vemma - xango

Mangosteen Fruits Per BottleWith all talk about xanthone content in mangosteen products, have you ever wondered how many xanthones are actually found in one fresh, medium sized mangosteen fruit? We sure did! Here are the results of our

independent laboratory tests for both Vemma and XanGo. Look closely at how many mangosteens it would take to equal what Vemma's

Mangosteen Plus gives you versus the competition!

† Comparisons based on independent lab tests conducted in November 2006 (Lot #01B630 and S06931). †† Comparisons based on independent lab tests conducted in March 2007 (Lot #01B707), (S063411).

* Comparisons based on independent lab tests conducted in March 2007 (Lot #01B707), (S063411) and June 2007 (whole fruit). The product and company names are registered trademarks of their respective companies.** Comparisons based on independent lab tests conducted in April 2006 (Lot #01B614), June 2006 (Lot #S060982), and June 2007 (whole fruit).

Proanthocyanidins Per Bottle

5500

5000

4500

4000

3500

3000

2500

2000

1500

1000

500

0

mil

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s/b

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1,013% more thanXango!

Mangosteen Plus™†

Xango®†

EGCG Per Bottle

120

100

80

60

40

20

0

mil

lig

ram

s/b

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Mangosteen Plus™††

Xango®††

Rutins Per Bottle

60

50

40

30

20

10

0

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s/b

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354% more thanXango!

Mangosteen Plus™†

Xango®†

Catechins Per Bottle

5000

4500

4000

3500

3000

2500

2000

1500

1000

500

0

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Mangosteen Plus™††

Xango®††

Alpha-Mangostin Per Bottle

3.5

3.0

2.5

2.0

1.5

1.0

.5

0

nu

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ng

ost

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ho

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ruit


Mangosteen Plus™*

Xango®*

Gamma-Mangostin Per Bottle

1.25

1.0

.75

.50

.25

0

nu

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er

of

ma

ng

ost

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ruit


Mangosteen Plus™*

Xango®*

Smeathxanthone A Per Bottle

4.0

3.5

3.0

2.5

2.0

1.5

1.0

.5

0

nu

mb

er

of

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ng

ost

ee

n w

ho

le f

ruit 2,812%

more thanXango!

Mangosteen Plus™*

Xango®*

8

7

6

5

4

3

2

1

0

nu

mb

er

of

ma

ng

ost

ee

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ho

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ruit


Mangosteen Plus™*

Xango®*

Mangostinone Per Bottle Beta-Mangostin Per Bottle

85

75

65

55

45

30

15

0

nu

mb

er

of

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ng

ost

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ho

le f

ruit


Mangosteen Plus™**

Xango®**

Phytonutrients Per BottleAs well as the most potent source of xanthones in any single fruit, the whole fruit of the mangosteen is also an excellent source of other flavonoids. These include proanthocyanidins, EGCG, catechins and rutin. A quick search of Wikipedia outlines the exciting potential health benefits of these flavonoids. All of these test results point to only one conclusion: Vemma provides you with the finest whole fruit mangosteen product available anywhere. We then value-add our formula with the inclusion of pericarp extract, plant source minerals, a full spectrum of antioxidants, organic glyconutrient-rich aloe vera and organic green tea. We feel that your family deserves the very best and we're proud to deliver it to your doorstep.

TRUTHNOTHING BUT T H E

T H E fruit…whole

!&THERE IS MORE GOOD NEWS to share with you regarding the study of the phenomenal phytonutrients called xanthones found in the mangosteen fruit. I read yet another press release dated July 5, 2007 that XanGo® is touting a new “easily duplicable” and “credible scientific method for testing and measuring xanthones.”

HERE'S JUST A FEW OF THE HIGHLIGHTS FROM XANGO'S PRESS RELEASE:

“In the peer-reviewed method for quantifying xanthones from the mangosteen fruit, [the lead researcher] used the high performance liquid chromatography (HPLC) analysis to create an analytical method that accurately identifies xanthones from the rind of the mangosteen fruit.”

“This study, published in the Journal of Separation Science, ensures a more consistent and reliable marketing of mangosteen products to consumers relative to claims of xanthone content.”

“XanGo Juice is produced through a proprietary whole fruit formula based on a puree of the entire mangosteen. The whole mangosteen fruit contains 39 different xanthones. The rind of the mangosteen is considered nature’s most abundant source of xanthones. Xanthones, a unique class of phytonutrients, possess a range of powerful antioxidant properties.”

“There are many other photochemicals found in the fruit that have beneficial effects which are lost in extraction or jeopardized when the natural balance of the fruit is manipulated,” said Mike Pugh, manager, research and development at XanGo.

“A xanthone measurement standard is in place. Now claims concerning xanthone quantity and efficacy can be evaluated through credible research,” says Walker.

“An 80:20 acetone/water mixture was used to extract xanthones from dried, ground whole mangosteen fruit rind.”

“Research lab ChromaDex developed the standards, and in accordance with AOAC protocol, performed a single lab validation to quantify xanthones through comparison measure-ment of detector response factors of individual xanthones.”

Normally, I wouldn't have written such a technical email, but what I'd like to share with you is, no matter how you test Vemma™ and XanGo® for xanthone content and no matter who conducts the testing, our product continues to prove itself as the world's most powerful mangosteen product. Inside, you'll find the most recent xanthone test results performed under the new analytical method XanGo is touting in their press release and conducted by the same lab, ChromaDex. Just in case you were wondering how XanGo's product tested under this new protocol (since they didn't release this information in their press release) we had their product tested right alongside Vemma. With these results, I wonder what XanGo will say next? Too many xanthones aren’t good for you?

Keeping you informed,

BK BOREYKOPresident, CEOVemma

PART

2

Alpha-Mangostin Per Bottle

3000

2500

2000

1500

1000

500

0

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s/b

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Mangosteen Plus™*

Xango®*


Beta-Mangostin Per Bottle

3000

2500

2000

1500

1000

500

0

mil

lig

ram

s/b

ott

le 1,288% more thanXango!

Mangosteen Plus™**

Xango®**

Gamma-Mangostin Per Bottle

150

125

100

75

50

25

0

mil

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s/b

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Mangosteen Plus™*

Xango®*

Smeathxanthone A Per Bottle

60

50

40

30

20

10

0

mil

lig

ram

s/b

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le


Mangosteen Plus™*

Xango®*

Mangostinone Per Bottle

60

50

40

30

20

10

0

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s/b

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Mangosteen Plus™*

Xango®*

3-Isomangostin Per Bottle

150

125

100

75

50

25

0

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Mangosteen Plus™***

Xango® ***


8-Desoxygartanin Per Bottle

450

400

350

300

250

200

150

100

50

0

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s/b

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Xango®***

Gartanin Per Bottle

450

400

350

300

250

200

150

100

50

0

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s/b

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Xango®***

9-Hydroxycalabaxanthone Per Bottle

150

125

100

75

50

25

0

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Xango®***

Latest Independent Xanthone Testing ResultsUtilizing the latest analyti-cal method for xanthone measurement by Chroma-Dex Laboratories, here are the levels of 4 identified xanthones per bottle of Vemma's Mangosteen Plus™ and XanGo®, plus 5 additional xanthone measurements from American Analytical Chemistry Laboratories.

* Comparisons based on independent lab tests conducted in March 2007 (Lot #01B707), (S063411). The product and company names are registered trademarks of their respective companies.

*** Comparisons based on independent lab tests conducted in July 2007 (Lot #S070371), (01B711).

** Comparisons based on independent lab tests conducted in April 2006 (Lot #01B614), June 2006 (Lot #S060982).

American Analytical Chemistry Laboratories American Analytical Chemistry Laboratories American Analytical Chemistry Laboratories American Analytical Chemistry Laboratories

American Analytical Chemistry Laboratories ChromaDex ChromaDex ChromaDex ChromaDex

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