ux design process
TRANSCRIPT
Creating Awesome UX | User Experience
Designing for the user experience has a lot more to it than making a product
USABLE.
Usability allows people to easily accomplish their goals.
UX Design covers more than that.It’s about giving people a delightful and
meaningful experience.
Good design is pleasurable and
seductive
Good design is
playful
Good design gets you in the
Flow!
Hierarchy of UX Needs Model
Functionality
Reliability
Usability
Proficiency
Creativity
Design Works, meets basic functional needs. Design perceived to have little to no value
Stable & Consistent performance. Design perceived to be of low value.
Design is forgiving, easy to use. Design perceived to be of moderate value
Empower people to do more & better. Design perceived to be of High level
Aesthetic Beauty and Innovative Interactions. Design perceived to be of the highest level.
… the process of creating Awesome UX | User Experience
1 2 3 4 5 6 7
DISCOVERY WIREFRAME PROTOTYPE VALIDATE TESTING SUMMARIZE ITERATE
Define and research todefine userscenario and conceptual model
Use CasesWorkflowSitemapScreen Wire framingMajor interaction
Visual DesignIcons + StyleMock upHTML ProtoIOSANDROID
Internal ValidateGet FeedbackFrom Executive& Team
Demo TestingClient reviewNiche group ofTarget users
Validate and Learn from user Behaviour
Plan & move to next cycle
A good design is pleasurable, thoughtfully crafted, makes
you happy and gets you immersed.
Think of games, they usually have these characteristicsOr
think of the iPhone that makes even failures “more enjoyable than succeeding on a Blackberry”.
We are passionate about Design & competent on
Technology
We bring awesome User Experience to your Web / Mobile Applications
Our Design Policy
useful
desirableusable
valuable
findable accessible
credible