verghese kurien leadership
DESCRIPTION
Leadership strategy of AmulTRANSCRIPT
Leadership is about coping with change. Leaders establish direction by developing a vision of the future; then they align people by communicating this vision and inspiring them to overcome hurdles. - John P. Kotter
GROUP 8G034 AVINASH KUMARG040 Saurabh Mishra
G042 Abhiroop MukherjeeG055 Amartya Sen
G062 Vuda Anurag Naveen Theja
Dr. Verghese Kurien – The Leader
The Milkman of India
• In the 1950s and 1960s, India faced severe milk shortages and relied heavily on milk imports. Mil lions of Indian farmers, most with just a few cows, produced milk, but they had no way of delivering their highly perishable products to the fast-growing cities where demand for milk was high and rising.
• .In response to the limitations of this system, milk producers of the Anand district in the state of Gujarat organized themselves into a private cooperative called Kaira District Cooperative Milk Producers’ Union Ltd (AMUL). It was led and managed by Dr. Verghese Kurien during Operation Flood which changed the course of the Milk Industry.
• Even today Amul is the market leader in milk and all milk based products (sans Chocolates) in India
In this presentation we will discuss about management leadership of Kaira District Cooperative Milk Producers’ Union or sometimes referred to by AMUL (Anand Milk
Union Limited) cooperative that inspires operation flood program in India. In particular, we will highlight the leadership of Verghese Kurien for a manager at Amul
Leadership attributes
Leadership
Kurt Lewin Theory
-Autocratic-Democratic
Ohio State University
studies -Structure
Initiator-Considerate
University of Michigan studies
-Production Oriented
-Employee Oriented
Ideological-Transactional
-Transformational
Path Goal Theory
-Directive-Supportive
-Participative-Achievement
Situational Leadership
-Participating -Delegating
-Telling-Selling
Leadership Theories• Kurt Lewin Theory• Ohio State Uuniversity Studies• University of Michigan Studies• Ideological• Path Goal Theory• Situational Leadership
Leadership Grid
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