sigmainfotech.com.au Email : [email protected]

1.03, 29-31 Lexington DriveNorwest Business ParkBella Vista NSW 2153

Address:Address:

Call Us at:Call Us at:

1300 782023

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