water x colour - summer 2016 lookbook
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SUMMER 2016
THE
CALL
OF
SUM
MER
WATER X COLOUR
We’re bringing sexy back.. well, prints at least! Whilst we love a minimalist palette, summer for us is about colour and what better way to celebrate than with some watercolour inspiration!
This lookbook actually marks our first twelve months in busi-ness and whilst they say the first twelve is the hardest (they’re not wrong), for me it’s probably been a little more surprising!
Yes the hustle often took my breath away, and I’ve spent many a night wondering if there really was a market for my little brand amongst the saturation that is the swimwear industry, but it’s the reception that blew me away the most!
Nearly 50% of sales in our first year of business were international : from the US and Canada, to Ireland, Germany, Dubai, Japan and Brazil.
And whilst I still can’t quite put my finger on how they stumbled across this little Australian brand, what’s given me the most satis-faction is the feedback:
“I just wanted to say that your customer service was so great when
I was buying my bikinis and as for the bikinis themselves - I love them! I have never had anything fit my chest (or lack of) so well and have been living in them all summer. Can’t wait for your next collec-tion!”
“Your brand is really something. I absolutely LOVED the swimsuit! The fit was perfect and I truly felt comfortable and secure at the beach”
So with such lovely feedback fuelling me on, I’m equally pumped and finger bitingly nervous to showcase our next collection Water x Colour.
Kate x
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SUMMER 2016
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SUMMER 2016
01Maddie
Sporty yet definitely a girls’ girl. Maddie was designed to take you from surfing to stand up paddleboarding to beach volleyball to yoga without getting an inch out of place. You can mix her with our Alice bottoms to add a sexy edge or try our Pippa bottoms for a bit more coverage.TH
E CA
LL O
F SU
MM
ER
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SUMMER 2016
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SUMMER 2016
THE
CALL
OF
SUM
MER
02Zoe
Zoe is our new ‘business at the front, party at the back’ style. Super classic at the front yet has straps at the back that you can customise for a look you love! Keep it clean or criss cross them at the back across your shoulder blades to take the detailing to the next level!
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SUMMER 2016
03Alice bottoms
Because everyone needs a bit of ‘boom chicka wow wow’ in their bikini collec-
tion..
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SUMMER 2016
THE
CALL
OF
SUM
MER
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SUMMER 2016
04Rhea
It’s all about that clean and simple back. Booyah!
05Pippa Bottoms
Our latest classic bottom – still hipster but with a slightly higher cut on the sides than Evie and enough coverage at the back that you won’t be raising too many eyebrows!
06Mila
Nothing says summer quite like a gorgeous string bikini. Mila combines a classic but super flattering cut with a keyhole feature
that just gives it that bit of somethin somethin....
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SUMMER 2016
THE
CALL
OF
SUM
MER
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SUMMER 2016
SKU021
Maddie
$79.50
SKU013
Pippa
$54.50
SKU012
Pippa
$54.50
SKU011
Pippa
$54.50
SKU021
Maddie
$79.50
SKU020
Zoe
$79.50
SKU019
Rhea
$69.50
SKU018
Mila
$64.50
SKU015
Alice
$54.50
SKU014
Lillie
$54.50
SKU016
Alice
$54.50
SKU017
Alice
$54.50LIN
E SH
EET
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SUMMER 2016