virtualpbx - back office, delivering voice in a competitive market - kazoocon 2015
TRANSCRIPT
BACK OFFICEDelivering Voice in a Competitive Market
Delivering profitable, award-winning hosted services since 1997. We were cloud-based before the “cloud”
and built by our founders from the ground up – bootstrapped with no
venture capital – 100% customer focused organic growth.
Lon BakerCOO, VirtualPBX@lonbaker
joined as a customer in 1998
Customer LifecycleDrives everything…
Acquire
Onboard
AdoptGrowth
Renewal
Churn
AcquireCustomer acquisition is expensive. Get it right.
Prospects
Self ServiceSign-Up Marketing Sales
Leads
Customers
OnboardEducation determines experience.
Customer
LiveSupport
Self Service
Resources
Automate Setup
Check-inOften
Onboard
ContactEarly
AdoptNot your customer until they rely on your service.
Customer
LiveSupport
FeatureTrickle
SystemUse
Customer Operations
Adopt
SelfService
GrowthStay ahead of your customers.
Customer
Recognitionat
Milestones
FeatureTrickle
Ongoing Education
AccountManageme
nt
Growth
CaptureFeedback
RenewalPredictable or you failed.
Customer
Sales Marketing
AccountManageme
nt
Customer Operations
Renewal
Billing
Wiring Everything TogetherIt’s an API world…
Customers
Services Platform
@vpbx @lonbaker
Thank You