visual literacy syntax and semantics ent/dam/adobe/en/education/pdfs/visual-literacy- wp.pdf

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Visual Literacy Syntax and Semantics http://wwwimages.adobe.com/www.adobe.c om/content/dam/Adobe/en/education/pdfs /visual-literacy-wp.pdf

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Page 2: Visual Literacy Syntax and Semantics  ent/dam/Adobe/en/education/pdfs/visual-literacy- wp.pdf

Visual Syntax

Structure and Organization of an Image

Page 3: Visual Literacy Syntax and Semantics  ent/dam/Adobe/en/education/pdfs/visual-literacy- wp.pdf

Analyze Syntax:• Color• Shape• Juxtaposition of

images• Manipulation• Metaphor• Text

Page 4: Visual Literacy Syntax and Semantics  ent/dam/Adobe/en/education/pdfs/visual-literacy- wp.pdf

Visual Semantics

Cultural Meaning Making through Image

Page 5: Visual Literacy Syntax and Semantics  ent/dam/Adobe/en/education/pdfs/visual-literacy- wp.pdf

Analyze Semantics:• Image creator• Intended audience• Context• Medium• Alteration• Individual or

national identity• Society

Page 11: Visual Literacy Syntax and Semantics  ent/dam/Adobe/en/education/pdfs/visual-literacy- wp.pdf