vidal-fleury established in cote rotie in 1781 by joseph vidal, the name comes from the marriage...

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Page 1: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst
Page 2: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst

Vidal-Fleury

• Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury

• The olderst producer in the Rhone Valley

• Produces approx 80 000 cases pr year

• Produces the greatest number of appellation wine than any other Rhone Valley producer, currently numbering 20 red, white and rosé wines

Page 3: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst

Vidal-Fleury• Focus on the terroir in each appellation

• Côte-Rôtie La Chatillonne; flagship wine

• 70% of production to export (USA, UK, ..)

• Etienne Guigal worked for Vidal-Fleury for 22 year, he later bought the company (1984)

• J.Vidal-Fleury and E. Guigal operate as two independent producers with the same philosophy of quality

Page 4: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst

New Winery

• New Winery in 2008, new location, new cellars etc

• Modern architecture, 9000 m2 in 2 levels

• Temperature controlled 14 C with 80% humidity

• Latest updated technology; 12 000 btt/h for bottling and 10 000 btt/h for labeling

• Capacity of storing 700 000 bottles

Page 5: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst

New Logo - New Label

Page 6: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst
Page 7: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst
Page 8: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst
Page 9: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst
Page 10: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst
Page 11: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst
Page 12: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst
Page 13: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst
Page 14: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst
Page 15: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst
Page 16: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst
Page 17: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst
Page 18: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst

Norwegian market• 16% sales Monopoly, 84% sale Horeca

• Côtes du Rhône

• Crozes Hermitage

• Vacqueyras

• Chateauneuf du Pape

• Côte-Rôtie Brune et Blonde

• Muscat de Beaumes de Venice

Page 19: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst

Activities

• Trondheim Vinpuls November 2008 + winemakers dinner

• Sales campaigne 2008; visit with customers in October 2009

• SMAK fair in February 2009

• Be inspired wine fair February 2010

• Winemakers dinner February 2010

• Press release approx. March 2010 new labels

Page 20: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst

A&P Support

• Support approx 6000 € pr year to build the brand Vidal-Fleury

Page 21: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst

Pricelist

WINE Ex cellar VinmonopoletCôtes du Rhône € 3,30 127,40 NOKCrozes Hermitage € 6,35 189,00 NOKVacqueyras € 5,70 178,50 NOKChateauneuf du Pape € 13,90 301,50 NOKCôte-Rôtie Brune et Blonde € 22,80 430,00 NOKMuscat de Beaumes de Venice € 9,20 135,50 NOKMuscat de Beaumes de Venice (37,5 cl) € 5,00 246,50 NOK

Page 22: Vidal-Fleury Established in Cote Rotie in 1781 by Joseph Vidal, the name comes from the marriage between Monsieur Vidal and Mademoiselle Fleury The olderst

Web

www.vidalfleury.fr

www.vidal-fleury.com