@CopywriteMattrs

Get Your

BOSS to PAYfor YOUR

COURSECOPYWRITING

“Most of us have responsibilities, so making rash decisions like randomly

leaving your job in the hope of figuring out how to make money

yourself is just not realistic.”

- Yaro StarakEntrepreneurs-Journey.com

The smart thing to do?

Develop your copywriting skills

before you resign.

Get your boss to pay.

Use these tips to take a copywriting course with the

full (financial) support of your employer.

RESEARCH THE Copywriting Course

1

There are 4 aspects you need to consider.

Online copywriting course or face-to-

face sessions.

1

2How much time the

course requires. Will it impact your workload?

What you will learn & how you can apply to

your current job.

3

How much the copywriting

course costs.

4

FIND OUT THE Training Budget

(IF YOU CAN)

2

If your request is within the allocated training budget, you

increase the chance of a YES!

Ask your boss directly or play detective and ask someone in the know.

Ask HR about policies on partial reimbursement if

you pay for the course yourself.

ARM YOURSELF WITH

Answers

3

Maximise the benefits of the course

(to the company) with minimal disruption to your current role.

Maximise the benefits of the course

(to the company) with minimal disruption to your current role.

Prepare to answer these questions:

Why is this copywriting course the best choice?1

2

3

4

How will this copywriting course make you more valuable to the company?

In what areas will you perform better and how?

Can you share, for the benefit of the company, what you’ve learned with others?

Tip: Don’t make this request about YOU. Talk about how the company will get a return on investment(and how your boss will end up looking awesome).

PRESENT YOUR

Case

4

Present the benefits of writing more effective copy!

Greater responses from

campaigns.

More sales/brand awareness/

engagement.

Enhancing the company’s reputation.

Savings on outsourcing to copywriters.

Helping you achieve

more in less time.

What if they say NO?

What if they say NO?

Don’t be afraid to ask why.

It might be a matter of timing, and you can ask again later.

You might get some specific requirements you have to meet or ways you can up your game to make a yes more likely.

Need a hand to

get started?

Download a persuasive sample letter you can use to secure the deal!

Get-Your-Boss-to-Pay Sample Letter

copywritematters.com/copywriting-course-sample-letter

Download a persuasive sample letter you can use to secure the deal!

Get-Your-Boss-to-Pay Sample Letter

Click to get your FREE

copy!

copywritematters.com/copywriting-course-sample-letter