vida mobile application - flat world applications - aug 2013
DESCRIPTION
www.vidarealestate.comTRANSCRIPT
VIDARedefining Real Estate Marketing
By Flat World Applications
*The information in this package is confidential to the person to whom it is addressed and should not be disclosed to any other person. It may not be reproduced in whole, or in part, nor may any of the information contained therein be disclosed without the prior consent of the directors of Flat World Applications. The information in this summery has been compiled by Flat World Applications from sources believed to be reliable, but no representation or warranty, express or implied is made to its accuracy, completeness or correctness. All opinions and estimates contained in this summary are judgments as of the date of this summary, are subject to change without notice and are provided in good faith but without legal responsibility.
W: www.vidarealestate.comP: 604-780-0635
1-888-806-6302
E: [email protected]: June 10, 2013
VIDA IN 170 WORDSThink for a moment…
What are you using today to market your properties? Websites, emails, printed brochures, signage, broker network, advertisements, sales centers, social media…
So, what’s missing from these traditional assets?None of these live on customer devices where they spend the most time. That is the missing link.
And that’s no good.(Understandably so…the construction industry has always been slow adopters of technology, but it doesn’t have to be that way.)
Because…the world has become mobile and instant, customers want information when they want it, not when you want to give it to them.
Addressing this missing link means you can deliver dream homes into the hands of customers and
have a major opportunity to redefine real estate marketing as industry leader.
This package is dedicated to the importance of leveraging mobile trends to connect with customers.
Because word of mouth marketing has become one of the most effective forms of advertising; it is imperative to create a shareable experience.
Because many other industries are already using mobile apps to deliver content straight into the hands of customers, you shouldn’t be left behind.
THE OPPORTUNITY | WHY NOW | THE SOLUTION | WHY VIDA | HOW IT WORKS |CUSTOMERS | ABOUT US
Traditional assets fail to address consumer mobile trends.
Other industries are already using apps to deliver content.
Construction industry is slow to adopt technology.
Current State of Real Estate Project Marketing80% of mobile time is spent in apps: we spend an average of 158 minutes every day on smartphones and tablets, and only 31 minutes is in a browser.
Why Should You Care?
– According to app analytics firm Flurry.
“”
46% 4% 12%
7% 11% 19%
1%
How People Really Use Mobile
Market Potential
Fun Facts
→ Majority of tablet owners are better educated and more affluent compared to the general population.
→ Tablet users spend 50% more than smartphone owners.
→ iPad accounts for 81% of tablet web traffic and 89% of tablet shopping traffic.
→ Number of mobile phones will exceed the world population by 2014 at 7.3B devices.
→ No other technology has penetrated society as quickly as tablets, taking only 18 months to reach 11% of US households. Electricity took 30 years.
“Me time” Watching videos, surfing, win-dow shopping, etc.
“Discovery” Seeking news and information
“Shopping” Seeking a product or service
Your Opportunity by Using VIDA
“Self expression”Participating in hobbies and interests
“Preparation” Planning for up-coming activities
“Accomplishing” Managing finances, health, productivity
“Socializing” Interacting with other people
50 billion apps downloaded from Apple App Store
48 billion apps downloaded from
Google Play
46m downloaded everyday, 90%
downloaded every month
700,000 apps in Google Play
600m iOS devices activated
900m Android devices activated
*Source: Harvard Business Review: How People Really Use Mobile
THE OPPORTUNITY | WHY NOW | THE SOLUTION | WHY VIDA | HOW IT WORKS |CUSTOMERS | ABOUT US
The Solution: VIDA Mobile ApplicationInteractive Brochure and Sales Tool
VIDA is a mobile application tailored for real estate
developments; an interactive brochure for customers with a
sales tool back end for developers and brokers.
Extend market outreach, drive sales, and enhance
the buying experience.
VIDA complements traditional assets and leverages
existing consumer mobile trends, allowing you to deliver
content directly to homebuyers using borderless distribution
through the App Store.
Enhance marketing strategies and create more permanent
offerings in this changing world of advertising by seeding
project applications on customer devices – icons on customer
screens they can revisit and share with one touch.
We found a missing link in traditional marketing, and created the perfect solution.“
”DEMO VIDEO: www.vidarealestate.com
Photos
Maps
Videos
Content
THE OPPORTUNITY | WHY NOW | THE SOLUTION | WHY VIDA | HOW IT WORKS |CUSTOMERS | ABOUT US
Multi-Purpose Application for Customers, Developers, and Brokers
One Application, Multi-Level Access| VIDA allows customizable content for different user groups, serving a multitude of purposes for customers, developers, and brokers.
Interactive Brochure For Your Customers | Extend market outreach and make a lasting impression with customers by delivering an interactive marketing package using borderless App Store distribution.
THE OPPORTUNITY | WHY NOW | THE SOLUTION | WHY VIDA | HOW IT WORKS |CUSTOMERS | ABOUT US
Complete Resource for Your Purchasers | Enhance customer retention and create customer loyalty by staying in touch with purchasers through in–app notifications. Give purchasers everything they need from agreements to homeowner manuals.
Presentation Tool For Your Sales Team | Empower your sales team with easy access to real–time information they need to make sales anytime, anywhere, updated through the web.
THE OPPORTUNITY | WHY NOW | THE SOLUTION | WHY VIDA | HOW IT WORKS |CUSTOMERS | ABOUT US
VIDA Bridges The Gap Between Mobile Advertising and Consumer Behaviors 3 Key Elements
In today’s mobile driven world, companies need to rethink their digital strategy and know how to blend content with commerce so that content is compelling, and at the same time, drive sales. Content is no longer just words and pictures, but also method of delivery.
VIDA gives you the opportunity to deliver inspiring and relevant content to customers through platforms they have already integrated into everyday lives; bridging the gap between mobile advertising and consumer behaviors.
Convenience• Mobile devices• One touch access
Outreach• App Store distribution• Easy social sharing
Interactivity• Increase engagement• Create unique value
Inform
Inspire
Instruct
Inform buyers about your properties with interactive content.
Inspire buyers by creating a unique mobile experience.
Instruct buyers to ultimately make a purchase
HOMEBUYERS
THE OPPORTUNITY | WHY NOW | THE SOLUTION | WHY VIDA | HOW IT WORKS |CUSTOMERS | ABOUT US
Why VIDA?
Drive sales beyond traditional reach: Limitless and borderless distribution through App Stores in multiple languages.
Increase sales efficiency: One version of real-time information for your sales force regardless of geography.
Carefree Implementation: Quick deployment with tried and tested technology.
Leverage growing mobile trends: Deliver inspiring content and encourage a shareable experience.
Be a market leader: Differentiate your company with VIDA’s innovative technology.
VIDA Unique FeaturesBeyond creating beautiful presentations with unparalleled design and user experience, VIDA offers a slew of
unique features you can add to enhance your project application and supercharge marketing campaigns.
Multiple platforms for broader distribution.
Furniture configurator for space planning.
Multi-level access for customized content targeted to all user types.
Interactive floor plan display.
In-app push notifications for direct communication to customers.
HELLO THERE
1:58PM
Real–time content updates through web-based Content Management System.
THE OPPORTUNITY | WHY NOW | THE SOLUTION | WHY VIDA | HOW IT WORKS |CUSTOMERS | ABOUT US
How VIDA Works
VIDA Packages
VIDA is a monthly subscription service with an initial setup fee; please contact
us for pricing options based on your project requirements.
Choose Your Package Features
Send Us Your Creative Assets
We Create and Publish Your Application
Basic Plus Pro Deluxe
Marketing Module Marketing ModuleCustomer Module*Sales Module*Agents Module*
Marketing ModuleCustomer ModuleSales ModuleAgents Module
Marketing ModuleCustomer ModuleSales ModuleAgents ModulePurchaser Module
Yes! We can develop custom corporate applications!
*Choose 1 or 2 from these modules.
THE OPPORTUNITY | WHY NOW | THE SOLUTION | WHY VIDA | HOW IT WORKS |CUSTOMERS | ABOUT US
FeaturesMarketing Module
Information Pages: About the Developer, Neighbourhood Overview, Color Schemes, etc.Photo GalleryVideo Bulletin Board: Developer UpdatesFloor PlansRegistration Page
Customer Module
Customer LoginInformation Pages for Registered Customers
Sales Module
Internal Sales Team LoginInformation PagesCustomer RegistrationAvailability Chart ViewerBulletin Board: Internal Updates
Agents Module
Real Estate Agents LoginInformation PagesPrice Range ViewerBulletin Board: Agent Updates
Purchaser Module
Purchaser LoginInformation PagesDevelopment ScheduleProject UpdatesDocument Access: Purchaser Agreement, Disclosure Statement, Amendments, Deposit Schedule, Color Scheme, Manuals, etc.
Add-on Options
Android Conversion Customized User Interface Push Notifications Additional Languages CRM Integration Custom Floor Plan Model Display Furniture Configurator
Looking for a feature that’s not listed? Let us know!
THE OPPORTUNITY | WHY NOW | THE SOLUTION | WHY VIDA | HOW IT WORKS |CUSTOMERS | ABOUT US
Many more currently under development.
RPP (River Park Place)
Customer: IntracorpPlatforms: iPhone, iPad, AndroidStatus: Active
Silverwood
Customer: Fairborne HomesPlatforms: iPhone, iPadStatus: Active
Crossroads
Customer: Centron GroupPlatforms: iPhone, iPadStatus: Active
Honua Kai
Customer: PowerPlay Destination Properties, J.P. Morgan Asset ManagementPlatforms: iPhone, iPad, AndroidStatus: Active
Woodland Heights
Customer: Platinum Project Marketing GroupPlatforms: iPhone, iPad, AndroidStatus: Pending Approval
Gateway
Customer: Leyte Blair MarketingPlatforms: iPhone, iPad, AndroidStatus: Pending Approval
Customers
THE OPPORTUNITY | WHY NOW | THE SOLUTION | WHY VIDA | HOW IT WORKS |CUSTOMERS | ABOUT US
About the Company
Leadership
CONTACT US NOW
VIDA is developed by Flat World Applications Inc., based in
Vancouver, BC, Canada. We create mobile and web applications;
bringing ideas to reality from concept to launch. We make the
world flatter by connecting people with accessible information
through innovative technology.
Melissa Kwan | CEOSchool: UBC; Economics, Commerce
Specialty: Business DevelopmentExperience: Real Estate,
International Trade, Software (SAP)
Ting Sun | CTOSchool: McGill, UBC; Computer Engg., Law
Specialty: Software Engineering, UX, UIExperience: Software Development,
Photography, Design
Phone604-780-0635
1-888-806-6302
Mailing Address680 - 375 Water Street Vancouver, BC V6B 5C6
THE OPPORTUNITY | WHY NOW | THE SOLUTION | WHY VIDA | HOW IT WORKS |CUSTOMERS | ABOUT US
Delivering Dream Homes To Your Customers
VIDA By Flat World Applications