vm ppt mango
TRANSCRIPT
Amity School of Fashion Technology
VM for MANGO
Presented To:Mridula Sahay Mehrotra
Presented BY:Vishwa Varun
MA-FRM,2nd Sem
ROMANCE: EXOTIC DATE WITH SOULMATE
Amity School of Fashion Technology
MANGOIntroduction :
MANGO is an internationally famous multinational which designs, manufacturesand markets women’s andmen’s clothing and accessories.
The MANGO concept is based on an alliance between a quality product, with anoriginal design and a coherent and unified brand image.
Dressing the modern, urban women for her daily needs is the formula we haveanalyzed, adapted and applied in all the countries
Amity School of Fashion Technology
About BRAND :
MANGO is a global brand.MANGO opened its 99th store in 1992.Mango currently has a total of 1,220 stores in 91 countriesworldwide.Their expansion continues with the recent entry in countries suchas Georgia, Argel and Martinica.MANGO opened his 1st store in Mumbai, India.
Amity School of Fashion Technology
USP of BRAND:
The Mango concept is based on an alliance between a quality product, withan original design and a coherent and unified brand image.
Dressing the modern, urban women for her daily needs is the formula theyhave analyzed, adapted and applied in all the countries in which Mango ispresent: it has been and remains one of the keys to their commercial successand international prestige.
BRAND : MANGOSEASON: WINTERSWEAR: WOMEN’SINPIRATION: RED WINEMOOD: LOVE & AFFECTION THEME: EXOTIC DATE WITH SOULMATE
STORY BOARD
Amity School of Fashion Technology
Inspiration:
INSPIRATION : RED WINE
Mood:
MOOD: LOVE AND AFFECTION
THEME BOARD & COLOR REFERENCE
PROPS USED IN VM
WINE BOTEL WITH PAIR OF GLASS HEARTS CANDELS BALOONS CANDLE LIGHT DINNING TABLE & CHAIR ROSES
BACKDROP DESIGNBACKDROP DESIGN
VM
THANK YOU !