using smarterstats

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Dave Krause ANRCS Web Action Team

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Dave Krause ANRCS Web Action Team. Using SmarterStats. What are web statistics?. Data is collected from a web site based on what the user does during the visit. What are web statistics?. This data is converted into graphs, charts and tables by a “log analyzer.”. What are web statistics?. - PowerPoint PPT Presentation

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Page 1: Using SmarterStats

Dave KrauseANRCS Web Action Team

Page 2: Using SmarterStats

Data is collected from a web site based on what the user does during the visit.

Page 3: Using SmarterStats

This data is converted into graphs, charts and tables by a “log analyzer.”

Page 4: Using SmarterStats

The rendered data is viewed by the web content managers.

Page 5: Using SmarterStats

If all went well, the data helps you determine which aspects of the website work towards your web objectives!

Page 6: Using SmarterStats

There are three basic terms you will hear regarding Web site statistics.

1.Hit 2.Page View3.Visit / Session

Page 7: Using SmarterStats

Hit - A request for a file from the web server. The number of hits received by a website is frequently cited to assert its popularity, but this number is extremely misleading and dramatically over-estimates popularity.

Page 8: Using SmarterStats

Page View - A request for a file whose type is defined as a page in log analysis. A single page view may generate multiple hits.

Page 9: Using SmarterStats

Visit / Session - A series of requests from the same uniquely identified client with a set timeout. A visit is expected to contain multiple hits (in log analysis) and page views.

Page 11: Using SmarterStats

Via Site Builder – login to Site Builder and click on this icon!

Page 12: Using SmarterStats

Via the Hard Way – use URL, username and password provided by Dave.

Page 13: Using SmarterStats