vulcan industries, a division of ebsco
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Your Partner in Merchandising Excellence...TRANSCRIPT
your partner in merchandising excellence
Creativity in the Marketplace
Success in the retail market-
place ultimately depends
on the consumer’s in-store
experience. How your product
is displayed and positioned in
the marketplace is an integral
part of an effective go-to-market
strategy. Ensuring that this
piece of your overall marketing
mix delivers results is where
Vulcan Industries can help. Our
experience in working with many
of the country’s largest retailers
and packaged goods companies
can help you develop the
appropriate display marketing
solution for your product. Our 60
years of experience in developing
creative merchandising
programs for a diverse list of
products and clients ensures
you the experience and core
competencies necessary in
making your marketing election.
We deliver full turn-key solutions
controlled at the source.
your partner in
merchandising excellence
Vulcan Industries provides solutions for all of your in-store marketing needs:
In-line • Freestanding •
Specialty •
Great results begin with great ideas.
The Vulcan Industries design department uses
the latest software to provide 3-D renderings of
our clients’ in-store merchandising solutions.
This process allows clients to customize prod-
ucts for the intended environment and provides
conceptual real-world views of how products will
appear in the store.
Our designers use the following programs to
bring clients’ ideas to life:
• 3D Studio Max
• Photoshop
• Illustrator
• InDesign
• Quark Express
Input and teamwork from both engi-
neers and designers ensures that Vulcan
Industries develops the highest qual-
ity, most cost-effective merchandising
solution. Upon completion of the design,
our engineers fully develop the working
engineering drawings and assemble a
fully functional prototype. The engineers
then determine which materials and pro-
duction techniques will most efficiently
bring the design to life.
Thorough knowledge of merchandis-
ing production enables our engineers
to develop a prototype that uses the
highest-quality materials and production
techniques while still maintaining cost-
effectiveness.
We not only design the fixture, but we
design the manufacturing process to fit each
job as well. Thorough planning enables us to
cut costs and save time and material through
smooth equipment changeovers, recycling
and visual organization.
Vulcan Industries manufacturing has imple-
mented 5S initiatives for clean and produc-
tive work areas. Our capabilities include:
• Shearing
• Fabrication
• Tube
• Wire
• Welding
• Powder Coating
• Vacuum Form/SS
• Assembly and Packing
• Shipping
• Warehouse
• In-house Powder Coating and
Metal Finishing
• Plastic Manufacturing
• Heat Bending
• 3 Station Vacuum Forming
• In-house Tooling and Design
• Silk Screening Capabilities
CNC Manufacturing Equipment
• Turret
• Laser
• Robo-Mac Wire Bender
• Press Breaks
• Schlatter
• Jig Spot Welder
• Robotic Welders
An important process in providing full mer-
chandising solutions is having the infrastructure
to support the program’s logistical needs. Vul-
can Industries has the established procedures
and departments to ensure that your program’s
details and requirements are carried out beyond
just the manufacturing process.
We pair you with a project manager familiar
with the project and trade-class. The project
manager acts as your internal point person,
available at any time to answer questions or
facilitate requested changes.
Vulcan Industries assures accuracy and track-
ing of all finished goods and warehouse inven-
tory through bar-coding technology and wireless
scanning of inventory. We utilize Electronic Data
Interchange (EDI) as requested by our clients to
obtain and communicate information relevant to
project logistical needs.
Managing the process after manufacturing is
an important step that we build into our overall
services.
300 Display Drive | Moody, Alabama 35004Phone: 205.640.2400 | 888.444.4417
www.vulcanind.com
SustainabilityVulcan Industries’ paint wash system uses low phos-phate, low temperature chemicals that eliminate the need to “dump” wash holding tanks, significantly reduc-ing water consumption and waste water treatment. Current wash chemicals operate at a lower temperature than previous treatments, providing a 30 percent reduc-tion in natural gas consumed.
Vulcan Industries uses a high-efficiency air compres-sor with variable flow that reduced our air electrical consumption by 45 percent annually. We have further reduced our electrical consumption by installing high-efficiency lighting in our manufacturing facility as well as occupancy scanners to control lighting usage.
All steel, stainless steel, copper and aluminum drop, scrap and waste as well as corrugated waste are col-lected for recycling. Empty chemical drums and totes are returned to vendors for recycling.
All welding cooling water comes from wells on-site and is classified as “non-contact” by the EPA. All waste water from paint system is treated on site and conforms to Alabama Department of Environmental Management (ADEM) standards. After treatment, water is dis-charged to septic fields on site. Surrounding monitoring wells are sampled and tested monthly.
Vulcan Industries is a leader in manufacturing permanent point-of-purchase displays, fixtures and shelf-management solutions. Our in-house design, en-gineering and manufacturing teams deliver these three basic core competencies essential for all brand display marketing programs.
Located near Birmingham, Ala., Vulcan Industries serves a diverse customer base of brand marketers, creative agencies and retailers.
Vulcan Industries is a division of EBSCO Industries, Inc., a multi-national company, service and manufac-turing conglomerate at work in 23 countries worldwide. Vulcan Industries is EBSCO’s oldest manufacturing division, and was a catalyst to EBSCO’s early growth.