What's New and What's Next for Quickly Achieving a

VMware Ready Certification?

Joe Taylor, VMware

Pat Richards, VMware

Matt Stander, VMware

TEX5093

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Disclaimer

This presentation may contain product features that are currently

under development.

This overview of new technology represents no commitment

from VMware to deliver these features in any generally

available product.

Features are subject to change, and must not be included in

contracts, purchase orders, or sales agreements of any kind.

Technical feasibility and market demand will affect final delivery.

Pricing and packaging for any new technologies or features

discussed or presented have not been determined.

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Speakers

Joe Taylor – Director Partner Engineering Programs

Pat Richards – Sr. Manager, Partner Programs

Matt Stander – Group Product Line Manager

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Session Takeaways

1. A clear understanding of the value proposition

for the VMware Ready program

2. A summary of the many resources and new

programs available to help a partner through the

certification process

3. A demonstration on how VMware makes it easy

using Developer Center to explore, access, develop,

certify and market partner solutions

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Partners – The Cornerstone to VMware’s Success

VMware is transforming IT by enabling a rich ecosystem of partners that surround our

products

Together we are commitment to delivering essential

business solutions to every customer

VMware Partner Network provides 20,000+ partners with the tools they need to satisfy

VMware’s customers

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Technology Alliance Partner (TAP) Program’s Pillars

Awards you VMware’s highest

level of endorsement for your

products and solutions

Lets your customers know you

fully support your application

on the VMware platform

Allows you to market and sell

your product to VMware's

190,000+ clients

ISV

Center

VMware

Ready

VSX &

VCG

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ISV

Center

VSX

VMware Ready:

Technology validation and co-branding program for solutions

running VMware Platforms

9,000 ecosystem solutions jointly supported by VMware

and its partners

Access to critical development, certification and marketing tools

VMware

Ready

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VMware Ready:

“The VMware Ready cobranding program is critical for us because it is a way that we can assure

customers that our products have been jointly tested and they are ready to be deployed in

production installations. So, it is really a sign of quality and reliability, and the degree of effort the two companies put in to ensure our products

work seamlessly together.”

Patrick Rogers, VP of Marketing, NetAPP

VMware

Ready

More choices for customers and new platforms for partners to sell on

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VMware Ready:

A specific level of enrollment might be needed

Enroll in TAP

Express interest via VMware Ready form

Sign up for VMware Ready

category*

Receive VMware Ready Logo and capitalize your VMware alliance

Submit your product for validation

Specific programs info can be accessed through Partner Central.

Contact tapalliance@vmware.com if you need assistance.

NOTE: (*) validation fees might apply for specific product categories

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ISV

Center

VSX

VMware Ready:

Storage

Application Software

Management & Orchestration

Platform & Compute

Networking & Security

Mobility

VMware

Ready

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Partnerpedia Confidential

VMware Ready:

Platform and Compute • Server HW Certification

• IOVP

Storage and Availability • Storage HW Certification

• Storage Virtual Appliance

Networking and Security • NetX (New)

• Epsec (New)

Management and Orchestration • Application Director Blueprints (New)

• vCenter Orchestrator Plug-ins (New)

Mobility • Thin Client

• Horizon Mobile (new)

Application Software

• VAAI NAS

• VAAI Block

• Application software

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Provision infrastructure

and application services on

VMware private and public

clouds, other hypervisors,

physical and Amazon EC2

based on business and

IT policies

Hybrid, Heterogeneous

IAAS Provisioning

Multi-

platform

Multi-

provider

Model and automate

deployment of applications

to any registered cloud

using blueprints and

standardized application

components, databases

and settings

Application & DB

Provisioning

Deliver a virtual desktop

cloud by automating and

orchestrating the rapid

creation of desktops that

meet exact specifications

of both the business and

individual users

Desktop

Provisioning

VMware Cloud Service Provisioning

Hybrid

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ISV

Center

VSX

VMware Ready:

• Lower R&D costs. Integrate to

vCenter, vCD and vCAC through

one solution

• Launch vCO workflows from

multiple VMware products

(vCenter, vCAC, vCOPS, etc.)

• Create XaaS offerings using

vCO plug-in

• Certified plug-ins are listed on

Compatibility Guide (VCG) and

Solutions Exchange (VSX)

VMware Ready vCenter Orchestrator Plug-in Program (vCO Plug-in)

VMware

Ready

Open to Partners who want to integrate their products with the vCO Platform.

Requirements:

TAP Elite or above

Partner is developing a vCO Plug-in to be certified

Contact tapalliance@vmware.com or your VMware Alliance Manager for details

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ISV

Center

VSX

VMware Ready:

• Cloud enabled applications with standardized application structure & policies for simple and complex apps.

• Quickly gets IT to standardize on “cloud-ready” OS and application infrastructure components.

• Accelerates standardized application deployments into cloud.

• Certified plug-ins are listed on Compatibility Guide (VCG) and Solutions Exchange (VSX)

VMware Ready Application Director Blueprints Program (Application Director)

VMware

Ready

Open to Partners who want to build content including Blueprints, Services, Script Tasks and VM Templates.

Requirements:

TAP Elite or above

Partner is developing Application Director content to be certified.

Contact tapalliance@vmware.com or your VMware Alliance Manager for details

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VDC

Infrastructure with Services, Security in Virtual Data Centers

Corporate network Internet

Load

Balancing

Web/DMZ

Database

Intrusion

Prevention

Application

Network

Monitoring

WAN

Optimization

Virtual Data Center (VDC)

Software-defined Datacenter Services

Trust Zone

File Integrity

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Leveraging Virtualization for Better-than-Physical Security

Key Benefits:

Efficiency

• Avoid resource storms due to

scheduled scans and updates

• Eliminate in-guest footprint of security

software - increase consolidation

ratios by up to 10% as a result

Protection

• Tamper-resistance – AV engine not

directly accessible by malware

Manageability

• Security as a service means

workloads are protected the moment

they are online

VMware vSphere

Introspection

SVM

OS Hardened

AV

VM

APP

OS Kernel

BIOS

VM

APP

OS Kernel

BIOS

VM

APP

OS Kernel

BIOS

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ISV

Center

VSX

VMware Ready:

• Allows partners to integrate their existing Networking and Security solutions into VMware environment.

• Complement, Extend or Replace VMware offerings

• Supported Service Categories in 5.1:

• Intrusion Detection/Prevention

• Network Monitoring

• Load balancing

• WAN optimization

• Forward compatible API’s

• Certified plug-ins are listed on Compatibility Guide (VCG) and Solutions Exchange (VSX)

VMware Network Extensibility (NetX) for vCNS (new)

VMware

Ready

Open to Networking and Security partners that fit into one of the supported

Service Categories

Requirements:

TAP Elite or above

Complete Vetting process: Vetting Questionnaire

Design proposal

Contact tapalliance@vmware.com or your VMware Alliance

Manager for details

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ISV

Center

VSX

VMware Ready:

• Allows partners to deliver Endpoint Security solutions in a more efficient manner that does not require the management of resource-intensive agents inside the guest VM.

• 5.1 Service Categories include:

• Anti-Virus (AV)

• File integrity monitoring (FIM)

• Data Loss Prevention (DLP scanning for data at rest).

• Forward compatible API’s

• Certified plug-ins are listed on Compatibility Guide (VCG) and Solutions Exchange (VSX)

VMware End-Point security (EPSec) for vSphere (new)

VMware

Ready

Open to Security partners that fit into one of the supported

Service Categories

Requirements:

TAP Elite or above

Complete Vetting process: Vetting Questionnaire

Contact tapalliance@vmware.com or your VMware Alliance

Manager for details

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ISV

Center

VSX

VMware Ready:

• Category designed for vendors interested in securely customizing and managing an employee’s corporate workspace in isolation from an employee’s personal environment on Android smartphones

• Value of the validation is that these dual-persona solutions provide greater security for corporate data and the ability to embrace employee owned mobile devices

Horizon Mobile

VMware

Ready

Open to TAP Elite IHVs who produce Android mobile

devices

Requirements:

Sign the Horizon Mobile Software License and Distribution Agreement

Pass the technical product test requirements

Post validated solution on the VMware Solution Exchange

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VMware Developer Center

1) Easier to engage

• Content designed to lower the learning curve

2) More efficient development • Improved developer tools

• Easier to find information

3) Better routes to market • VMware Ready & Certifications

• VMware Compatibility Guide

• VMware Solutions Exchange

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Developer Center – Single Location

Developer Center simplifies and

unifies experience by aggregating

content from:

• Partner Central

• Developer Community

• vmdev.net

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Developer Center – Browsable

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Developer Center – Browsable, Searchable

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Developer Center – Browsable, Searchable & Catagorized

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Developer Center – More Program Information

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VMware Compatibility Guide

Lists thousands of certified / supported solutions

Receives millions of visits per year

Strong Geographic Distribution of Traffic

Ranking:

1. US

2. Japan

3. Germany

4. UK

5. China

• Customers review

certifications before

new deployments

• Monitor regularly for

certification updates

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Developer Center – Enhanced Developer Tools

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VMware Workbench

Integrated Development

Environment

• Packaged as a Virtual Appliance

• Based on the Eclipse (IDE)

• GUI or CLI environment

• Debugger extension points

• Extensible framework

• Includes Log Browser

• Includes CIM Browser

• Development Kit Plug-ins

• Certification Plug-ins

• Testing Framework with advanced

test bed setup

• Remote System Explorer (RSE)

• ESX and vCenter Server

Comprehensive environment:

Development Certifications

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Workbench 3.0 New Features

Dashboard

• Online/offline installation for all development and certification plugins

• Help/Documentation preview

• Certification submission status check

• VMware Compatibility Guide preview

Test Manager improvements

• Certification parameters importing

• Certification merging

• Test procedure record/playback/CLI operations

• Test Manager web client

Debugger

• Support vmkernel/vmklinux debug symbol on-demand loading

vLogBrowser support record/playback/CLI operations

vLogBrowser and CIM Browser moved to Workbench core

(No separate installation)

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Workbench IS 3.0

VMware developer tools delivered as an Eclipse plugin

• Dashboard for discovery and installation of SDK plugins

• Remote System Explorer (RSE)

• Log Browser

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Conclusion

Please take a look at

developercenter.vmware.com

For vmdev.net users:

Login:

Corporate Email Address

Password:

vmdev.net password

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Q & A

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TAP Membership Renewal – Great Benefits

• TAP Access membership includes:

New TAP Access NFR Bundle

• Access to NDA Roadmap sessions at VMworld, PEX and Onsite/Online

• VMware Solution Exchange (VSX) and Partner Locator listings

• VMware Ready logo (ISVs)

• Partner University and other resources in Partner Central

• TAP Elite includes all of the above plus:

• 5X the number of licenses in the NFR Bundle

• Unlimited product technical support

• 5 instances of SDK Support

• Services Software Solutions Bundle

• Annual Fees

• TAP Access - $750

• TAP Elite - $7,500

• Send email to tapalliance@vmware.com

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Horizon Mobile

IHV Mobile Device Requirements

• Operating System: Google Android 4.0 (Ice-Cream Sandwich) or higher

• Application Processors: A number of OMAP, Snapdragon, Hummingbird, and Orion

processors are supported. A complete list will be discussed during due diligence

• RAM: Minimum of 1GB

IHV Integration Requirements for Program

• OEM Enabler Kit: Integrate the OEK into the base operating system

• MVP daemon: Provide APIs necessary to run the service to VMware Switch

application. This service is dormant until VMware Switch is installed and run

on the device

• Kernel modules: Low level hooks to enable virtualization technology, and add, if

necessary, the kernel modules needed to support workspace network stack.

• Android Patches: Integrate patches as required

• Run the VMware provided test framework to ensure successful integration

• Submit 4-6 devices for VMware to confirm testing.

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TAP Resources

TAP

• TAP support: 1-866-524-4966

• Email: tapalliance@vmware.com

• Partner Central: http://www.vmware.com/partners/partners.html

TAP Team

• Kristen Edwards – Sr. Alliance Program Manager

• Sheela Toor – Marketing Communication Manager

• Michael Thompson – Alliance Web Application Manager

• Audra Bowcutt –

• Ted Dunn –

• Dalene Bishop – Partner Enablement Manager, TAP

VMware Solution Exchange

• Marketplace support –

vsxalliance@vmware.com

• Partner Marketplace @ VMware

booth pod TAP1

THANK YOU

What's New and What's Next for Quickly Achieving a

VMware Ready Certification?

Moderator: Manish Bhuptani, VMware

Tim Harris, VMware

Joe Taylor, VMware

TEX5093