visual design thinking workshop
TRANSCRIPT
VISUAL DESIGN THINKING TM
www.visualdesignthinking.co | @LearnGlyph
A Workshop to Build Creative Confidence with Visual Thinking Alli McKee, Stanford and IDEO.org alum
Research shows that we think like we speak. The first step in Visual Design Thinking, then, is learning visual language. Come learn Glyph™, a language that balances verbal and visual elements to improve the way you learn, remember, create, and communicate. After this 2.5 hour workshop, you will be bursting through that “I can’t draw” trap and stepping into your new role as a standout visual problem solver. Come join Stanford’s Alli McKee for a workshop that will build your creative confidence and amplify your communication. With extensive experience in both business (Bain & Company + Stanford GSB) and design (IDEO.org + Stanford d.school), Alli has come from Silicon Valley to bring you the best of both worlds to deliver a unique experience that is challenging, fun, and fulfilling.
Source: Workshop given at Stanford d.school August 2015
Let’s Start with some Rules
Stretch Support Humor
Inspiration: Keith Haring
We have a problem.
Source: McKinsey Global Institute Report
So, Our worlds are converging
Business Design
Source: Kleiner Perkins, Design in Tech Report 2015
Source: HBR Sept 2015 Cover
But what about the rest of us?
It used to be about products
Source: Tim Brown and Roger Martin, “Design for Action”
Now, it’s about People
Source: Tim Brown and Roger Martin, “Design for Action”; Image inspired by Keith Haring
“Business people don’t need to understand design. They need to become designers.”
-Roger Martin
Source: Daniel Pink, A Whole New Mind
But, Business people struggle…
Source: 3 years at Bain and Company, 2 years teaching Creative Arts, and Stanford’s MBA program
“Embrace Ambiguity”
Source: IDEO’s Values, Cargocollective.com
“I Know it when I see it”
Source: David Kelley, Founder of IDEO and Stanford’s d.school
“But, I’m not Creative”
Source: 3 years at Bain and Company, 2 years teaching Creative Arts, and Stanford’s MBA program
So, Today…
Inspiration, Keith Haring
We’re going to learn a Hack
Source: Alli McKee
VISUAL DESIGN
THINKING TM
Source: Process trademarked by Blot, inc. August 2015
Source: Process trademarked by Blot, inc. August 2015
VISION
Source: Process trademarked by Blot, inc. August 2015; Image from Stanford GSB “Ways to Change” Monument
Set your
“We have an Engagement Gap”
Source: Hayley Darden, Director of Engagement at the Future Project; Image inspired by Austin Kleon, Steal Like an Artist
We are overwhelmed
yet under-fulfilled
Source: 10+ years in business and design
One answer: Creative Confidence
Source: David Kelley
Creativity is not
Source: Einstein
Creativity is
LEARNING
MEMORY
CREATIVITY
COMM-UNICATION
Source: Alli McKee, July 2015 inspired by Tony Buzan in Moonwalking with Einstein
Visuals are Vital
Source: Alli McKee
Learning to Prioritize
Source: Alli McKee, July 2015
Remembering Concrete Things
Source: Alli McKee, July 2015 inspired by Tony Buzan in Moonwalking with Einstein
Creating Through connections
Source: Alli McKee, July 2015 inspired by Tony Buzan in Moonwalking with Einstein
Communicating with Clarity
Source: Alli McKee, July 2015 inspired by Nancy Duarte
Our Roadblock?
“But I can’t Draw” Source: 10+ years in business and creativity
Draw Squiggles
Yes, Squiggles.
Source: Dave Gray “Squiggle Birds”
It’s a Process
…Not AN Outcome.
Source: Dave Gray “Squiggle Birds”
“But I can’t Draw” Here’s the Hack…
Source: Alli McKee
You think like you speak
Source: Brown, “Language as a Mind Tool”
So, to RETRAIN your BRAIN…
Source: Brown, “Language as a Mind Tool”
Learn a NEW language
Source: http://etc.usf.edu/clipart/52100/52136/52136_rosettastone_lg.gif
words
words
Inspiration: Dan Roam, Blah Blah Blah
TM
Source: Alli McKee
We’re already good at Half of it
Source: Dr. John Medina, Brain Rules
But we need extra help on the other side
Source: Sir Ken Robinson, Out of Our Minds
For Whole Brain Thinking
Inspiration: Dan Roam, Blah Blah Blah
From this
Source: New York Times
First, Where do you Stand?
Ohhh, HELL no.
Well, Maybe
Brought My Own!
Inspiration: Dan Roam, Back of the Napkin
TODAY’s VISION
Build Creative Confidence through Visual Thinking
Source: Alli McKee
INVENTORY
Source: Process trademarked by Blot, inc. August 2015; Image from my workstation at Stanford Venture Studio
Build up an
TM
Source: Alli McKee
FORM
Source: Alli McKee
the Egyptians Had it Right
Source: Dan Roam, Blah Blah Blah
Source: Alli McKee’s Arabic notebook
OUR ALPHABET
Inspiration: Sunni Brown, Doodle Revolution
AND one more...
Source: Alli McKee, Inspired by blot, inc.
Inspiration: Whiteboard Warrior, Stanford d.school February 2015
Vocab: Things
Inspiration: Whiteboard Warrior, Stanford d.school February 2015
SPEED, PEOPLE! Inspiration: Whiteboard Warrior, Stanford d.school February 2015
Vocab: IDEAS & Metaphors
Inspiration: Dan Roam, Blah Blah Blah
FORMAT
Source: Alli McKee
Don’t forget your Commas
Inspiration: Whiteboard Warrior, Stanford d.school February 2015
Grammar
Inspiration: Nancy Duarte Diagrammer and Sunni Brown, Doodle Revolution
STRUCTURE SWAP
Self Actualization SELF ESTEEM
LOVE & Belonging
Safety PHYSIOLOGICAL NEEDS
Source: Maslow’s Hierarchy of Needs
BREATHER
Source: Process trademarked by Blot, inc. August 2015; Image from workshop at Stanford, August 28th 2015
SYNTHESIZE Solve and
Play Along.
Inspiration: Gamestorming by Dave Gray and Sunni Brown
Source: Workshop at Stanford, August 28th 2015
SET Your Mindset
Inspiration: IDEO office, San Francisco
INVENTORY =
INVENTION
Source: Moonwalking with Einstein
Prototype Time
Inspiration: Whiteboard Warrior, Stanford d.school February 2015
One
Source: https://www.ted.com/talks/paolo_cardini_forget_multitasking_try_monotasking?language=en
FORM
Cut the Crap.
Inspiration: VISnote, March 2015
Make Concrete.
Inspiration: VISnote, March 2015
TWO
Source: https://www.ted.com/talks/paolo_cardini_forget_multitasking_try_monotasking?language=en
FORMAT
Source: Alli McKee
Source: Alli McKee
What’s your Story?
Inspiration: Mike Rohde, Sketchnote Handbook
UNDERSTAND
Source: Process trademarked by Blot, inc. August 2015; Image from workshop at Stanford d.school July 2015
The user
Can you Explain it?
Inspiration: Whiteboard Warrior, Stanford d.school February 2015
Feedback is a gift.
Inspiration: Carole Robin, Interpersonal Dynamics at Stanford GSB
Source: Process trademarked by Blot, inc. August 2015; Image from workshop at Stanford d.school July 2015
ADAPT Again to
Inspiration: Garr Reynolds, Presentation Zen
Less is More
Quality depends on Quantity
Source: Process trademarked by Blot, inc. August 2015
THREE
Source: https://www.ted.com/talks/paolo_cardini_forget_multitasking_try_monotasking?language=en
Source: Process trademarked by Blot, inc. August 2015; Image from workshop at Stanford August 2015
LAUNCH And Lead
Put it out there
Source: Alli McKee
Learn from Others
Inspiration: Whiteboard Warrior, Stanford d.school February 2015
So, What?
Source: Alli McKee
What is
Source: Nancy Duarte, Resonate
WHAT COULD BE
Inspiration: Nancy Duarte, Resonate; Image inspired by Austin Kleon, Steal Like an Artist
Source: Process trademarked by Blot, inc. August 2015
What we did Today
Creativity
Commun-ication
Commerce
Think Do
Sell
Source: Alli McKee, See to be Seen proposal, August 2015
LEARN VISUALDESIGNTHINKING
FOLLOW US on twitter
My Library
Thank you! TM
Learn more www.visualdesignthinking.co Read up www.whypay100k.com Follow us @LearnGlyph Connect on LinkedIn
Alli McKee is an entrepreneur and an artist from Virginia in the US. At the University of Virginia, she studied Studio Art and American Studies before earning a Masters degree in Marketing and Management. After starting two companies in school, she started her corporate career at Bain & Company working for Fortune 500 companies in various industries, from Casino Retail to Consumer Packaged Goods. After Bain, Alli moved to Johannesburg, South Africa to teach Entrepreneurial Leadership and Creative Arts at African Leadership Academy. At ALA, she ran the Student Enterprise Incubator Program, which housed 18 businesses with student entrepreneurs from 44 different countries. Alli is currently an entrepreneur and a student in Stanford’s MBA/MA Education program working on her first book on visual leadership entitled See to be Seen. This year through Stanford d.school’s Launchpad program, she founded Blot, inc. with the mission of making people more creative and connected in their work. She is now giving workshops in different countries teaching skills at the intersection of creativity, communication, and commerce and hopes to develop the next generation of visual leaders around the world.