we are social's guide to social, digital and mobile in sri lanka, dec 2011
DESCRIPTION
This is the December 2011 edition of We Are Social Singapore’s guide to Social, Digital and Mobile in Sri Lanka. You can find more of these Asia reports at http://wearesocial.sgTRANSCRIPT
SRI LANKA�SOCIAL, DIGITAL�AND MOBILE IN�
DECEMBER 2011 �we are social�
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FOR MORE INFO ON THIS REPORT, PLEASE �CONTACT SIMON KEMP AT WE ARE SOCIAL:�
@WEARESOCIALSG �
+65 9146 5356 �
DJESKI�
HTTP://WEARESOCIAL.SG �
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SRI LANKA�
1,126,020 �
18,013,623 �MOBILE SUBSCRIBERS�
1,776,900 �INTERNET USERS�
20,653,000 �TOTAL POPULATION�
INTERNET PENETRATION�
MOBILE PENETRATION�
5 %�
87 %�
USERS ON TOP SOCIAL NETWORK� SOCIAL NETWORK PENETRATION�
9 %�
5 %�
URBAN�
85%�
RURAL �
15% �
SOURCES: UN DATA ACCESSED NOV 2011; INTERNET WORLD STATS ACCESSED NOV 2011; �LATEST SITE-REPORTED FIGURES AS AT NOV 2011; OPERATOR-REPORTED FIGURES AS CITED ON WIKIPEDIA, ACCESSED NOV 2011 �
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18-24:�41%�
13-17:�13%�
25-34:�32%�
35--44:�8%�
45-54:�3%�
65+:�1%�
55-64:�1%�
MALE:�67%�
FEMALE:�33%�
FACEBOOK DEMOGRAPHICS IN SRI LANKA�
SOURCE: FACEBOOK, AS CITED IN SOCIALBAKERS, NOVEMBER 2011 �
SOURCE: FACEBOOK, AS CITED IN SOCIALBAKERS, NOVEMBER 2011 �we are social�
# � BRAND PAGE � LIKES� GROWTH �1 � ODEL � 130,318 � 4.37%�2 � ANYTHING.LK� 95,322 � 0.00%�3 � MOBITEL � 65,978 � 3.14%�4 � DIALOG AXIATA� 64,185 � 1.77%�5 � ETISALAT SRI LANKA� 56,537 � 0.00%�6 � BRRR � 34,819 � 3.63%�7 � MIHIN LANKA FAN CLUB� 33,472 � 25.77%�8 � KIK COLA - LANKAN TO THE LAST DROP � 32,154 � 0.89%�9 � PIZZA HUT SRI LANKA� 22,701 � 0.00%�10 � VAYU� 13,029 � 0.35%�
TOP FACEBOOK PAGES IN SRI LANKA�
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MORE ASIAN SOCIAL, DIGITAL AND MOBILE STATS: HTTP://WEARESOCIAL.SG �
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SIMON KEMP �MANAGING DIRECTOR �
@ESKIMON�[email protected] �
HTTP://WEARESOCIAL.SG �
LAM CAI YU�ACCOUNT EXECUTIVE �@HICAIS�[email protected] �HTTP://WEARESOCIAL.SG �