video marketing strategies for 2015
TRANSCRIPT
Web video for brokers.
More traffic,more followers
& become an authority.
www.twitter.com/DavidJenyns
A chance discovery.
It’s unstoppable.
x`
Peek behind the curtain.
Becoming an Authority.
Attention. Engagement. Trust.
What’s stopping you?
Cost, skills & time.X
Perhaps the worst video ever?
Looking for an excuse?
The Fact is…
Videos duplicate you.
Start now.
• Why video?
• 3 *must have* videos
• Super scripting strategies
• Essential equipment
• Editing made easy
• Getting videos seen
• Why video?
• 3 *must have* videos
• Super scripting strategies
• Essential equipment
• Editing made easy
• Getting videos seen
Three *must* haves.
1. Business card
2. FAQs
3. Raving fan
Video Business Card (VBC).
• Answers the question “What do you do?”and why should someone work with you?
FAQs - Time Savers.
• Answer it one last time
Raving Fans.
• No one says it better.
Raving Fans Essentials.
www.DaveRaves.com
• Why video?
• 3 *must have* videos
• Super scripting strategies
• Essential equipment
• Editing made easy
• Getting videos seen
• My secret weapon
Get into their head.
My magic formula.
Or sometimes...
Editing magic.
Building confidence.• Speak to a friend.
• Professionals make mistakes.
• Why video?
• 3 *must have* videos
• Super scripting strategies
• Essential equipment
• Editing made easy
• Getting videos seen
• My secret weapon
Disclaimer.
1. What do you need?
Camera, Audio, Tripod, Lights, Action!
• Why video?
• 3 *must have* videos
• Super scripting strategies
• Essential equipment
• Editing made easy
• Getting videos seen
• My secret weapon
Editing made easy.
Just remember…
Intro, lower third & CTA outro.
• Why video?
• 3 *must have* videos
• Super scripting strategies
• Essential equipment
• Editing made easy
• Getting videos seen
• My secret weapon
YouTube made easy.
What’s your keyword?
Optimising your video.
• Tile
• Description
• Tags
• Email newsletters
• Social shares
• Embedding
• Press releases
Getting it ranked.
• Why video?
• 3 *must have* videos
• Super scripting strategies
• Essential equipment
• Editing made easy
• Getting videos seen
• My secret weapon
www.melbourneseoservices.com/wordcamp
Sometimes you’ll get a home run.
Persistent & consistent.
Recap.Why video?
3 key videos.
Scripting pointers.
What do you need?
YouTube made easy.
Questions? @davidjenyns
www.MelbourneVideoProduction.com.au